Hair Sponge Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Hair Sponge sales on Amazon US totaled 43,900 units in July 2026 (▼ 8.0% vs. the prior month), generating an estimated $421,094 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 66.1% of unit volume and 65.8% of revenue, while a typical listing is priced at $9.42. The keyword itself pulled 27,152 Amazon queries over the same period (▲ 18.3% MoM).
Zooming out to the 12-month window ending July 2026, the hair sponge Top 50 moved 469,950 units and $4,506,123 in cumulative sales — an average of 39,163 units and $375,510 per month. Monthly throughput topped out at 50,200 units in April 2026 and dipped to 27,450 in May 2026, leaving the latest reading 35.9% higher than August 2025.
Hair Sponge Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
43.9K
▼ 8.0% MoM
Monthly Revenue 2026/07
$421.1K
▼ 5.3% MoM
Top 10 Market Share 2026/07
66.1%
Hair Sponge Market Share & Sales Concentration on Amazon US — July 2026
The most-sold hair sponge listing on Amazon US in July 2026 is ASIN B0FHHFW9KD (Brand: CORATED), which sold 10,000 units at $9.99 apiece — equal to 22.8% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 29,000 units and $277,180 in July 2026 — 66.1% of unit volume and 65.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Hair Sponge' on Amazon
July 2026
Is 66.1% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0FHHFW9KD
CORATED African Net Sponge Authentic, Shower Loofah Exfoliating Bath Sponge | Body Scrubber for Women and Men Daily Use Body Care, Travel Portable Bath Accessories Spa Gifts
10K
▲ 0.0%vs. prior month
$95.2K
latest month
12-month trend
B0C14C5N8D
Meartchy Silicone Scalp Massager Shampoo Brush, Scalp Brush for Hair Growth & Dandruff Removal, Hair Scrubber Scalp Stimulator Exfoliator Brush with Soft Bristles for Wet Dry Scalp Care (Black)
6K
▼ 33.3%vs. prior month
$40.9K
latest month
12-month trend
B096FPFZ6Z
3Pcs Hair Styling Set for All - Curl Brush, Twist Sponge for Textured Hair with Metal Pick
3K
▼ 25.0%vs. prior month
$25.7K
latest month
12-month trend
B09B14YWCR
Red by Kiss Bowwow Twist King Premium Luxury Twist Styler Comb Brush, Durable Washable Alternative for Sponge for Barbers and Daily Use, Ideal for Afro, Curly, Coiled, 4C Hair
2K
▲ 0.0%vs. prior month
$31.8K
latest month
12-month trend
B09YV2DL7T
Selalu Curl Sponge Set with Glove, Metal Brush Pick and Twist Comb for Men and Women
2K
▲ 0.0%vs. prior month
$20K
latest month
12-month trend
B08LN7YSDK
HEETA Silicone Scalp Massager Hair Scrubber Shampoo Brush for Hair Growth | Scalp Stimulator Soft Bristles for Wet Dry Use, Head Massager Dandruff Removal, Shampoo Brush Exfoliating for All Hair Type
2K
▼ 33.3%vs. prior month
$14K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Hair Sponge Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
CORATED is the best-performing hair sponge brand in July 2026, moving 10,000 units across 1 ASIN for 34.5% of Top 10 volume. Meartchy follows with 6,000 units (20.7%), ahead of Supaze on 3,000 units (10.3%).
With 10 brands splitting the Top 10 and 65.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $6.99 to $9.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
CORATED
1 ASIN in Top 10
34.5%
Units
10K
Revenue
$95.2K
Avg. price
$9.99
B0FHHFW9KD
$9.99·★4.6·3.2K revsCORATED African Net Sponge Authentic, Shower Loofah Exfoliating Bath Sponge | Body Scrubber for Women and Men Daily Use Body Care, Travel Portable Bath Accessories Spa Gifts
Units sold10K
Meartchy
1 ASIN in Top 10
20.7%
Units
6K
Revenue
$40.9K
Avg. price
$6.99
B0C14C5N8D
$6.99·★4.7·2K revsMeartchy Silicone Scalp Massager Shampoo Brush, Scalp Brush for Hair Growth & Dandruff Removal, Hair Scrubber Scalp Stimulator Exfoliator Brush with Soft Bristles for Wet Dry Scalp Care (Black)
Units sold6K
Supaze
1 ASIN in Top 10
10.3%
Units
3K
Revenue
$25.7K
Avg. price
$7.99
B096FPFZ6Z
$7.99·★4.5·4.1K revs3Pcs Hair Styling Set for All - Curl Brush, Twist Sponge for Textured Hair with Metal Pick
Units sold3K
Trending Hair Sponge Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0CJ4JMDWV booked 1K units at $4.99, with ▲ 25.0% MoM change. On the growth side, B0D9455RC3 leads positive momentum with ▲ 200.0% MoM growth on 300 units, with B0FWC729H3 close behind at ▲ 150.0% MoM on 500 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CJ4JMDWV
2Pcs Upgraded Twist Combs Hair Sponge Brush, Superior to Hair Sponge for Curls in Men and Women, Dual-sided Design, ABS Material, Ergonomic, Lasting Over a Year, 2 Combs Included
Price
$4.99
Rating
4.4
Reviews
375
Latest month sales
B0D9455RC3
TIKMNO Upgraded 2-Piece Hair Twist Comb Hair Sponge Brush Set - Superior Curl Definition for Men and Women (Black)
Price
$4.98
Rating
4.2
Reviews
107
Latest month sales
B0FWC729H3
3 Pack Silicone Curling Hair Brush & Metal Afro Pick Hair Comb Set – Durable Washable Curl Sponge for Black Men, Natural Hair, Dreadlocks, Coils & 4C Afro HairStyling Tool
Unlock to view ASIN details and product titles
Price
$10.78
Rating
4.4
Reviews
50
Latest month sales
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