Full Size Mattress Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Full Size Mattress sales on Amazon US totaled 71,950 units in July 2026 (▲ 0.3% vs. the prior month), generating an estimated $12,064,389 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 66.7% of unit volume and 53.5% of revenue, while a typical listing is priced at $197.27. The keyword itself pulled 725,416 Amazon queries over the same period (▲ 12.2% MoM).
Zooming out to the 12-month window ending July 2026, the full size mattress Top 50 moved 615,900 units and $101,904,671 in cumulative sales — an average of 51,325 units and $8,492,056 per month. Monthly throughput topped out at 71,950 units in July 2026 and dipped to 34,050 in May 2026, leaving the latest reading 64.6% higher than August 2025.
Full Size Mattress Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
72K
▲ 0.3% MoM
Monthly Revenue 2026/07
$12.1M
▼ 1.6% MoM
Top 10 Market Share 2026/07
66.7%
Full Size Mattress Market Share & Sales Concentration on Amazon US — July 2026
The most-sold full size mattress listing on Amazon US in July 2026 is ASIN B0DKT9ZGW3 (Brand: EGOHOME), which sold 10,000 units at $142.68 apiece — equal to 13.9% of every unit tracked in this report.
The Top 10 ASINs account for 48,000 units and $6,452,100 in July 2026 — 66.7% of unit volume and 53.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Full Size Mattress' on Amazon
July 2026
Is 66.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0DKT9ZGW3
EGOHOME Full Size Memory Foam Mattress 8 Inch, Green Tea, Medium Firm | Bed Mattress in A Box, Cooling Green Tea Gel, Pressure Relief, CertiPUR-US Certified, Fiberglass Free, 75''L x 54''W, White
10K
▼ 50.0%vs. prior month
$1.4M
latest month
12-month trend
B0DKT86Z4D
EGOHOME 8 Inch Twin Mattress, Memory Foam Mattress with Cooling Green Tea Gel, Relieve Pressure with Medium Firm Support, CertiPUR-US Certified, 75''L x 38''W, White | Bed Mattress in A Box, Cooling Green Tea Gel, Pressure Relief, CertiPUR-US Certified, Fiberglass Free, 75''L x 38''W, White
10K
▲ 0.0%vs. prior month
$1.1M
latest month
12-month trend
B0CSJTKX7K
Zinus 8 Inch Twin Cooling Essential Memory Foam Mattress, Medium Feel | Designed for Cooler Sleep, Soothing Pressure Relief, Just-Right Medium Feel, CertiPUR-US & OEKO-TEX Certified Materials
7K
▲ 0.0%vs. prior month
$699.9K
latest month
12-month trend
B0DKTFD2M7
EGOHOME Full Size Memory Foam Mattress, 10 Inch Bed Mattress in a Box with Cooling Green Tea Gel, Relieve Pressure with Medium Firm Support, CertiPUR-US Certified, 75''L x 54''W, White | Bed Mattress in A Box, Cooling Green Tea Gel, Pressure Relief, CertiPUR-US Certified, Fiberglass Free, 75''L x 54''W, White
6K
▲ 50.0%vs. prior month
$1.1M
latest month
12-month trend
B0DKT979FL
EGOHOME 6 Inch Full Size Mattress, Memory Foam Mattress with Cooling Green Tea Gel, Relieve Pressure with Medium Firm Support, CertiPUR-US Certified, 75''L x 54''W, White | Bed Mattress in A Box, Cooling Green Tea Gel, Pressure Relief, CertiPUR-US Certified, Fiberglass Free, 75''L x 54''W, White
4K
▲ 100.0%vs. prior month
$520K
latest month
12-month trend
B0CYL9H5PH
FDW | 5 Inch Full Mattress | Medium Firm | Gel Memory Foam | White | Dual Construction | Pressure Relief, Cooling Foam, Removable and Washable Cover | Bed in a Box, CertiPUR-US Certified
3K
▲ 200.0%vs. prior month
$278.5K
latest month
12-month trend
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Best Full Size Mattress Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
EGOHOME is the best-performing full size mattress brand in July 2026, moving 32,000 units across 5 ASINs for 66.7% of Top 10 volume. Zinus follows with 11,000 units (22.9%), ahead of FDW on 3,000 units (6.3%).
