Hanes Pajamas For Women Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Hanes Pajamas For Women sales on Amazon US totaled 24,950 units in July 2026 (▼ 41.6% vs. the prior month), generating an estimated $509,016 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 44.1% of unit volume and 41.8% of revenue, while a typical listing is priced at $20.61. The keyword itself pulled 22,429 Amazon queries over the same period (▼ 5.4% MoM).
Zooming out to the 12-month window ending July 2026, the hanes pajamas for women Top 50 moved 248,900 units and $4,954,055 in cumulative sales — an average of 20,742 units and $412,838 per month. Monthly throughput topped out at 42,700 units in June 2026 and dipped to 13,650 in February 2026, leaving the latest reading 27.6% higher than August 2025.
Hanes Pajamas For Women Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
24.9K
▼ 41.6% MoM
Monthly Revenue 2026/07
$509K
▼ 36.8% MoM
Top 10 Market Share 2026/07
44.1%
Hanes Pajamas For Women Market Share & Sales Concentration on Amazon US — July 2026
The most-sold hanes pajamas for women listing on Amazon US in July 2026 is ASIN B09XN322QZ (Brand: Hanes), which sold 2,000 units at $14.61 apiece — equal to 8.0% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 11,000 units and $213,000 in July 2026 — 44.1% of unit volume and 41.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Hanes Pajamas For Women' on Amazon
July 2026
Is 44.1% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B09XN322QZ
Hanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras
2K
▼ 50.0%vs. prior month
$29.8K
latest month
12-month trend
B01NCZ7G8X
Hanes Women's Lightweight Full Zip Hoodie, Textured Cotton Zip Up, T-Shirt Hoodie
1K
▲ 0.0%vs. prior month
$16.8K
latest month
12-month trend
B0CQRQ9ZR9
Findsweet Women Pajamas Sets Loungewear Soft Sleepwear Two Piece Summer Sleeveless Pjs Tank Top Pants with Pocket S-4XL
1K
▲ 0.0%vs. prior month
$13.8K
latest month
12-month trend
B0CX2L2TMG
Hanes Women's Pajamas Set, Comfywear Pajamas for Women Set, Originals SupertSoft Loungewear, T-Shirt & Sleep Shorts
1K
▼ 66.7%vs. prior month
$26.8K
latest month
12-month trend
B0DGV7L4WQ
Hanes Women's Pajamas Set, Comfywear Pajamas for Women Set, Originals SupertSoft Loungewear, T-Shirt & Sleep Shorts
1K
▼ 50.0%vs. prior month
$25.2K
latest month
12-month trend
B0DGV9DVQL
Hanes Women's Pajamas Set, Comfywear Pajamas for Women Set, Originals SupertSoft Loungewear, T-Shirt & Sleep Shorts
1K
▼ 50.0%vs. prior month
$25.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Hanes Pajamas For Women Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Hanes is the best-performing hanes pajamas for women brand in July 2026, moving 8,000 units across 7 ASINs for 72.7% of Top 10 volume. Findsweet follows with 1,000 units (9.1%), ahead of ANRABESS on 1,000 units (9.1%).
With 4 brands splitting the Top 10 and 90.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.99 to $25.26, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Hanes
7 ASINs in Top 10
72.7%
Units
8K
Revenue
$174.4K
Avg. price
$25.26
B09XN322QZ
$14.61·★4.2·9.5K revsHanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras
Units sold2KB01NCZ7G8X
$16.29·★4.2·60.5K revsHanes Women's Lightweight Full Zip Hoodie, Textured Cotton Zip Up, T-Shirt Hoodie
Units sold1KB0CX2L2TMG
$28.99·★4.3·3.4K revsHanes Women's Pajamas Set, Comfywear Pajamas for Women Set, Originals SupertSoft Loungewear, T-Shirt & Sleep Shorts
Units sold1KB0DGV7L4WQ
$29.99·★4.3·3.4K revsHanes Women's Pajamas Set, Comfywear Pajamas for Women Set, Originals SupertSoft Loungewear, T-Shirt & Sleep Shorts
Units sold1KB0DGV9DVQL
$28.99·★4.3·3.4K revsHanes Women's Pajamas Set, Comfywear Pajamas for Women Set, Originals SupertSoft Loungewear, T-Shirt & Sleep Shorts
Units sold1KB0DV9RLMF9
$28.99·★4.3·3.4K revsHanes Women's Pajamas Set, Comfywear Pajamas for Women Set, Originals SupertSoft Loungewear, T-Shirt & Sleep Shorts
Units sold1KB0F94DF2CG
$28.99·★4.3·3.4K revsHanes Women's Pajamas Set, Comfywear Pajamas for Women Set, Originals SupertSoft Loungewear, T-Shirt & Sleep Shorts
Units sold1K
Findsweet
1 ASIN in Top 10
9.1%
Units
1K
Revenue
$13.8K
Avg. price
$13.99
B0CQRQ9ZR9
$13.99·★4.7·3.3K revsFindsweet Women Pajamas Sets Loungewear Soft Sleepwear Two Piece Summer Sleeveless Pjs Tank Top Pants with Pocket S-4XL
Units sold1K
ANRABESS
1 ASIN in Top 10
9.1%
Units
1K
Revenue
$11.6K
Avg. price
$9.99
B0DK88BRF4
$9.99·★4.3·6.1K revsANRABESS Boxer Shorts for Women Gingham Pajama 2026 Summer Casual Lounge Sleep Plaid Shorts Y2K Beach Bottoms
Units sold1K
Trending Hanes Pajamas For Women Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0C7Q9VZ49 booked 1K units at $11.99, with ▲ 0.0% MoM change. On the growth side, B0D1QFXFLW leads positive momentum with ▲ 300.0% MoM growth on 200 units, with B0CY2GJ3FR close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0C7Q9VZ49
POPYOUNG Pajama Set for Women Summer 2 Piece Lounge Shorts Sets Sleepwear
Price
$11.99
Rating
4.7
Reviews
4.1K
Latest month sales
B0D1QFXFLW
Ekouaer Womens Cami Pajama Sets Sexy Lingerie 2 Piece Soft Pis Shorts Set
Price
$14.99
Rating
4.4
Reviews
507
Latest month sales
B0CY2GJ3FR
Ekouaer 2 Pack Womens Pajama Set Short Sleeve Sleepwear Soft Pjs Lounge Set
Unlock to view ASIN details and product titles
Price
$29.97
Rating
4.6
Reviews
3.4K
Latest month sales
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