Gummy Candy Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Gummy Candy sales on Amazon US totaled 546,000 units in July 2026 (▼ 8.5% vs. the prior month), generating an estimated $5,174,670 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.5% of unit volume and 40.3% of revenue, while a typical listing is priced at $11.32. The keyword itself pulled 67,713 Amazon queries over the same period (▲ 17.4% MoM).
Zooming out to the 12-month window ending July 2026, the gummy candy Top 50 moved 6,431,300 units and $63,740,417 in cumulative sales — an average of 535,942 units and $5,311,701 per month. Monthly throughput topped out at 664,500 units in April 2026 and dipped to 378,900 in May 2026, leaving the latest reading 6.1% higher than August 2025.
Gummy Candy Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
546K
▼ 8.5% MoM
Monthly Revenue 2026/07
$5.2M
▼ 11.1% MoM
Top 10 Market Share 2026/07
49.5%
Gummy Candy Market Share & Sales Concentration on Amazon US — July 2026
The most-sold gummy candy listing on Amazon US in July 2026 is ASIN B0BWSKYV63 (Brand: Welch's), which sold 60,000 units at $7.78 apiece — equal to 11.0% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 270,000 units and $2,085,700 in July 2026 — 49.5% of unit volume and 40.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Gummy Candy' on Amazon
July 2026
Is 49.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0BWSKYV63
Welch's Fruit Snacks - Mixed Fruit Box - Kids Snacks - 0.8 Oz - 40 Pack | Bulk Box, Made with Whole Fruit, Gluten-Free Snack Packs for Kids and Adults, No Artificial Dyes
60K
▲ 0.0%vs. prior month
$276.6K
latest month
12-month trend
B07RTJWCMS
Fruit Flavored Snacks Variety Pack, Gluten Free, 16 ct, 10.2 oz | Fruit Roll-Ups, Fruit by the Foot, and Gushers, Individually Wrapped, Good Source of Vitamin C
40K
▲ 0.0%vs. prior month
$219.6K
latest month
12-month trend
B00KRFL5SO
Mott's Assorted Fruit Flavored Snacks, Made with Real Fruit Puree (40 Pack)
30K
▲ 0.0%vs. prior month
$209.1K
latest month
12-month trend
B004YGQK5K
JOLLY RANCHER Assorted Fruit Flavored Hard Candy Bulk Bag, 5 lb
20K
▲ 0.0%vs. prior month
$230K
latest month
12-month trend
B0017L4PH0
Airheads Full-Size Candy Bars, Assorted Taffy Variety Pack, 60 Count Box | Individually Wrapped Bulk Candy, Assorted Fruit Flavors, Artificially Flavored
20K
▼ 33.3%vs. prior month
$196.8K
latest month
12-month trend
B01HTNAVGI
Annie's Organic Fruit Tape, Strawberry & Berry Variety Pack (Pack of 12) | Fruit-Flavored Snacks (6 of Each Flavor), Great for Lunchboxes, Gluten-Free, No High Fructose Corn Syrup, 9 oz
20K
▲ 0.0%vs. prior month
$150K
latest month
12-month trend
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Best Gummy Candy Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Welch's is the best-performing gummy candy brand in July 2026, moving 60,000 units across 1 ASIN for 22.2% of Top 10 volume. Fruit by the Foot follows with 40,000 units (14.8%), ahead of Starburst on 40,000 units (14.8%).
Volume is spread across 9 brands, with the top three holding 51.9% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $3.49 to $7.78, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Welch's
1 ASIN in Top 10
22.2%
Units
60K
Revenue
$276.6K
Avg. price
$7.78
B0BWSKYV63
$7.78·★4.8·22.1K revsWelch's Fruit Snacks - Mixed Fruit Box - Kids Snacks - 0.8 Oz - 40 Pack | Bulk Box, Made with Whole Fruit, Gluten-Free Snack Packs for Kids and Adults, No Artificial Dyes
Units sold60K
Fruit by the Foot
1 ASIN in Top 10
14.8%
Units
40K
Revenue
$219.6K
Avg. price
$5.49
B07RTJWCMS
$5.49·★4.8·15.1K revsFruit Flavored Snacks Variety Pack, Gluten Free, 16 ct, 10.2 oz | Fruit Roll-Ups, Fruit by the Foot, and Gushers, Individually Wrapped, Good Source of Vitamin C
Units sold40K
Starburst
2 ASINs in Top 10
14.8%
Units
40K
Revenue
$175.4K
Avg. price
$3.49
B07WXJFFSY
$3.49·★4.8·15.9K revsSTARBURST FaveREDS Fruit Chews Candy, Chewy Candy, 15.6 oz Sharing Size Bag | Soft red fruit chews in a sharing bag, a natural fit for anytime snacking, party favors and road trips, lunch box
Units sold20KB0FQ64M7HQ
$3.49·★4.7·1.6K revsSTARBURST Sour Chewy Candy Fruit Chews, Share Size Resealable 15.6 Oz Bag
Units sold20K
Trending Gummy Candy Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0GS6YHXGL leads positive momentum with ▲ 300.0% MoM growth on 4K units, with B0G4NTX1XL close behind at ▲ 100.0% MoM on 6K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GS6YHXGL
ChocZero Sugar Free Fruit Snacks, Made with Real Fruit, 8 Snack Packs | Keto Gummy Candy, No Sugar Alcohols, No Artificial Colors, Vegan, Low Carb, High Fiber, Gluten Free, 50 Calories Per Pack
Price
$8.99
Rating
4.5
Reviews
266
Latest month sales
B0G4NTX1XL
Shameless Snacks Tropical Paradise Mixed Bag - Sour Gummy Candy | 5 Tropical Flavors Per Bag Fruit Snacks, Keto 3g Sugar - Gluten Free Vegan Gummies for Adults
Price
$23.99
Rating
4.4
Reviews
310
Latest month sales
B086Q9WD3N
JOLLY RANCHER Sour Gummies Assorted Fruit Gummy Candy Box, 3.5 oz | Sour Candy, fruit flavored JOLLY RANCHER gummies in a movie box for snacking, sharing and candy cravings.
Unlock to view ASIN details and product titles
Price
$1.00
Rating
4.6
Reviews
4.3K
Latest month sales
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