Gravel Bike Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Gravel Bike sales on Amazon US totaled 14,050 units in July 2026 (▲ 7.7% vs. the prior month), generating an estimated $747,726 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 100.0% of unit volume and 100.0% of revenue, while a typical listing is priced at $819.99. The keyword itself pulled 13,531 Amazon queries over the same period (▼ 12.7% MoM).
Zooming out to the 12-month window ending July 2026, the gravel bike Top 50 moved 125,100 units and $4,554,637 in cumulative sales — an average of 10,425 units and $379,553 per month. Monthly throughput topped out at 14,050 units in July 2026 and dipped to 6,850 in January 2026, leaving the latest reading 12.0% higher than August 2025.
Gravel Bike Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
14.1K
▲ 7.7% MoM
Monthly Revenue 2026/07
$747.7K
▼ 13.8% MoM
Top 10 Market Share 2026/07
100.0%
Gravel Bike Market Share & Sales Concentration on Amazon US — July 2026
The most-sold gravel bike listing on Amazon US in July 2026 is ASIN B0028RWS5S (Brand: Muc-Off), which sold 5,000 units at $14.66 apiece — equal to 35.6% of every unit tracked in this report.
The Top 10 ASINs account for 14,050 units and $747,726 in July 2026 — 100.0% of unit volume and 100.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Gravel Bike' on Amazon
July 2026

![Lamicall Bike Frame Bag Waterproof - [1s Release] Bike Phone Mount Holder | 2 in1 Bicycle Top Tube Bag, Cycling Pouch with Rain Cover, Bikes Accessories Gifts for Phones Under 7" (ASIN B0D9GQMXBV), rank #3 by monthly sales volume for 'Gravel Bike' on Amazon](https://m.media-amazon.com/images/I/71VKkKd2xtL._AC_UY512_.jpg)







Is 100.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0028RWS5S
Muc-Off Dry Chain Lube, 4 fl oz - Bike Lube, Bike Chain Oil, Chain Wax for Dry Weather Conditions - Biodegradable Bike Lubricant and Bicycle Chain Oil
5K
▲ 25.0%vs. prior month
$71.9K
latest month
12-month trend

B0CFR41Q94
Vertical Bike Stand, Freestanding Bike Rack for Garage Storage, Upright Bicycle Floor Stand with Adjustable Height and 360° Rolling Wheels, Space Saving Indoor Bike Holder for 24"-29" Standard Bikes
5K
▲ 25.0%vs. prior month
$189.9K
latest month
12-month trend
![Lamicall Bike Frame Bag Waterproof - [1s Release] Bike Phone Mount Holder | 2 in1 Bicycle Top Tube Bag, Cycling Pouch with Rain Cover, Bikes Accessories Gifts for Phones Under 7"](https://m.media-amazon.com/images/I/71VKkKd2xtL._AC_UY512_.jpg)
B0D9GQMXBV
Lamicall Bike Frame Bag Waterproof - [1s Release] Bike Phone Mount Holder | 2 in1 Bicycle Top Tube Bag, Cycling Pouch with Rain Cover, Bikes Accessories Gifts for Phones Under 7"
2K
▲ 0.0%vs. prior month
$42.2K
latest month
12-month trend

B00MTE6NEW
baleaf Men's 3D Padded Bike Shorts Cycling Underwear MTB Liner | 3D Padded Comfort for Long Rides; Multi-Level Foam Padding; Breathable and Quick-Dry Fabric; Flat Seams Prevent Chafing
1K
▲ 0.0%vs. prior month
$20K
latest month
12-month trend

B0CCSM7VNF
Huffy Stone Mountain Bike 20"/24"/26" for Men/Women/Girls/Boys | 6-Speed (20") or 21-Speed Options, Front or Dual Suspension Options, Multiple Colors, All-Terrain Tires, Shimano Equipped
300
▼ 57.1%vs. prior month
$73.6K
latest month
12-month trend

B0GVCJ94V7
4000W Electric Dirt Bike for Teens Adults,48V 23Ah Battery,45 MPH | 40 Miles Range,230Nm,14" /12" Tires Off-Road E-Motorcycle, Full Hydraulic Brakes and Suspensions Mountain Off-Road E Bike
300
▲ 50.0%vs. prior month
$264.3K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Gravel Bike Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Muc-Off is the best-performing gravel bike brand in July 2026, moving 5,000 units across 1 ASIN for 35.6% of Top 10 volume. Sttoraboks follows with 5,000 units (35.6%), ahead of Lamicall on 2,000 units (14.2%).
With 8 brands splitting the Top 10 and 85.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.66 to $37.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Muc-Off
1 ASIN in Top 10
35.6%
Units
5K
Revenue
$71.9K
Avg. price
$14.66

B0028RWS5S
$14.66·★4.7·17.6K revsMuc-Off Dry Chain Lube, 4 fl oz - Bike Lube, Bike Chain Oil, Chain Wax for Dry Weather Conditions - Biodegradable Bike Lubricant and Bicycle Chain Oil
Units sold5K
Sttoraboks
1 ASIN in Top 10
35.6%
Units
5K
Revenue
$189.9K
Avg. price
$37.99

B0CFR41Q94
$37.99·★4.4·2.1K revsVertical Bike Stand, Freestanding Bike Rack for Garage Storage, Upright Bicycle Floor Stand with Adjustable Height and 360° Rolling Wheels, Space Saving Indoor Bike Holder for 24"-29" Standard Bikes
Units sold5K
Lamicall
1 ASIN in Top 10
14.2%
Units
2K
Revenue
$42.2K
Avg. price
$19.98
![Lamicall Bike Frame Bag Waterproof - [1s Release] Bike Phone Mount Holder | 2 in1 Bicycle Top Tube Bag, Cycling Pouch with Rain Cover, Bikes Accessories Gifts for Phones Under 7"](https://m.media-amazon.com/images/I/71VKkKd2xtL._AC_UY512_.jpg)
B0D9GQMXBV
$19.98·★4.4·1.9K revsLamicall Bike Frame Bag Waterproof - [1s Release] Bike Phone Mount Holder | 2 in1 Bicycle Top Tube Bag, Cycling Pouch with Rain Cover, Bikes Accessories Gifts for Phones Under 7"
Units sold2K
Trending Gravel Bike Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0GVCJ94V7 leads positive momentum with ▲ 50.0% MoM growth on 300 units, with B0028RWS5S close behind at ▲ 25.0% MoM on 5K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0GVCJ94V7
4000W Electric Dirt Bike for Teens Adults,48V 23Ah Battery,45 MPH | 40 Miles Range,230Nm,14" /12" Tires Off-Road E-Motorcycle, Full Hydraulic Brakes and Suspensions Mountain Off-Road E Bike
Price
$880.99
Rating
4.3
Reviews
67
Latest month sales

B0028RWS5S
Muc-Off Dry Chain Lube, 4 fl oz - Bike Lube, Bike Chain Oil, Chain Wax for Dry Weather Conditions - Biodegradable Bike Lubricant and Bicycle Chain Oil
Price
$14.66
Rating
4.7
Reviews
17.6K
Latest month sales

B0CFR41Q94
Vertical Bike Stand, Freestanding Bike Rack for Garage Storage, Upright Bicycle Floor Stand with Adjustable Height and 360° Rolling Wheels, Space Saving Indoor Bike Holder for 24"-29" Standard Bikes
Unlock to view ASIN details and product titles
Price
$37.99
Rating
4.4
Reviews
2.1K
Latest month sales
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