Govee Led Lights Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Govee Led Lights sales on Amazon US totaled 157,800 units in July 2026 (▼ 19.5% vs. the prior month), generating an estimated $5,355,307 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 55.8% of unit volume and 38.2% of revenue, while a typical listing is priced at $54.24. The keyword itself pulled 17,567 Amazon queries over the same period (▼ 10.0% MoM).
Zooming out to the 12-month window ending July 2026, the govee led lights Top 50 moved 2,105,300 units and $75,841,632 in cumulative sales — an average of 175,442 units and $6,320,136 per month. Monthly throughput topped out at 269,200 units in December 2025 and dipped to 93,400 in May 2026, leaving the latest reading 8.5% lower than August 2025.
Govee Led Lights Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
157.8K
▼ 19.5% MoM
Monthly Revenue 2026/07
$5.4M
▼ 33.5% MoM
Top 10 Market Share 2026/07
55.8%
Govee Led Lights Market Share & Sales Concentration on Amazon US — July 2026
The most-sold govee led lights listing on Amazon US in July 2026 is ASIN B0991Q94KP (Brand: Govee), which sold 10,000 units at $13.49 apiece — equal to 6.3% of every unit tracked in this report.
The Top 10 ASINs account for 88,000 units and $2,043,810 in July 2026 — 55.8% of unit volume and 38.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Govee Led Lights' on Amazon
July 2026
Is 55.8% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0991Q94KP
Govee 16.4ft RGBIC LED Strip Lights, LED Lights for Bedroom, APP Control | DIY Multiple Colors on One Line, Color Changing Lights for Home Decor, Bluetooth Strip Lights with APP Control
10K
▲ 0.0%vs. prior month
$134.1K
latest month
12-month trend
B099WTN2TR
Govee RGBIC Floor Lamp Basic, 1000lm LED Corner Lamp, Black | Compatible with Alexa and Matter, Modern Floor Lamp with Music Sync and 16 Million DIY Colors, Standing Lamp for Bedroom
10K
▲ 0.0%vs. prior month
$690.2K
latest month
12-month trend
B09V366BDY
KSIPZE 100ft Led Strip Lights RGB Music Sync Color Changing Led Lights with Smart App Control Remote Led Lights for Bedroom Room Lighting Flexible Home Décor
10K
▲ 0.0%vs. prior month
$99.9K
latest month
12-month trend
B0B4518KC2
Northern Galaxy Light Aurora Projector with 33 Light Effects, Night Lights LED Star Projector for Bedroom Nebula Lamp, Remote Control, White Noises, Bluetooth Speaker for Parties Black
10K
▲ 0.0%vs. prior month
$332.2K
latest month
12-month trend
B0C2MHG632
Leeleberd Led Lights for Bedroom 100 ft (2 Rolls of 50ft) Music Sync Color Changing RGB Led Strip Lights with Remote App Control Bluetooth Led Strip, Lights for Room Home Kitchen Party Decor
10K
▲ 0.0%vs. prior month
$91.5K
latest month
12-month trend
B0DN1K2RLD
DAYBETTER LED Strip Lights 110ft 1Roll RGB Music Sync Smart App Control | Indoor color changing decor for bedroom, kitchen, party. 44-key IR remote, timer, cuttable, flexible, strong adhesive
10K
▲ 0.0%vs. prior month
$91.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Govee Led Lights Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Govee is the best-performing govee led lights brand in July 2026, moving 27,000 units across 3 ASINs for 30.7% of Top 10 volume. DAYBETTER follows with 18,000 units (20.5%), ahead of KSIPZE on 10,000 units (11.4%).
With 7 brands splitting the Top 10 and 62.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $13.99 to $48.82, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Govee
3 ASINs in Top 10
30.7%
Units
27K
Revenue
$1.1M
Avg. price
$48.82
B0991Q94KP
$13.49·★4.4·26.2K revsGovee 16.4ft RGBIC LED Strip Lights, LED Lights for Bedroom, APP Control | DIY Multiple Colors on One Line, Color Changing Lights for Home Decor, Bluetooth Strip Lights with APP Control
Units sold10KB099WTN2TR
$99.99·★4.4·11.6K revsGovee RGBIC Floor Lamp Basic, 1000lm LED Corner Lamp, Black | Compatible with Alexa and Matter, Modern Floor Lamp with Music Sync and 16 Million DIY Colors, Standing Lamp for Bedroom
Units sold10KB09B7NQT2K
$32.99·★4.6·27K revsGovee Smart Light Bulbs, A19 Color Changing Light Bulb, 800 LM, E26 Base | Works with Matter, Alexa and Google Assistant, 16 Million Colors RGBWW, WiFi & Bluetooth LED Light Bulbs, Music Sync, 4 Pack
Units sold7K
DAYBETTER
2 ASINs in Top 10
20.5%
Units
18K
Revenue
$240.3K
Avg. price
$16.49
B0DN1K2RLD
$11.99·★4.4·36K revsDAYBETTER LED Strip Lights 110ft 1Roll RGB Music Sync Smart App Control | Indoor color changing decor for bedroom, kitchen, party. 44-key IR remote, timer, cuttable, flexible, strong adhesive
Units sold10KB0BXP35GZQ
$20.99·★4.4·136K revsDAYBETTER LED Strip Lights 200 ft (2 Rolls of 100 ft), Smart App Control Lighting Bedroom Rome Decor with Remote, RGB Color Changing LED Lights for Party
Units sold8K
KSIPZE
1 ASIN in Top 10
11.4%
Units
10K
Revenue
$99.9K
Avg. price
$13.99
B09V366BDY
$13.99·★4.4·40.9K revsKSIPZE 100ft Led Strip Lights RGB Music Sync Color Changing Led Lights with Smart App Control Remote Led Lights for Bedroom Room Lighting Flexible Home Décor
Units sold10K
Trending Govee Led Lights Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0BXP35GZQ booked 8K units at $20.99, with ▲ 60.0% MoM change. On the growth side, B0F43B369Y leads positive momentum with ▲ 50.0% MoM growth on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0BXP35GZQ
DAYBETTER LED Strip Lights 200 ft (2 Rolls of 100 ft), Smart App Control Lighting Bedroom Rome Decor with Remote, RGB Color Changing LED Lights for Party
Price
$20.99
Rating
4.4
Reviews
136K
Latest month sales
B0932M1666
Tenmiro Led Lights for Bedroom 100ft (2 Rolls of 50ft) Music Sync Color Changing Strip Lights with Remote and App Control RGB Strip, for Room Home Party Decoration
Price
$12.98
Rating
4.4
Reviews
35.8K
Latest month sales
B0F43B369Y
DAYBETTER A19 E26 Smart Light Bulbs,Compatible with Alexa & Google Home | DayBetter App, 6 Pack 800LM 60W Equivalent,Dimmable RGB+CCT Color Changing,2.4GHz WiFi & Bluetooth,Music Sync,Preset Scenes
Unlock to view ASIN details and product titles
Price
$24.99
Rating
4.3
Reviews
1.3K
Latest month sales
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