Fly Paper Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Fly Paper sales on Amazon US totaled 340,900 units in July 2026 (▲ 0.7% vs. the prior month), generating an estimated $7,029,868 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 73.3% of unit volume and 85.1% of revenue, while a typical listing is priced at $13.66. The keyword itself pulled 26,622 Amazon queries over the same period (▼ 4.5% MoM).
Zooming out to the 12-month window ending July 2026, the fly paper Top 50 moved 2,307,200 units and $46,570,233 in cumulative sales — an average of 192,267 units and $3,880,853 per month. Monthly throughput topped out at 340,900 units in July 2026 and dipped to 62,100 in February 2026, leaving the latest reading 13.4% higher than August 2025.
Fly Paper Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
340.9K
▲ 0.7% MoM
Monthly Revenue 2026/07
$7M
▲ 2.2% MoM
Top 10 Market Share 2026/07
73.3%
Fly Paper Market Share & Sales Concentration on Amazon US — July 2026
The most-sold fly paper listing on Amazon US in July 2026 is ASIN B0C3PDTYYX (Brand: ZEVO), which sold 80,000 units at $34.50 apiece — equal to 23.5% of every unit tracked in this report and 14% ahead of the No. 2 listing.
The Top 10 ASINs account for 250,000 units and $5,982,000 in July 2026 — 73.3% of unit volume and 85.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Fly Paper' on Amazon
July 2026
Is 73.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0C3PDTYYX
Zevo Flying Insect Trap for Fruit Flies & Gnats, 2 Plug-in Bases, 2 Refills | Catches Fruit Flies & Gnats Near Fruit Bowls & Trash Bins, Spray-Free, Odor-Free, Blue & UV Light Trap, Safe for Kids & Pets*
80K
▲ 33.3%vs. prior month
$2.9M
latest month
12-month trend
B0CKY689WQ
Zevo Flying Insect Trap for Fruit Flies & Gnats, 1 Plug-in Base & 3 Refills | Catches Fruit Flies & Gnats Near Fruit Bowls & Trash Bins, Spray-Free, Odor-Free, Blue & UV Light Trap, Safe for Kids & Pets*
70K
▼ 30.0%vs. prior month
$1.7M
latest month
12-month trend
B09VS6DHBK
Fly Strips Indoor Sticky Hanging 24pk with Pins. Non Toxic Outdoor Fly Trap Indoor for Home. Flies Tape Paper Trap Ribbon Roll for House Gnat Fruit and Housefly. Bug Catchers for Inside Home Flypaper.
30K
▲ 0.0%vs. prior month
$332.7K
latest month
12-month trend
B076QL793Y
TERRO T518 Fly Magnet Indoor Housefly, 8 Count Pack, Sticky Fly Trap Indoor Hanging
10K
▲ 25.0%vs. prior month
$61.8K
latest month
12-month trend
B07V6HBYHK
Catchmaster Fly Ribbon 20 Pack, Fly Strips Indoor Sticky Hanging Fly Tape | 20 Hanging Sticky Fly Ribbons For Kitchen, Garage & Barn, Pesticide Free Fly Paper Catches Flies & Gnats On Contact
10K
▲ 100.0%vs. prior month
$104.9K
latest month
12-month trend
B09GVVTZ2M
LFSYS 50 Window Fly Traps Indoor Fruit Fly Traps for Indoors | Window Fly Traps Sticky Paper Indoor Fruit Fly Gnat Trap Fly Strips
10K
▲ 0.0%vs. prior month
$136.7K
latest month
12-month trend
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Best Fly Paper Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
ZEVO is the best-performing fly paper brand in July 2026, moving 150,000 units across 2 ASINs for 60.0% of Top 10 volume. BugBane follows with 60,000 units (24.0%), ahead of Terro on 10,000 units (4.0%).
