Halter Top Swimsuits For Women Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Halter Top Swimsuits For Women sales on Amazon US totaled 8,950 units in July 2026 (▲ 7.2% vs. the prior month), generating an estimated $298,875 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 41.3% of unit volume and 41.2% of revenue, while a typical listing is priced at $32.08. The keyword itself pulled 2,852 Amazon queries over the same period (▼ 69.5% MoM).

Zooming out to the 12-month window ending July 2026, the halter top swimsuits for women Top 50 moved 33,250 units and $1,111,443 in cumulative sales — an average of 2,771 units and $92,620 per month. Monthly throughput topped out at 8,950 units in July 2026 and dipped to 800 in September 2025, leaving the latest reading 272.9% higher than August 2025.

33.3KTotal units sold · Last 12 months
$1.1MTotal revenue · Last 12 months
2.9K▼ 69.5% MoM
Monthly search volume
$32.08Avg. price · July 2026

Halter Top Swimsuits For Women Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales2.4K
Revenue$79K

2025/09

Sales800
Revenue$27.2K

2025/10

Sales950
Revenue$30.7K

2025/11

Sales800
Revenue$26K

2025/12

Sales900
Revenue$30.5K

2026/01

Sales1.3K
Revenue$42.6K

2026/02

Sales1.4K
Revenue$49K

2026/03

Sales3.1K
Revenue$103.8K

2026/04

Sales2.2K
Revenue$73.6K

2026/05

Sales2.1K
Revenue$69.2K

2026/06

Sales8.3K
Revenue$281.1K
8.9K

2026/07

Sales8.9K
Revenue$298.9K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

8.9K

▲ 7.2% MoM

Monthly Revenue 2026/07

$298.9K

▲ 6.3% MoM

Top 10 Market Share 2026/07

41.3%

See the Top 10 ASINs driving 41.3% of sales

Halter Top Swimsuits For Women Market Share & Sales Concentration on Amazon US — July 2026

The most-sold halter top swimsuits for women listing on Amazon US in July 2026 is ASIN B0DJXVTDLH (Brand: Yonique), which sold 800 units at $25.99 apiece — equal to 8.9% of every unit tracked in this report and 1.6× the volume of the No. 2 listing.

The Top 10 ASINs account for 3,700 units and $123,259 in July 2026 — 41.3% of unit volume and 41.2% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Halter Top Swimsuits For Women' on Amazon

July 2026
ASINSIGHT Logo
41.3% Volume Share 3.7K units sold
41.2% Revenue Share $123.3K estimated
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Top 5 Volume Share breakdown

B0DJXVTDLH 8.9%
B07P8SQH41 5.6%
B0C89LKN83 4.5%
B0GVN3R864 4.5%
B0GF73VGTG 3.4%
Others 73.2%
#1
Women Cut Out Twist Bikini Top Only Supportive Large Bust Swimsuit Top | Removable Cups,Wide Underbust Band,Adjustable Wide Straps,Full Lining,Soft Fabric,High Stretch

B0DJXVTDLH

Women Cut Out Twist Bikini Top Only Supportive Large Bust Swimsuit Top | Removable Cups,Wide Underbust Band,Adjustable Wide Straps,Full Lining,Soft Fabric,High Stretch

$25.99·★ 4.2·951 reviews
Monthly Sales

800

▲ 0.0%

vs. prior month

Revenue

$20.8K

latest month

Monthly Trend

12-month trend

#2
Smismivo Tummy Control Swimwear Halter One Piece Slimming Vintage Retro Swimsuit Womens Ruched Push Up Bathing Suit

B07P8SQH41

Smismivo Tummy Control Swimwear Halter One Piece Slimming Vintage Retro Swimsuit Womens Ruched Push Up Bathing Suit

