Glow Sticks For Kids Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Glow Sticks For Kids sales on Amazon US totaled 150,600 units in July 2026 (▼ 12.5% vs. the prior month), generating an estimated $2,086,778 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 57.1% of unit volume and 45.9% of revenue, while a typical listing is priced at $18.42. The keyword itself pulled 11,882 Amazon queries over the same period (▼ 34.3% MoM).
Zooming out to the 12-month window ending July 2026, the glow sticks for kids Top 50 moved 1,629,000 units and $24,606,595 in cumulative sales — an average of 135,750 units and $2,050,550 per month. Monthly throughput topped out at 277,400 units in October 2025 and dipped to 69,150 in January 2026, leaving the latest reading 46.1% higher than August 2025.
Glow Sticks For Kids Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
150.6K
▼ 12.5% MoM
Monthly Revenue 2026/07
$2.1M
▼ 16.4% MoM
Top 10 Market Share 2026/07
57.1%
Glow Sticks For Kids Market Share & Sales Concentration on Amazon US — July 2026
The most-sold glow sticks for kids listing on Amazon US in July 2026 is ASIN B00N1QPNMA (Brand: PartySticks), which sold 20,000 units at $7.99 apiece — equal to 13.3% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 86,000 units and $958,230 in July 2026 — 57.1% of unit volume and 45.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Glow Sticks For Kids' on Amazon
July 2026









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Top 5 Volume Share breakdown

B00N1QPNMA
PartySticks Glow Sticks Party Supplies 100pk - 8 Inch Glow in the Dark Light Up Sticks Party Favors, Glow Party Decorations, Neon Party Glow Necklaces and Glow Bracelets with Connectors
20K
▼ 33.3%vs. prior month
$165.6K
latest month
12-month trend

B08HD89CX6
Rock Painting Kit- Glow in The Dark Rock Kit, Arts and Crafts for Kids Ages 6-12, Art Supplies Toy, Kids Craft Paint Kits, Arts & Crafts for Boys Girls Birthday Party Gift Toy
10K
▼ 50.0%vs. prior month
$149.9K
latest month
12-month trend

B0C3ZTKRGX
TOSY Flying Disc - 16 Million Colors RGB or 36 LEDs, Extremely Bright, Smart Modes, Camping Essentials for Teens/Kids/Adults/Men/Boys/Girls, Auto Light Up, Rechargeable, Waterproof, 175g
10K
▲ 25.0%vs. prior month
$194.9K
latest month
12-month trend

B07ZV31J31
100 Glow Sticks Bulk Party Pack, 8" Halloween Glow Bracelets and Necklaces | Ultra bright neon glow in the dark party supplies with connectors for kids, camping, pool parties and weddings
8K
▼ 20.0%vs. prior month
$67.8K
latest month
12-month trend

B0BKTS39DL
JOYIN 100 Pcs 8" Glow sticks Bulk Party Favors Pack, Neon Glow in the Dark Party Supplies, Light Up Necklaces and Bracelets with Connectors, Easter, Football, Birthday Decorations
8K
▲ 14.3%vs. prior month
$60.5K
latest month
12-month trend

B07XHS5GK5
Ammy Glow Glow Sticks (205 Pcs Kit) Bulk Party Pack-100 Pack Glow Sticks with Connectors & Glasses- Party Favors for Kids 8-12- Neon Glow in The Dark Party Supplies for Birthdays & Events
7K
▲ 40.0%vs. prior month
$59.1K
latest month
12-month trend
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Best Glow Sticks For Kids Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
PartySticks is the best-performing glow sticks for kids brand in July 2026, moving 20,000 units across 1 ASIN for 23.3% of Top 10 volume. JOYIN follows with 18,000 units (20.9%), ahead of TOSY on 16,000 units (18.6%).
With 8 brands splitting the Top 10 and 62.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $7.99 to $22.01, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
PartySticks
1 ASIN in Top 10
23.3%
Units
20K
Revenue
$165.6K
Avg. price
$7.99

B00N1QPNMA
$7.99·★4.6·28.8K revsPartySticks Glow Sticks Party Supplies 100pk - 8 Inch Glow in the Dark Light Up Sticks Party Favors, Glow Party Decorations, Neon Party Glow Necklaces and Glow Bracelets with Connectors
Units sold20K
JOYIN
2 ASINs in Top 10
20.9%
Units
18K
Revenue
$210.4K
Avg. price
$10.69

B08HD89CX6
$14.98·★4.6·10.6K revsRock Painting Kit- Glow in The Dark Rock Kit, Arts and Crafts for Kids Ages 6-12, Art Supplies Toy, Kids Craft Paint Kits, Arts & Crafts for Boys Girls Birthday Party Gift Toy
Units sold10K
B0BKTS39DL
$6.39·★4.6·12.9K revsJOYIN 100 Pcs 8" Glow sticks Bulk Party Favors Pack, Neon Glow in the Dark Party Supplies, Light Up Necklaces and Bracelets with Connectors, Easter, Football, Birthday Decorations
Units sold8K
TOSY
2 ASINs in Top 10
18.6%
Units
16K
Revenue
$290.8K
Avg. price
$22.01

B0C3ZTKRGX
$19.48·★4.6·12.7K revsTOSY Flying Disc - 16 Million Colors RGB or 36 LEDs, Extremely Bright, Smart Modes, Camping Essentials for Teens/Kids/Adults/Men/Boys/Girls, Auto Light Up, Rechargeable, Waterproof, 175g
Units sold10K
B0DDL1FC2J
$24.53·★4.3·17.9K revsTOSY Flying Ring - 36 RGB Multicolor or 12 Monocolor LEDs, Super Bright, Lost Mode, Auto Light Up, Camping Essentials for Kid/Teen/Boy/Girl, Safe & Soft, Waterproof, Pool/Beach Games, Lightweight Toy
Units sold6K
Trending Glow Sticks For Kids Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0DDL1FC2J booked 6K units at $24.53, with ▲ 50.0% MoM change. On the growth side, B0C1GVTBD3 leads positive momentum with ▲ 200.0% MoM growth on 300 units, with B079DJVVGH close behind at ▲ 185.7% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0DDL1FC2J
TOSY Flying Ring - 36 RGB Multicolor or 12 Monocolor LEDs, Super Bright, Lost Mode, Auto Light Up, Camping Essentials for Kid/Teen/Boy/Girl, Safe & Soft, Waterproof, Pool/Beach Games, Lightweight Toy
Price
$24.53
Rating
4.3
Reviews
17.9K
Latest month sales

B0C1GVTBD3
30pcs Foam Light up Sticks Bulk, Glow in the Dark Party Supplies with 3 Flashing Modes, Glow Wands for Birthday, Wedding, Concert, Outdoor Camping, Raves Foam Sticks
Price
$25.99
Rating
4.6
Reviews
356
Latest month sales

B079DJVVGH
32 PCS Ultra Bright 6 Inch Glow Sticks - Emergency Bright Chem Glow Sticks with 12 Hour Duration - Camping, Hiking Glow Stick Lights - for Parties and Kids Activities - Blackout Or Storm Ready Use
Unlock to view ASIN details and product titles
Price
$16.19
Rating
4.7
Reviews
5.4K
Latest month sales
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