With 6 brands splitting the Top 10 and 88.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $3.65 to $30.23, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
ZEVO
2 ASINs in Top 10
60.0%
Units
150K
Revenue
$4.7M
Avg. price
$30.23
B0C3PDTYYX
$34.50·★4.3·27.4K revsZevo Flying Insect Trap for Fruit Flies & Gnats, 2 Plug-in Bases, 2 Refills | Catches Fruit Flies & Gnats Near Fruit Bowls & Trash Bins, Spray-Free, Odor-Free, Blue & UV Light Trap, Safe for Kids & Pets*
Units sold80KB0CKY689WQ
$25.96·★4.2·32.5K revsZevo Flying Insect Trap for Fruit Flies & Gnats, 1 Plug-in Base & 3 Refills | Catches Fruit Flies & Gnats Near Fruit Bowls & Trash Bins, Spray-Free, Odor-Free, Blue & UV Light Trap, Safe for Kids & Pets*
Units sold70K
BugBane
4 ASINs in Top 10
24.0%
Units
60K
Revenue
$927.2K
Avg. price
$17.99
B09VS6DHBK
$9.99·★4.0·15.7K revsFly Strips Indoor Sticky Hanging 24pk with Pins. Non Toxic Outdoor Fly Trap Indoor for Home. Flies Tape Paper Trap Ribbon Roll for House Gnat Fruit and Housefly. Bug Catchers for Inside Home Flypaper.
Units sold30KB09VS21D5Q
$9.99·★4.0·15.7K revsFly Strips Indoor Sticky Hanging 10pk with Pins. Non Toxic Outdoor Fly Trap Indoor for Home. Flies Tape Paper Trap Ribbon Roll for House Gnat Fruit and Housefly. Bug Catchers for Inside Home Flypaper.
Units sold10KB0BWM9BBH5
$21.99·★4.2·4.7K revsFly Stick Sticky Fly Traps for Indoors Outdoor 4pk. Non-Toxic Super Sticky Hanging Flies Catcher Paper Tape Strips for Home. Catches All Bugs and gnats. Indoor Outdoor House Flying Insect Trap.
Units sold10KB0CP43WSGB
$29.99·★4.2·4.7K revsFly Stick Sticky Fly Traps for Indoors Outdoor 6pk. Non-Toxic Super Sticky Hanging Flies Catcher Paper Tape Strips for Home. Catches All Bugs and gnats. Indoor Outdoor House Flying Insect Trap.
Units sold10K
Terro
1 ASIN in Top 10
4.0%
Units
10K
Revenue
$61.8K
Avg. price
$3.65
B076QL793Y
$3.65·★4.1·18.3K revsTERRO T518 Fly Magnet Indoor Housefly, 8 Count Pack, Sticky Fly Trap Indoor Hanging
Units sold10K
Trending Fly Paper Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B076QL793Y booked 10K units at $3.65, with ▲ 25.0% MoM change. On the growth side, B0CPLB56KY leads positive momentum with ▲ 200.0% MoM growth on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B076QL793Y
TERRO T518 Fly Magnet Indoor Housefly, 8 Count Pack, Sticky Fly Trap Indoor Hanging
Price
$3.65
Rating
4.1
Reviews
18.3K
Latest month sales
B07V6HBYHK
Catchmaster Fly Ribbon 20 Pack, Fly Strips Indoor Sticky Hanging Fly Tape | 20 Hanging Sticky Fly Ribbons For Kitchen, Garage & Barn, Pesticide Free Fly Paper Catches Flies & Gnats On Contact
Price
$10.49
Rating
4.0
Reviews
13.1K
Latest month sales
B0CPLB56KY
Fly Strips Indoor Sticky Hanging 48pk with Pins. Non Toxic Outdoor Fly Trap Indoor for Home. Flies Tape Paper Trap Ribbon Roll for House Gnat Fruit and Housefly. Bug Catchers for Inside Home Flypaper.
Unlock to view ASIN details and product titles
Price
$16.99
Rating
4.0
Reviews
15.7K
Latest month sales
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