Flower Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Flower sales on Amazon US totaled 119,850 units in July 2026 (▼ 8.7% vs. the prior month), generating an estimated $2,672,734 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 47.6% of unit volume and 44.6% of revenue, while a typical listing is priced at $23.18. The keyword itself pulled 19,632 Amazon queries over the same period (▼ 16.9% MoM).
Zooming out to the 12-month window ending July 2026, the flower Top 50 moved 1,847,000 units and $48,627,229 in cumulative sales — an average of 153,917 units and $4,052,269 per month. Monthly throughput topped out at 346,200 units in December 2025 and dipped to 100,600 in October 2025, leaving the latest reading 9.8% higher than August 2025.
Flower Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
119.8K
▼ 8.7% MoM
Monthly Revenue 2026/07
$2.7M
▼ 8.9% MoM
Top 10 Market Share 2026/07
47.6%
Flower Market Share & Sales Concentration on Amazon US — July 2026
The most-sold flower listing on Amazon US in July 2026 is ASIN B07JZTZ8C9 (Brand: BioAdvanced), which sold 10,000 units at $21.96 apiece — equal to 8.3% of every unit tracked in this report and 11% ahead of the No. 2 listing.
The Top 10 ASINs account for 57,000 units and $1,193,070 in July 2026 — 47.6% of unit volume and 44.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Flower' on Amazon
July 2026









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Top 5 Volume Share breakdown

B07JZTZ8C9
BioAdvanced All-in-One Rose and Flower Care I Granules - 4 lb Bottle | Fertilizer, Insect Control, and Disease Control - Prevents Pests and Diseases - Up to 6 Weeks Protection
10K
▲ 0.0%vs. prior month
$196.9K
latest month
12-month trend

B0DJ19VGDD
LEGO Botanicals Mini Orchid Building Set - Artificial, Fake Orchid for Home Decor, Adults Ages 18+ - Gift for Birthdays - Indoor Plant Decorations for Table, Desk, Office - 10343
9K
▲ 0.0%vs. prior month
$215.6K
latest month
12-month trend

B0FMS7CRHX
LEGO Botanicals Daisies Building Toy - Artificial Flowers Crafting Kit for Girls & Boys, Ages 9+ - Kids Room Decor for Book Shelf or Desk - Gift Idea for Birthdays - 11508
8K
▼ 20.0%vs. prior month
$79.9K
latest month
12-month trend

B09ZFP9XLC
Whole Bouquet, 1 EA
8K
▼ 11.1%vs. prior month
$89.6K
latest month
12-month trend

B09H5JZC97
Dried Pampas Grass Decor, 100 Stems Pampas Grass Contains Bunny Tails Dried Flowers, Reed Grass Bouquet for Wedding Boho Flowers Home Table Decor, Rustic Farmhouse Party (17", White and Brown)
6K
▼ 33.3%vs. prior month
$83.3K
latest month
12-month trend

B0DBCGV8T3
Green Pampas Grass Boho Bouquet – Exquisite Lavender and Eucalyptus Dried Flower Arrangements for Western Boho Decor – Rustic Flowers for Your Bohemian Home, Bedroom, and Wedding Table Décor
4K
▼ 20.0%vs. prior month
$54.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Flower Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
LEGO is the best-performing flower brand in July 2026, moving 23,000 units across 4 ASINs for 40.4% of Top 10 volume. BioAdvanced follows with 10,000 units (17.5%), ahead of Floral Garden on 8,000 units (14.0%).
With 7 brands splitting the Top 10 and 71.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $12.21 to $21.96, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
LEGO
4 ASINs in Top 10
40.4%
Units
23K
Revenue
$499.9K
Avg. price
$18.46

B0DJ19VGDD
$23.95·★4.9·5.4K revsLEGO Botanicals Mini Orchid Building Set - Artificial, Fake Orchid for Home Decor, Adults Ages 18+ - Gift for Birthdays - Indoor Plant Decorations for Table, Desk, Office - 10343
Units sold9K
B0FMS7CRHX
$9.89·★4.9·1.4K revsLEGO Botanicals Daisies Building Toy - Artificial Flowers Crafting Kit for Girls & Boys, Ages 9+ - Kids Room Decor for Book Shelf or Desk - Gift Idea for Birthdays - 11508
Units sold8K
B09Q4L157D
$0.00·★4.9·22.3K revsLEGO Botanicals Orchid - Artificial, Fake Indoor Flowers Building Set for Home, Kitchen, Desk Decoration, Adults Ages 18+ - Gift for Birthdays - 10311
Units sold3K
B0CDCL6Y5T
$39.99·★4.9·6.3K revsLEGO Botanicals Tiny Plants - Artificial, Fake Indoor Plant Building Set for Home, Kitchen, Desk Decoration, Adults Ages 18+ - Gift for Birthdays - 10329
Units sold3K
BioAdvanced
1 ASIN in Top 10
17.5%
Units
10K
Revenue
$196.9K
Avg. price
$21.96

B07JZTZ8C9
$21.96·★4.7·2.4K revsBioAdvanced All-in-One Rose and Flower Care I Granules - 4 lb Bottle | Fertilizer, Insect Control, and Disease Control - Prevents Pests and Diseases - Up to 6 Weeks Protection
Units sold10K
Floral Garden
1 ASIN in Top 10
14.0%
Units
8K
Revenue
$89.6K
Avg. price
$12.21

B09ZFP9XLC
$12.21·★3.9·807 revsWhole Bouquet, 1 EA
Units sold8K
Trending Flower Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B00KWX688S booked 3K units at $44.95, with ▲ 0.0% MoM change. On the growth side, B0GVS8BCH8 leads positive momentum with ▲ 500.0% MoM growth on 300 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B00KWX688S
Benchmark Bouquets Flowering Fields Sunflower Bouquet - Birthday Flowers for Delivery - Fresh Flowers Bouquet - Birthday & Get Well Gifts for Women - Glass Vase Included
Price
$44.95
Rating
4.2
Reviews
9.2K
Latest month sales

B0BBBG4QMF
GLAMOUR BOUTIQUE Preserved Flowers, 16 Forever Red Roses in Heart Gift Box | Unique floral present for women, anniversary gifts for her, mom or wife, cute birthday idea, will you be my girlfriend box
Price
$41.95
Rating
4.7
Reviews
6.9K
Latest month sales

B0GVS8BCH8
10Pcs Fake Flowers Artificial Mums for Outdoors,UV Resistant Faux Mums for Outdoor Planters Realistic Chrysanthemums No Fade Fall Flowers for Front Door Garden Patio Yard Autumn Decor
Unlock to view ASIN details and product titles
Price
$29.99
Rating
4.5
Reviews
226
Latest month sales
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