Hoops Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Hoops sales on Amazon US totaled 168,000 units in July 2026 (▼ 2.0% vs. the prior month), generating an estimated $1,870,530 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 44.0% of unit volume and 41.0% of revenue, while a typical listing is priced at $11.85. The keyword itself pulled 20,406 Amazon queries over the same period (▼ 18.8% MoM).

Zooming out to the 12-month window ending July 2026, the hoops Top 50 moved 1,893,350 units and $22,027,459 in cumulative sales — an average of 157,779 units and $1,835,622 per month. Monthly throughput topped out at 248,950 units in December 2025 and dipped to 86,750 in May 2026, leaving the latest reading 17.3% higher than August 2025.

1.9MTotal units sold · Last 12 months
$22MTotal revenue · Last 12 months
20.4K▼ 18.8% MoM
Monthly search volume
$11.85Avg. price · July 2026

Hoops Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales143.3K
Revenue$1.6M

2025/09

Sales138.5K
Revenue$1.6M

2025/10

Sales156.6K
Revenue$1.7M

2025/11

Sales207.8K
Revenue$2.4M

2025/12

Sales248.9K
Revenue$3.3M

2026/01

Sales135.5K
Revenue$1.5M

2026/02

Sales135.9K
Revenue$1.6M

2026/03

Sales148K
Revenue$1.8M

2026/04

Sales152.6K
Revenue$1.8M

2026/05

Sales86.8K
Revenue$992.1K

2026/06

Sales171.5K
Revenue$2M
168K

2026/07

Sales168K
Revenue$1.9M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

168K

▼ 2.0% MoM

Monthly Revenue 2026/07

$1.9M

▼ 5.4% MoM

Top 10 Market Share 2026/07

44.0%

See the Top 10 ASINs driving 44.0% of sales

Hoops Market Share & Sales Concentration on Amazon US — July 2026

The most-sold hoops listing on Amazon US in July 2026 is ASIN B0FNCRB5YS (Brand: Ritach), which sold 10,000 units at $14.99 apiece — equal to 6.0% of every unit tracked in this report and 25% ahead of the No. 2 listing.

The Top 10 ASINs account for 74,000 units and $767,770 in July 2026 — 44.0% of unit volume and 41.0% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Hoops' on Amazon

July 2026
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44.0% Volume Share 74K units sold
41.0% Revenue Share $767.8K estimated
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Top 5 Volume Share breakdown

B0FNCRB5YS 6.0%
B0D172FC5V 4.8%
B0DM7H9QWV 4.8%
B0BVM1VF9P 4.8%
B0CCPBJYYR 4.8%
Others 75.0%
#1
Ritach Hypoallergenic Gold Stud Earrings for Women - 14k Gold Plated Surgical Stainless Steel Flat back Earrings Set Small Huggie Hoop Flatback Earring for Sensitive Ears Screw Back Cartilage Piercing Jewelry

B0FNCRB5YS

Ritach Hypoallergenic Gold Stud Earrings for Women - 14k Gold Plated Surgical Stainless Steel Flat back Earrings Set Small Huggie Hoop Flatback Earring for Sensitive Ears Screw Back Cartilage Piercing Jewelry

$14.99· 4.3·700 reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$149.9K

latest month

Monthly Trend

12-month trend

#2
PANSHI 3 Pairs Gold Hoop Earrings Set for Women Trendy Chunky Small Huggie Jewelry

B0D172FC5V

PANSHI 3 Pairs Gold Hoop Earrings Set for Women Trendy Chunky Small Huggie Jewelry

$7.97· 4.3·1.7K reviews
Monthly Sales

8K

▼ 11.1%

vs. prior month

Revenue

$70.4K

latest month

Monthly Trend

12-month trend

#3
LOLIAS Small 14K Gold Plated Chunky Hoop Earrings for Women Hypoallergenic Silver Earrings Set for Sensitive Ears Non Tarnish Huggie Hoops Earring Stacks for Multiple Piercing Jewelry Lightweight 3Pairs

B0DM7H9QWV

LOLIAS Small 14K Gold Plated Chunky Hoop Earrings for Women Hypoallergenic Silver Earrings Set for Sensitive Ears Non Tarnish Huggie Hoops Earring Stacks for Multiple Piercing Jewelry Lightweight 3Pairs

$9.99· 4.5·1.5K reviews
Monthly Sales

8K

▼ 20.0%

vs. prior month

Revenue

$76.6K

latest month

Monthly Trend

12-month trend

#4
4 Pairs Silver Gold Hoop Earrings for Women | 14K Gold Plated Hoop Earrings Set Hypoallergenic Earring Lightweight Dangle Earrings Set

B0BVM1VF9P

4 Pairs Silver Gold Hoop Earrings for Women | 14K Gold Plated Hoop Earrings Set Hypoallergenic Earring Lightweight Dangle Earrings Set

