Girls Swim Shorts Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Girls Swim Shorts sales on Amazon US totaled 9,650 units in July 2026 (▼ 24.6% vs. the prior month), generating an estimated $177,623 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 67.4% of unit volume and 69.5% of revenue, while a typical listing is priced at $17.84. The keyword itself pulled 11,219 Amazon queries over the same period (▼ 60.6% MoM).
Zooming out to the 12-month window ending July 2026, the girls swim shorts Top 50 moved 51,550 units and $881,143 in cumulative sales — an average of 4,296 units and $73,429 per month. Monthly throughput topped out at 12,800 units in June 2026 and dipped to 1,700 in December 2025, leaving the latest reading 141.3% higher than August 2025.
Girls Swim Shorts Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
9.7K
▼ 24.6% MoM
Monthly Revenue 2026/07
$177.6K
▼ 29.8% MoM
Top 10 Market Share 2026/07
67.4%
Girls Swim Shorts Market Share & Sales Concentration on Amazon US — July 2026
The most-sold girls swim shorts listing on Amazon US in July 2026 is ASIN B0DMCPPL23 (Brand: Haloumoning), which sold 1,000 units at $7.99 apiece — equal to 10.4% of every unit tracked in this report.
The Top 10 ASINs account for 6,500 units and $123,363 in July 2026 — 67.4% of unit volume and 69.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Girls Swim Shorts' on Amazon
July 2026
Is 67.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0DMCPPL23
Haloumoning Girls Athletic Shorts Kids High Waisted Dance Biker Shorts
1K
▲ 0.0%vs. prior month
$7.9K
latest month
12-month trend
B0G2PG3ZZM
WIFFGO Girls Athletic Shorts 2 in 1 Elastic Waist Pockets Biker School Ball Games Running Sports Teen Summer Outfits
1K
▲ 0.0%vs. prior month
$9.5K
latest month
12-month trend
B0CB36TWNG
Beautikini Period Swimwear Bottoms High Waisted Full Coverage Swim Shorts
1K
▲ 0.0%vs. prior month
$35.6K
latest month
12-month trend
B095C8YLR4
Little Girls' Summer Swimwear Two Piece Boyshort Tankini Kids Swimsuit
1K
▲ 0.0%vs. prior month
$14.6K
latest month
12-month trend
B0CRNWMMXG
Period Swimwear Shorts Leakproof Menstrual Swim Bathing Suit Built in Bikini Bottom Waterproof UV 50 Teens Girl Women
700
▲ 0.0%vs. prior month
$18.1K
latest month
12-month trend
B0CLQQ9VNP
ADUKIDE Girls Rash Guard Swimsuit Size 7-16 Kids Short Sleeve Bathing Suit
500
▼ 16.7%vs. prior month
$9.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Girls Swim Shorts Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Haloumoning is the best-performing girls swim shorts brand in July 2026, moving 1,000 units across 1 ASIN for 15.4% of Top 10 volume. WIFFGO follows with 1,000 units (15.4%), ahead of Beautikini on 1,000 units (15.4%).
Volume is spread across 10 brands, with the top three holding 46.2% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $7.99 to $28.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Haloumoning
1 ASIN in Top 10
15.4%
Units
1K
Revenue
$7.9K
Avg. price
$7.99
B0DMCPPL23
$7.99·★4.4·1.2K revsHaloumoning Girls Athletic Shorts Kids High Waisted Dance Biker Shorts
Units sold1K
WIFFGO
1 ASIN in Top 10
15.4%
Units
1K
Revenue
$9.5K
Avg. price
$8.48
B0G2PG3ZZM
$8.48·★4.2·394 revsWIFFGO Girls Athletic Shorts 2 in 1 Elastic Waist Pockets Biker School Ball Games Running Sports Teen Summer Outfits
Units sold1K
Beautikini
1 ASIN in Top 10
15.4%
Units
1K
Revenue
$35.6K
Avg. price
$28.99
B0CB36TWNG
$28.99·★4.5·923 revsBeautikini Period Swimwear Bottoms High Waisted Full Coverage Swim Shorts
Units sold1K
Trending Girls Swim Shorts Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0G9392D2J booked 400 units at $37.99, with ▼ 20.0% MoM change. On the growth side, B0GJRZH5WW leads positive momentum with ▲ 200.0% MoM growth on 300 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0G9392D2J
Girls Swimsuit 3 Piece Tankini Girls Swimwear Swim Shorts with Pockets Bathing Suit for Teen Girls 9-16 Years
Price
$37.99
Rating
4.5
Reviews
242
Latest month sales
B0CS2YWHZ4
Somaibo Girls Athletic Shorts with Liner Quick Dry Running Soccer Shorts with Zip Pockets for Kids Active Sports Volleyball
Price
$13.99
Rating
4.3
Reviews
333
Latest month sales
B0GJRZH5WW
Girls Rash Guard Long Sleeve Swimsuit 2 Piece Bathing Suit UPF 50+ Summer Beach Swimwear for Girl 5-14 Years
Unlock to view ASIN details and product titles
Price
$14.24
Rating
4.3
Reviews
106
Latest month sales
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