$33.99·★ 4.3·11.4K reviews
Monthly Sales

500

▲ 66.7%

vs. prior month

Revenue

$17K

latest month

Monthly Trend

12-month trend

#3
CUPSHE Women's Tummy Control One Piece Swimsuit Crossback Bathing Suit

B0C89LKN83

CUPSHE Women's Tummy Control One Piece Swimsuit Crossback Bathing Suit

$39.99·★ 4.3·2K reviews
Monthly Sales

400

vs. prior month

Revenue

$16K

latest month

Monthly Trend

12-month trend

#4
ZAFUL Womens Tankini Swimsuit Halter Neck Tummy Control Two Piece Swimwear

B0GVN3R864

ZAFUL Womens Tankini Swimsuit Halter Neck Tummy Control Two Piece Swimwear

$38.99·★ 4.0·222 reviews
Monthly Sales

400

▲ 100.0%

vs. prior month

Revenue

$15.1K

latest month

Monthly Trend

12-month trend

#5
SOLY HUX Women's Polka Dots Bikini Set Halter Triangle Reversible Beachwear

B0GF73VGTG

SOLY HUX Women's Polka Dots Bikini Set Halter Triangle Reversible Beachwear

$25.99·★ 4.1·53 reviews
Monthly Sales

300

▲ 0.0%

vs. prior month

Revenue

$7.8K

latest month

Monthly Trend

12-month trend

#6
Tempt Me Women Two Piece Swimsuit High Waisted Bikini

B087Q3B796

Tempt Me Women Two Piece Swimsuit High Waisted Bikini

$35.99·★ 4.2·9.4K reviews
Monthly Sales

300

vs. prior month

Revenue

$10.8K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Halter Top Swimsuits For Women Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Yonique is the best-performing halter top swimsuits for women brand in July 2026, moving 800 units across 1 ASIN for 21.6% of Top 10 volume. CUPSHE follows with 600 units (16.2%), ahead of SUUKSESS on 600 units (16.2%).

Volume is spread across 8 brands, with the top three holding 54.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $25.99 to $36.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

21.6%
16.2%
16.2%
45.9%
Yonique
CUPSHE
SUUKSESS
Other brands
1

Yonique

1 ASIN in Top 10

21.6%

Units

800

Revenue

$20.8K

Avg. price

$25.99

  • Women Cut Out Twist Bikini Top Only Supportive Large Bust Swimsuit Top | Removable Cups,Wide Underbust Band,Adjustable Wide Straps,Full Lining,Soft Fabric,High Stretch

    B0DJXVTDLH

    $25.99·★4.2·951 revs

    Women Cut Out Twist Bikini Top Only Supportive Large Bust Swimsuit Top | Removable Cups,Wide Underbust Band,Adjustable Wide Straps,Full Lining,Soft Fabric,High Stretch

    Units sold800
2

CUPSHE

2 ASINs in Top 10

16.2%

Units

600

Revenue

$23.1K

Avg. price

$34.99

  • CUPSHE Women's Tummy Control One Piece Swimsuit Crossback Bathing Suit

    B0C89LKN83

    $39.99·★4.3·2K revs

    CUPSHE Women's Tummy Control One Piece Swimsuit Crossback Bathing Suit

    Units sold400
  • CUPSHE Women's V Neck Bikini Sets Halter Low Rise Two Piece Swimsuit

    B0F6NPPW54

    $29.99·★4.3·320 revs

    CUPSHE Women's V Neck Bikini Sets Halter Low Rise Two Piece Swimsuit

    Units sold200
3

SUUKSESS

2 ASINs in Top 10

16.2%

Units

600

Revenue

$21.1K

Avg. price

$36.99

  • SUUKSESS Women Sexy Tummy Control One Piece Swimsuits Halter Push Up Bathing Suits

    B09L8JZMZ1

    $37.99·★4.2·7.6K revs

    SUUKSESS Women Sexy Tummy Control One Piece Swimsuits Halter Push Up Bathing Suits

    Units sold300
  • SUUKSESS Women Sexy Tummy Control One Piece Swimsuit Halter Retro Bathing Suit

    B0D2972HSJ

    $35.99·★4.2·1.1K revs

    SUUKSESS Women Sexy Tummy Control One Piece Swimsuit Halter Retro Bathing Suit

    Units sold300

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