Hearing Protection Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Hearing Protection sales on Amazon US totaled 193,800 units in July 2026 (▼ 13.5% vs. the prior month), generating an estimated $4,047,927 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 52.1% of unit volume and 41.5% of revenue, while a typical listing is priced at $25.46. The keyword itself pulled 25,719 Amazon queries over the same period (▼ 20.8% MoM).

Zooming out to the 12-month window ending July 2026, the hearing protection Top 50 moved 2,184,750 units and $46,620,726 in cumulative sales — an average of 182,063 units and $3,885,061 per month. Monthly throughput topped out at 224,100 units in June 2026 and dipped to 122,100 in May 2026, leaving the latest reading 12.6% higher than August 2025.

2.2MTotal units sold · Last 12 months
$46.6MTotal revenue · Last 12 months
25.7K▼ 20.8% MoM
Monthly search volume
$25.46Avg. price · July 2026

Hearing Protection Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales172.1K
Revenue$3.8M

2025/09

Sales176.5K
Revenue$3.8M

2025/10

Sales187.7K
Revenue$4M

2025/11

Sales219.8K
Revenue$4.8M

2025/12

Sales199.7K
Revenue$4.5M

2026/01

Sales162.8K
Revenue$3.2M

2026/02

Sales161.6K
Revenue$3.2M

2026/03

Sales175.1K
Revenue$3.6M

2026/04

Sales189.5K
Revenue$4.1M

2026/05

Sales122.1K
Revenue$2.7M

2026/06

Sales224.1K
Revenue$5M
193.8K

2026/07

Sales193.8K
Revenue$4M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

193.8K

▼ 13.5% MoM

Monthly Revenue 2026/07

$4M

▼ 19.4% MoM

Top 10 Market Share 2026/07

52.1%

See the Top 10 ASINs driving 52.1% of sales

Hearing Protection Market Share & Sales Concentration on Amazon US — July 2026

The most-sold hearing protection listing on Amazon US in July 2026 is ASIN B0051U7W32 (Brand: Mack's), which sold 30,000 units at $9.89 apiece — equal to 15.5% of every unit tracked in this report and 3.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 101,000 units and $1,679,820 in July 2026 — 52.1% of unit volume and 41.5% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Hearing Protection' on Amazon

July 2026
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52.1% Volume Share 101K units sold
41.5% Revenue Share $1.7M estimated
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Top 5 Volume Share breakdown

B0051U7W32 15.5%
B0D3V61JC8 5.2%
B0D4DFQTMJ 5.2%
B0CG9F5W3Q 4.6%
B08PBQFQH6 4.1%
Others 65.4%
#1
Mack's Ultra Soft Foam Earplugs, 50 Pair - 33dB Highest NRR | Made in USA

B0051U7W32

Mack's Ultra Soft Foam Earplugs, 50 Pair - 33dB Highest NRR | Made in USA

$9.89· 4.5·50.5K reviews
Monthly Sales

30K

▲ 0.0%

vs. prior month

Revenue

$296.7K

latest month

Monthly Trend

12-month trend

#2
Loop Quiet 2 Ear Plugs - Ultra-Comfy Reusable Hearing Protection for Sleep | 24dB SNR noise reduction. Flexible, customizable fit. Reusable & washable. For deep focus, travel, noise sensitivity

B0D3V61JC8

Loop Quiet 2 Ear Plugs - Ultra-Comfy Reusable Hearing Protection for Sleep | 24dB SNR noise reduction. Flexible, customizable fit. Reusable & washable. For deep focus, travel, noise sensitivity

$24.95· 4.1·32.2K reviews
Monthly Sales

10K

▼ 50.0%

vs. prior month

Revenue

$249.5K

latest month

Monthly Trend

12-month trend

#3
Loop Experience 2 Ear Plugs - Stylish Certified Hearing Protection | 17dB SNR noise reduction (high-fidelity). For concerts, festivals, live events, musicians, sports, DJs & nightlife

B0D4DFQTMJ

Loop Experience 2 Ear Plugs - Stylish Certified Hearing Protection | 17dB SNR noise reduction (high-fidelity). For concerts, festivals, live events, musicians, sports, DJs & nightlife

$34.95· 4.4·15.2K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$349.5K

latest month

Monthly Trend

12-month trend

#4
Reure High Fidelity Concert Ear Plugs, Noise Cancelling Silicone Ear Plugs 2 Pairs Great for Concerts Loud Music, Musicians, Motorcycles, Airplanes, Raves, Hearing Protection -23 dB