With 4 brands splitting the Top 10 and 95.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $94.98 to $134.53, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
EGOHOME
5 ASINs in Top 10
66.7%
Units
32K
Revenue
$4.3M
Avg. price
$134.53
B0DKT9ZGW3
$142.68·★4.3·11.5K revsEGOHOME Full Size Memory Foam Mattress 8 Inch, Green Tea, Medium Firm | Bed Mattress in A Box, Cooling Green Tea Gel, Pressure Relief, CertiPUR-US Certified, Fiberglass Free, 75''L x 54''W, White
Units sold10KB0DKT86Z4D
$109.99·★4.3·11.6K revsEGOHOME 8 Inch Twin Mattress, Memory Foam Mattress with Cooling Green Tea Gel, Relieve Pressure with Medium Firm Support, CertiPUR-US Certified, 75''L x 38''W, White | Bed Mattress in A Box, Cooling Green Tea Gel, Pressure Relief, CertiPUR-US Certified, Fiberglass Free, 75''L x 38''W, White
Units sold10KB0DKTFD2M7
$179.99·★4.3·11.6K revsEGOHOME Full Size Memory Foam Mattress, 10 Inch Bed Mattress in a Box with Cooling Green Tea Gel, Relieve Pressure with Medium Firm Support, CertiPUR-US Certified, 75''L x 54''W, White | Bed Mattress in A Box, Cooling Green Tea Gel, Pressure Relief, CertiPUR-US Certified, Fiberglass Free, 75''L x 54''W, White
Units sold6KB0DKT979FL
$129.99·★4.3·11.6K revsEGOHOME 6 Inch Full Size Mattress, Memory Foam Mattress with Cooling Green Tea Gel, Relieve Pressure with Medium Firm Support, CertiPUR-US Certified, 75''L x 54''W, White | Bed Mattress in A Box, Cooling Green Tea Gel, Pressure Relief, CertiPUR-US Certified, Fiberglass Free, 75''L x 54''W, White
Units sold4KB0DKT8JB4H
$109.99·★4.3·11.6K revsEGOHOME Full Size Memory Foam Mattress 5 Inch, Green Tea, Bed in A Box | Relieve Pressure with Medium Firm Support, Cooling Green Tea Gel, CertiPUR-US Certified, Fiberglass Free, 75'' x 54'', White
Units sold2K
Zinus
3 ASINs in Top 10
22.9%
Units
11K
Revenue
$1.2M
Avg. price
$116.66
B0CSJTKX7K
$99.99·★4.3·5.6K revsZinus 8 Inch Twin Cooling Essential Memory Foam Mattress, Medium Feel | Designed for Cooler Sleep, Soothing Pressure Relief, Just-Right Medium Feel, CertiPUR-US & OEKO-TEX Certified Materials
Units sold7KB0CKYZHV5D
$119.99·★4.2·3.2K revsZinus 6 Inch Full Green Tea Memory Foam Mattress, Medium Firm Feel | Pressure-Relieving Comfort & Full-Body Support, Naturally Fresh, CertiPUR-US & OEKO-TEX Certified Safe Materials
Units sold2KB0CSJTDWXS
$129.99·★4.3·5.6K revsZinus 8 Inch Full Cooling Essential Memory Foam Mattress, Medium Feel | Designed for Cooler Sleep, Soothing Pressure Relief, Just-Right Medium Feel, CertiPUR-US & OEKO-TEX Certified Materials
Units sold2K
FDW
1 ASIN in Top 10
6.3%
Units
3K
Revenue
$278.5K
Avg. price
$94.98
B0CYL9H5PH
$94.98·★4.3·6.1K revsFDW | 5 Inch Full Mattress | Medium Firm | Gel Memory Foam | White | Dual Construction | Pressure Relief, Cooling Foam, Removable and Washable Cover | Bed in a Box, CertiPUR-US Certified
Units sold3K
Trending Full Size Mattress Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0CYL9H5PH booked 3K units at $94.98, with ▲ 200.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CYL9H5PH
FDW | 5 Inch Full Mattress | Medium Firm | Gel Memory Foam | White | Dual Construction | Pressure Relief, Cooling Foam, Removable and Washable Cover | Bed in a Box, CertiPUR-US Certified
Price
$94.98
Rating
4.3
Reviews
6.1K
Latest month sales
B0CKYZHV5D
Zinus 6 Inch Full Green Tea Memory Foam Mattress, Medium Firm Feel | Pressure-Relieving Comfort & Full-Body Support, Naturally Fresh, CertiPUR-US & OEKO-TEX Certified Safe Materials
Price
$119.99
Rating
4.2
Reviews
3.2K
Latest month sales
B0CSJTDWXS
Zinus 8 Inch Full Cooling Essential Memory Foam Mattress, Medium Feel | Designed for Cooler Sleep, Soothing Pressure Relief, Just-Right Medium Feel, CertiPUR-US & OEKO-TEX Certified Materials
Unlock to view ASIN details and product titles
Price
$129.99
Rating
4.3
Reviews
5.6K
Latest month sales
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