Hanes Bras For Women Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Hanes Bras For Women sales on Amazon US totaled 39,000 units in July 2026 (▼ 16.7% vs. the prior month), generating an estimated $649,720 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 38.5% of unit volume and 39.7% of revenue, while a typical listing is priced at $14.58. The keyword itself pulled 32,168 Amazon queries over the same period (▼ 11.5% MoM).

Zooming out to the 12-month window ending July 2026, the hanes bras for women Top 50 moved 288,550 units and $4,781,757 in cumulative sales — an average of 24,046 units and $398,480 per month. Monthly throughput topped out at 46,800 units in June 2026 and dipped to 15,100 in December 2025, leaving the latest reading 56.9% higher than August 2025.

288.6KTotal units sold · Last 12 months
$4.8MTotal revenue · Last 12 months
32.2K▼ 11.5% MoM
Monthly search volume
$14.58Avg. price · July 2026

Hanes Bras For Women Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales24.9K
Revenue$409.9K

2025/09

Sales19.1K
Revenue$333K

2025/10

Sales19.9K
Revenue$328.4K

2025/11

Sales17.4K
Revenue$286.9K

2025/12

Sales15.1K
Revenue$263.1K

2026/01

Sales20.2K
Revenue$338.9K

2026/02

Sales16.5K
Revenue$295.8K

2026/03

Sales22.1K
Revenue$383.9K

2026/04

Sales31.1K
Revenue$469.5K

2026/05

Sales16.6K
Revenue$275.7K

2026/06

Sales46.8K
Revenue$746.8K
39K

2026/07

Sales39K
Revenue$649.7K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

39K

▼ 16.7% MoM

Monthly Revenue 2026/07

$649.7K

▼ 12.4% MoM

Top 10 Market Share 2026/07

38.5%

See the Top 10 ASINs driving 38.5% of sales

Hanes Bras For Women Market Share & Sales Concentration on Amazon US — July 2026

The most-sold hanes bras for women listing on Amazon US in July 2026 is ASIN B0D9RS4MRN (Brand: Angelhood), which sold 3,000 units at $24.99 apiece — equal to 7.7% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.

The Top 10 ASINs account for 15,000 units and $258,180 in July 2026 — 38.5% of unit volume and 39.7% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Hanes Bras For Women' on Amazon

July 2026
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38.5% Volume Share 15K units sold
39.7% Revenue Share $258.2K estimated
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Top 5 Volume Share breakdown

B0D9RS4MRN 7.7%
B09XN322QZ 5.1%
B09XN3MZQJ 5.1%
B0GHMW9L53 5.1%
B09XN265QS 2.6%
Others 74.4%
#1
Angelhood Seamless Jelly Bras for Women Wireless Push Up T-Shirt Bra Pack

B0D9RS4MRN

Angelhood Seamless Jelly Bras for Women Wireless Push Up T-Shirt Bra Pack

$24.99· 4.4·1.7K reviews
Monthly Sales

3K

▲ 200.0%

vs. prior month

Revenue

$72.1K

latest month

Monthly Trend

12-month trend

#2
Hanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras

B09XN322QZ

Hanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras

$14.62· 4.2·9.5K reviews
Monthly Sales

2K

▼ 50.0%

vs. prior month

Revenue

$29.8K

latest month

Monthly Trend

12-month trend

#3
Hanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras

B09XN3MZQJ

Hanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras

$13.46· 4.2·9.5K reviews
Monthly Sales

2K

▼ 33.3%

vs. prior month

Revenue

$29.2K

latest month

Monthly Trend

12-month trend

#4
LetsJoli Jelly Bras for Women No Underwire Plus Size Push Up Supportive

B0GHMW9L53

LetsJoli Jelly Bras for Women No Underwire Plus Size Push Up Supportive

$19.99· 4.1·21.8K reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$40K

latest month

Monthly Trend

12-month trend

#5
Hanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras

B09XN265QS

Hanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras

$7.64· 4.2·9.5K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$14.6K

latest month

Monthly Trend

12-month trend

#6
Hanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras

B09XN4MBDN

Hanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras

$7.64· 4.2·9.5K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$14.6K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Hanes Bras For Women Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Hanes is the best-performing hanes bras for women brand in July 2026, moving 7,000 units across 5 ASINs for 46.7% of Top 10 volume. Angelhood follows with 3,000 units (20.0%), ahead of LetsJoli on 2,000 units (13.3%).

With 6 brands splitting the Top 10 and 80.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $10.20 to $24.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

46.7%
20.0%
13.3%
20.0%
Hanes
Angelhood
LetsJoli
Other brands
1

Hanes

5 ASINs in Top 10

46.7%

Units

7K

Revenue

$102.8K

Avg. price

$10.20

  • Hanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras

    B09XN322QZ

    $14.62·4.2·9.5K revs

    Hanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras

    Units sold2K
  • Hanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras

    B09XN3MZQJ

    $13.46·4.2·9.5K revs

    Hanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras

    Units sold2K
  • Hanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras

    B09XN265QS

    $7.64·4.2·9.5K revs

    Hanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras

    Units sold1K
  • Hanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras

    B09XN4MBDN

    $7.64·4.2·9.5K revs

    Hanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras

    Units sold1K
  • Hanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras

    B09XN48SGQ

    $7.64·4.2·9.5K revs

    Hanes Women's String Bralette Pack, 3-Pack, Cotton Sports Bralette Bras for Women, Solid or Assorted Wireless Bras

    Units sold1K
2

Angelhood

1 ASIN in Top 10

20.0%

Units

3K

Revenue

$72.1K

Avg. price

$24.99

  • Angelhood Seamless Jelly Bras for Women Wireless Push Up T-Shirt Bra Pack

    B0D9RS4MRN

    $24.99·4.4·1.7K revs

    Angelhood Seamless Jelly Bras for Women Wireless Push Up T-Shirt Bra Pack

    Units sold3K
3

LetsJoli

1 ASIN in Top 10

13.3%

Units

2K

Revenue

$40K

Avg. price

$19.99

  • LetsJoli Jelly Bras for Women No Underwire Plus Size Push Up Supportive

    B0GHMW9L53

    $19.99·4.1·21.8K revs

    LetsJoli Jelly Bras for Women No Underwire Plus Size Push Up Supportive

    Units sold2K

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