Fresh Produce Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Fresh Produce sales on Amazon US totaled 4,730,000 units in July 2026 (▲ 3.3% vs. the prior month), generating an estimated $12,608,700 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 21.1% of unit volume and 13.2% of revenue, while a typical listing is priced at $2.73. The keyword itself pulled 229,041 Amazon queries over the same period (▲ 13.0% MoM).
Zooming out to the 12-month window ending July 2026, the fresh produce Top 50 moved 49,412,600 units and $131,130,866 in cumulative sales — an average of 4,117,717 units and $10,927,572 per month. Monthly throughput topped out at 4,730,000 units in July 2026 and dipped to 3,611,000 in May 2026, leaving the latest reading 22.9% higher than August 2025.
Fresh Produce Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
4.7M
▲ 3.3% MoM
Monthly Revenue 2026/07
$12.6M
▲ 4.4% MoM
Top 10 Market Share 2026/07
21.1%
Fresh Produce Market Share & Sales Concentration on Amazon US — July 2026
The most-sold fresh produce listing on Amazon US in July 2026 is ASIN B000NOGKN4 (Brand: Fresh Produce (Brands May Vary)), which sold 100,000 units at $0.82 apiece — equal to 2.1% of every unit tracked in this report.
The Top 10 ASINs account for 1,000,000 units and $1,665,000 in July 2026 — 21.1% of unit volume and 13.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Fresh Produce' on Amazon
July 2026
Is 21.1% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B000NOGKN4
Medium Hass Avocado
100K
▲ 0.0%vs. prior month
$82K
latest month
12-month trend
B000NSFQIU
Lime
100K
▲ 0.0%vs. prior month
$25K
latest month
12-month trend
B000P6G12U
Red Raspberries, 6 oz
100K
▲ 0.0%vs. prior month
$292K
latest month
12-month trend
B000P6G13E
Plum Roma Tomato
100K
▲ 0.0%vs. prior month
$29K
latest month
12-month trend
B000P6J0SM
Strawberries, 1 Lb
100K
▲ 0.0%vs. prior month
$235K
latest month
12-month trend
B000P717MI
Blackberries, 6 oz
100K
▲ 0.0%vs. prior month
$223K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Trending Fresh Produce Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B000RGYJQI booked 100K units at $2.29, with ▲ 66.7% MoM change. On the growth side, B07J6Y2K75 leads positive momentum with ▲ 100.0% MoM growth on 100K units, with B07FYCB4WX close behind at ▲ 28.6% MoM on 90K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B000RGYJQI
Organic Red Bell Pepper
Price
$2.29
Rating
4.8
Reviews
14.7K
Latest month sales
B07J6Y2K75
Yellow Peach
Price
$0.82
Rating
4.1
Reviews
5.1K
Latest month sales
B07FYCB4WX
Avocado Hass Organic, 4 Count
Unlock to view ASIN details and product titles
Price
$6.10
Rating
4.5
Reviews
9.1K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this fresh produce report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card