B0CG9F5W3Q

Reure High Fidelity Concert Ear Plugs, Noise Cancelling Silicone Ear Plugs 2 Pairs Great for Concerts Loud Music, Musicians, Motorcycles, Airplanes, Raves, Hearing Protection -23 dB

$9.99· 4.3·4.4K reviews
Monthly Sales

9K

▲ 0.0%

vs. prior month

Revenue

$89.9K

latest month

Monthly Trend

12-month trend

#5
Hearprotek Concert Ear Plugs, 2Pairs Reusable high Fidelity Musician Ear Plugs for Concerts Loud Music-Noise Reduction Ear Protection earplugs for Rave,Festival,Music,Tinnitus Relief

B08PBQFQH6

Hearprotek Concert Ear Plugs, 2Pairs Reusable high Fidelity Musician Ear Plugs for Concerts Loud Music-Noise Reduction Ear Protection earplugs for Rave,Festival,Music,Tinnitus Relief

$14.99· 4.4·13.1K reviews
Monthly Sales

8K

▲ 14.3%

vs. prior month

Revenue

$118.6K

latest month

Monthly Trend

12-month trend

#6
JUSTRVN Ear Plugs for Sleeping, 2 Pairs of Reusable Earplugs for Noise Reduction 25dB-30dB with 8 Ear Tips, Soft Hearing Protection Ear Plugs for Concert,Noise Sensitivity, Study & Work, Black

B0CHJ79LSQ

JUSTRVN Ear Plugs for Sleeping, 2 Pairs of Reusable Earplugs for Noise Reduction 25dB-30dB with 8 Ear Tips, Soft Hearing Protection Ear Plugs for Concert,Noise Sensitivity, Study & Work, Black

$9.99· 4.1·3K reviews
Monthly Sales

7K

▲ 250.0%

vs. prior month

Revenue

$66.8K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Hearing Protection Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Mack's is the best-performing hearing protection brand in July 2026, moving 30,000 units across 1 ASIN for 29.7% of Top 10 volume. Loop follows with 20,000 units (19.8%), ahead of Reure on 9,000 units (8.9%).

Volume is spread across 9 brands, with the top three holding 58.4% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.89 to $29.95, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

29.7%
19.8%
8.9%
41.6%
Mack's
Loop
Reure
Other brands
1

Mack's

1 ASIN in Top 10

29.7%

Units

30K

Revenue

$296.7K

Avg. price

$9.89

  • Mack's Ultra Soft Foam Earplugs, 50 Pair - 33dB Highest NRR | Made in USA

    B0051U7W32

    $9.89·4.5·50.5K revs

    Mack's Ultra Soft Foam Earplugs, 50 Pair - 33dB Highest NRR | Made in USA

    Units sold30K
2

Loop

2 ASINs in Top 10

19.8%

Units

20K

Revenue

$599K

Avg. price

$29.95

  • Loop Quiet 2 Ear Plugs - Ultra-Comfy Reusable Hearing Protection for Sleep | 24dB SNR noise reduction. Flexible, customizable fit. Reusable & washable. For deep focus, travel, noise sensitivity

    B0D3V61JC8

    $24.95·4.1·32.2K revs

    Loop Quiet 2 Ear Plugs - Ultra-Comfy Reusable Hearing Protection for Sleep | 24dB SNR noise reduction. Flexible, customizable fit. Reusable & washable. For deep focus, travel, noise sensitivity

    Units sold10K
  • Loop Experience 2 Ear Plugs - Stylish Certified Hearing Protection | 17dB SNR noise reduction (high-fidelity). For concerts, festivals, live events, musicians, sports, DJs & nightlife

    B0D4DFQTMJ

    $34.95·4.4·15.2K revs

    Loop Experience 2 Ear Plugs - Stylish Certified Hearing Protection | 17dB SNR noise reduction (high-fidelity). For concerts, festivals, live events, musicians, sports, DJs & nightlife

    Units sold10K
3

Reure

1 ASIN in Top 10

8.9%

Units

9K

Revenue

$89.9K

Avg. price

$9.99

  • Reure High Fidelity Concert Ear Plugs, Noise Cancelling Silicone Ear Plugs 2 Pairs Great for Concerts Loud Music, Musicians, Motorcycles, Airplanes, Raves, Hearing Protection -23 dB

    B0CG9F5W3Q

    $9.99·4.3·4.4K revs

    Reure High Fidelity Concert Ear Plugs, Noise Cancelling Silicone Ear Plugs 2 Pairs Great for Concerts Loud Music, Musicians, Motorcycles, Airplanes, Raves, Hearing Protection -23 dB

    Units sold9K

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