Gift Bags Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Gift Bags sales on Amazon US totaled 129,700 units in July 2026 (▼ 13.9% vs. the prior month), generating an estimated $1,254,341 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 43.2% of unit volume and 39.7% of revenue, while a typical listing is priced at $10.85. The keyword itself pulled 229,128 Amazon queries over the same period (▲ 27.5% MoM).

Zooming out to the 12-month window ending July 2026, the gift bags Top 50 moved 1,536,400 units and $16,185,028 in cumulative sales — an average of 128,033 units and $1,348,752 per month. Monthly throughput topped out at 152,300 units in February 2026 and dipped to 100,500 in August 2025, leaving the latest reading 29.1% higher than August 2025.

1.5MTotal units sold · Last 12 months
$16.2MTotal revenue · Last 12 months
229.1K▲ 27.5% MoM
Monthly search volume
$10.85Avg. price · July 2026

Gift Bags Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales100.5K
Revenue$1.1M

2025/09

Sales119.1K
Revenue$1.3M

2025/10

Sales137K
Revenue$1.5M

2025/11

Sales131K
Revenue$1.6M

2025/12

Sales135.9K
Revenue$1.6M

2026/01

Sales106K
Revenue$1.1M

2026/02

Sales152.3K
Revenue$1.5M

2026/03

Sales127.9K
Revenue$1.3M

2026/04

Sales134.9K
Revenue$1.3M

2026/05

Sales111.5K
Revenue$1.1M

2026/06

Sales150.6K
Revenue$1.5M
129.7K

2026/07

Sales129.7K
Revenue$1.3M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

129.7K

▼ 13.9% MoM

Monthly Revenue 2026/07

$1.3M

▼ 15.8% MoM

Top 10 Market Share 2026/07

43.2%

See the Top 10 ASINs driving 43.2% of sales

Gift Bags Market Share & Sales Concentration on Amazon US — July 2026

The most-sold gift bags listing on Amazon US in July 2026 is ASIN B08FQRVHSY (Brand: Morepack), which sold 9,000 units at $8.09 apiece — equal to 6.9% of every unit tracked in this report and 29% ahead of the No. 2 listing.

The Top 10 ASINs account for 56,000 units and $497,920 in July 2026 — 43.2% of unit volume and 39.7% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Gift Bags' on Amazon

July 2026
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43.2% Volume Share 56K units sold
39.7% Revenue Share $497.9K estimated
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Top 5 Volume Share breakdown

B08FQRVHSY 6.9%
B078249Y7C 5.4%
B09KLXZBS2 5.4%
B0DLVVXRRB 5.4%
B0D3L6XCLG 3.9%
Others 73.0%
#1
Morepack 5x7 In Cookie Bags Clear Self Sealing Cellophane Treat Bags 200Pcs | for Candy Party Favors

B08FQRVHSY

Morepack 5x7 In Cookie Bags Clear Self Sealing Cellophane Treat Bags 200Pcs | for Candy Party Favors

$8.09· 4.7·27.8K reviews
Monthly Sales

9K

▼ 10.0%

vs. prior month

Revenue

$80.9K

latest month

Monthly Trend

12-month trend

#2
Hopttreely 100PCS Premium Sheer Organza Bags, White Wedding Favor Bags with Drawstring, 4x4.72 Jewelry Gift Bags for Party, Jewelry, Christmas, Mother's Day, Festival, Bathroom Soaps, Makeup Organza Favor Bags

B078249Y7C

Hopttreely 100PCS Premium Sheer Organza Bags, White Wedding Favor Bags with Drawstring, 4x4.72 Jewelry Gift Bags for Party, Jewelry, Christmas, Mother's Day, Festival, Bathroom Soaps, Makeup Organza Favor Bags

$6.99· 4.8·22.7K reviews
Monthly Sales

7K

▼ 12.5%

vs. prior month

Revenue

$48.9K

latest month

Monthly Trend

12-month trend

#3
PigPotParty Cellophane Treat Bags 6x9 Inch, 50 Pack, Clear Goodie Bags | Bottom Gusset Adds Capacity, Keeps Bags Upright; Thick OPP Holds Shape; 50 Gold Ties; Ideal for Cookies, Candy, Favors, Gifts

B09KLXZBS2

PigPotParty Cellophane Treat Bags 6x9 Inch, 50 Pack, Clear Goodie Bags | Bottom Gusset Adds Capacity, Keeps Bags Upright; Thick OPP Holds Shape; 50 Gold Ties; Ideal for Cookies, Candy, Favors, Gifts

$8.98· 4.7·7.1K reviews
Monthly Sales

7K

▲ 16.7%

vs. prior month

Revenue

$60.2K

latest month

Monthly Trend

12-month trend

#4
woric Pink Gift Bags with Handles, 14" Medium Gift Bags with Tissue Paper | 2 Pcs Pink Bags, 4 Tissue Paper and 2 Cards, for Baby Shower, Wedding Bridal Shower, Birthday Party