$9.99· 4.6·3.3K reviews
Monthly Sales

8K

▲ 33.3%

vs. prior month

Revenue

$73.2K

latest month

Monthly Trend

12-month trend

#5
Poxtex Small Gold Huggie Hoop Earrings Set for Women Men Hypoallergenic 14K Plated Stack Cartilage Earrings, Sterling Silver Multiple Piercing Lightweight Mini Thin Cute Dainty Trendy Jewelry Gifts for Women

B0CCPBJYYR

Poxtex Small Gold Huggie Hoop Earrings Set for Women Men Hypoallergenic 14K Plated Stack Cartilage Earrings, Sterling Silver Multiple Piercing Lightweight Mini Thin Cute Dainty Trendy Jewelry Gifts for Women

$9.99· 4.6·2.4K reviews
Monthly Sales

8K

▼ 11.1%

vs. prior month

Revenue

$79.9K

latest month

Monthly Trend

12-month trend

#6
Poxtex Small Sterling Silver Huggie Hoop Earrings Set for Women, Hypoallergenic 14K Gold Plated Hoops Stacks for Multiple Piercings, Dainty Cute Mini Lightweight Cartilage Studs Trendy Jewelry Gift

B0CPDRW819

Poxtex Small Sterling Silver Huggie Hoop Earrings Set for Women, Hypoallergenic 14K Gold Plated Hoops Stacks for Multiple Piercings, Dainty Cute Mini Lightweight Cartilage Studs Trendy Jewelry Gift

$8.99· 4.4·1.4K reviews
Monthly Sales

8K

▲ 0.0%

vs. prior month

Revenue

$79.9K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Hoops Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Poxtex is the best-performing hoops brand in July 2026, moving 16,000 units across 2 ASINs for 21.6% of Top 10 volume. Ritach follows with 10,000 units (13.5%), ahead of PANSHI on 8,000 units (10.8%).

Volume is spread across 9 brands, with the top three holding 45.9% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $7.97 to $14.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

21.6%
13.5%
10.8%
54.1%
Poxtex
Ritach
PANSHI
Other brands
1

Poxtex

2 ASINs in Top 10

21.6%

Units

16K

Revenue

$159.8K

Avg. price

$9.49

  • Poxtex Small Gold Huggie Hoop Earrings Set for Women Men Hypoallergenic 14K Plated Stack Cartilage Earrings, Sterling Silver Multiple Piercing Lightweight Mini Thin Cute Dainty Trendy Jewelry Gifts for Women

    B0CCPBJYYR

    $9.99·4.6·2.4K revs

    Poxtex Small Gold Huggie Hoop Earrings Set for Women Men Hypoallergenic 14K Plated Stack Cartilage Earrings, Sterling Silver Multiple Piercing Lightweight Mini Thin Cute Dainty Trendy Jewelry Gifts for Women

    Units sold8K
  • Poxtex Small Sterling Silver Huggie Hoop Earrings Set for Women, Hypoallergenic 14K Gold Plated Hoops Stacks for Multiple Piercings, Dainty Cute Mini Lightweight Cartilage Studs Trendy Jewelry Gift

    B0CPDRW819

    $8.99·4.4·1.4K revs

    Poxtex Small Sterling Silver Huggie Hoop Earrings Set for Women, Hypoallergenic 14K Gold Plated Hoops Stacks for Multiple Piercings, Dainty Cute Mini Lightweight Cartilage Studs Trendy Jewelry Gift

    Units sold8K
2

Ritach

1 ASIN in Top 10

13.5%

Units

10K

Revenue

$149.9K

Avg. price

$14.99

  • Ritach Hypoallergenic Gold Stud Earrings for Women - 14k Gold Plated Surgical Stainless Steel Flat back Earrings Set Small Huggie Hoop Flatback Earring for Sensitive Ears Screw Back Cartilage Piercing Jewelry

    B0FNCRB5YS

    $14.99·4.3·700 revs

    Ritach Hypoallergenic Gold Stud Earrings for Women - 14k Gold Plated Surgical Stainless Steel Flat back Earrings Set Small Huggie Hoop Flatback Earring for Sensitive Ears Screw Back Cartilage Piercing Jewelry

    Units sold10K
3

PANSHI

1 ASIN in Top 10

10.8%

Units

8K

Revenue

$70.4K

Avg. price

$7.97

  • PANSHI 3 Pairs Gold Hoop Earrings Set for Women Trendy Chunky Small Huggie Jewelry

    B0D172FC5V

    $7.97·4.3·1.7K revs

    PANSHI 3 Pairs Gold Hoop Earrings Set for Women Trendy Chunky Small Huggie Jewelry

    Units sold8K

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