B0DLVVXRRB

woric Pink Gift Bags with Handles, 14" Medium Gift Bags with Tissue Paper | 2 Pcs Pink Bags, 4 Tissue Paper and 2 Cards, for Baby Shower, Wedding Bridal Shower, Birthday Party

$6.99· 4.7·1.6K reviews
Monthly Sales

7K

▲ 0.0%

vs. prior month

Revenue

$47.3K

latest month

Monthly Trend

12-month trend

#5
BAGSMART Puffy Tote Bag for Women, Lightweight Work Tote Handbag | 20L for 15.6" Laptop/ 18L for 15.6" Laptop, Quilted Shoulder Bag for Travel College Gym Daily

B0D3L6XCLG

BAGSMART Puffy Tote Bag for Women, Lightweight Work Tote Handbag | 20L for 15.6" Laptop/ 18L for 15.6" Laptop, Quilted Shoulder Bag for Travel College Gym Daily

$21.78· 4.7·7K reviews
Monthly Sales

5K

▲ 0.0%

vs. prior month

Revenue

$128.4K

latest month

Monthly Trend

12-month trend

#6
Loveinside Colorful Birthday Gift Bag, Balloons Pattern with HAPPY BIRTHDAY Text, Matching Tissue Paper, Greeting Card and Tag, Ideal for Kids' Birthday Gifts, 13" x 5" x 10", 1 Pcs

B0DPX694NZ

Loveinside Colorful Birthday Gift Bag, Balloons Pattern with HAPPY BIRTHDAY Text, Matching Tissue Paper, Greeting Card and Tag, Ideal for Kids' Birthday Gifts, 13" x 5" x 10", 1 Pcs

$3.99· 4.8·2.1K reviews
Monthly Sales

5K

▲ 25.0%

vs. prior month

Revenue

$19.9K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Gift Bags Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Morepack is the best-performing gift bags brand in July 2026, moving 9,000 units across 1 ASIN for 16.1% of Top 10 volume. Powbrace follows with 9,000 units (16.1%), ahead of Hopttreely on 7,000 units (12.5%).

Volume is spread across 9 brands, with the top three holding 44.6% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $5.99 to $8.09, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

16.1%
16.1%
12.5%
55.4%
Morepack
Powbrace
Hopttreely
Other brands
1

Morepack

1 ASIN in Top 10

16.1%

Units

9K

Revenue

$80.9K

Avg. price

$8.09

  • Morepack 5x7 In Cookie Bags Clear Self Sealing Cellophane Treat Bags 200Pcs | for Candy Party Favors

    B08FQRVHSY

    $8.09·4.7·27.8K revs

    Morepack 5x7 In Cookie Bags Clear Self Sealing Cellophane Treat Bags 200Pcs | for Candy Party Favors

    Units sold9K
2

Powbrace

2 ASINs in Top 10

16.1%

Units

9K

Revenue

$53.8K

Avg. price

$5.99

  • Powbrace 13" Birthday Gift Bag with Tissue Paper & Card(1 Pack Pink Gold) | Foil Stamping Gift Bags, Starry Sky Gift Bags, Happy Birthday Gift Bag for Men Women,Gift Bag Medium size

    B0D2CQKKTH

    $5.99·4.8·1.8K revs

    Powbrace 13" Birthday Gift Bag with Tissue Paper & Card(1 Pack Pink Gold) | Foil Stamping Gift Bags, Starry Sky Gift Bags, Happy Birthday Gift Bag for Men Women,Gift Bag Medium size

    Units sold5K
  • Powbrace 13" Birthday Gift Bag with Tissue Paper & Card(1 Pack Black Gold) | Foil Stamping Gift Bags, Starry Sky Gift Bags, Happy Birthday Gift Bag for Men Women,Gift Bag Medium size

    B0CHM598ZQ

    $5.99·4.8·3.1K revs

    Powbrace 13" Birthday Gift Bag with Tissue Paper & Card(1 Pack Black Gold) | Foil Stamping Gift Bags, Starry Sky Gift Bags, Happy Birthday Gift Bag for Men Women,Gift Bag Medium size

    Units sold4K
3

Hopttreely

1 ASIN in Top 10

12.5%

Units

7K

Revenue

$48.9K

Avg. price

$6.99

  • Hopttreely 100PCS Premium Sheer Organza Bags, White Wedding Favor Bags with Drawstring, 4x4.72 Jewelry Gift Bags for Party, Jewelry, Christmas, Mother's Day, Festival, Bathroom Soaps, Makeup Organza Favor Bags

    B078249Y7C

    $6.99·4.8·22.7K revs

    Hopttreely 100PCS Premium Sheer Organza Bags, White Wedding Favor Bags with Drawstring, 4x4.72 Jewelry Gift Bags for Party, Jewelry, Christmas, Mother's Day, Festival, Bathroom Soaps, Makeup Organza Favor Bags

    Units sold7K

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