Flower Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Flower sales on Amazon US totaled 119,850 units in July 2026 (▼ 8.7% vs. the prior month), generating an estimated $2,672,734 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 47.6% of unit volume and 44.6% of revenue, while a typical listing is priced at $23.18. The keyword itself pulled 19,632 Amazon queries over the same period (▼ 16.9% MoM).

Zooming out to the 12-month window ending July 2026, the flower Top 50 moved 1,847,000 units and $48,627,229 in cumulative sales — an average of 153,917 units and $4,052,269 per month. Monthly throughput topped out at 346,200 units in December 2025 and dipped to 100,600 in October 2025, leaving the latest reading 9.8% higher than August 2025.

1.8MTotal units sold · Last 12 months
$48.6MTotal revenue · Last 12 months
19.6K▼ 16.9% MoM
Monthly search volume
$23.18Avg. price · July 2026

Flower Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales109.2K
Revenue$2.5M

2025/09

Sales101.7K
Revenue$2.4M

2025/10

Sales100.6K
Revenue$2.4M

2025/11

Sales155.1K
Revenue$4.3M

2025/12

Sales346.2K
Revenue$10.7M

2026/01

Sales123.9K
Revenue$3.2M

2026/02

Sales216.3K
Revenue$6.1M

2026/03

Sales132.3K
Revenue$3.1M

2026/04

Sales136.6K
Revenue$3.2M

2026/05

Sales175K
Revenue$4.9M

2026/06

Sales130.3K
Revenue$2.9M
119.8K

2026/07

Sales119.8K
Revenue$2.7M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

119.8K

▼ 8.7% MoM

Monthly Revenue 2026/07

$2.7M

▼ 8.9% MoM

Top 10 Market Share 2026/07

47.6%

See the Top 10 ASINs driving 47.6% of sales

Flower Market Share & Sales Concentration on Amazon US — July 2026

The most-sold flower listing on Amazon US in July 2026 is ASIN B07JZTZ8C9 (Brand: BioAdvanced), which sold 10,000 units at $21.96 apiece — equal to 8.3% of every unit tracked in this report and 11% ahead of the No. 2 listing.

The Top 10 ASINs account for 57,000 units and $1,193,070 in July 2026 — 47.6% of unit volume and 44.6% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Flower' on Amazon

July 2026
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47.6% Volume Share 57K units sold
44.6% Revenue Share $1.2M estimated
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Top 5 Volume Share breakdown

B07JZTZ8C9 8.3%
B0DJ19VGDD 7.5%
B0FMS7CRHX 6.7%
B09ZFP9XLC 6.7%
B09H5JZC97 5.0%
Others 65.8%
#1
BioAdvanced All-in-One Rose and Flower Care I Granules - 4 lb Bottle | Fertilizer, Insect Control, and Disease Control - Prevents Pests and Diseases - Up to 6 Weeks Protection

B07JZTZ8C9

BioAdvanced All-in-One Rose and Flower Care I Granules - 4 lb Bottle | Fertilizer, Insect Control, and Disease Control - Prevents Pests and Diseases - Up to 6 Weeks Protection

$21.96· 4.7·2.4K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$196.9K

latest month

Monthly Trend

12-month trend

#2
LEGO Botanicals Mini Orchid Building Set - Artificial, Fake Orchid for Home Decor, Adults Ages 18+ - Gift for Birthdays - Indoor Plant Decorations for Table, Desk, Office - 10343

B0DJ19VGDD

LEGO Botanicals Mini Orchid Building Set - Artificial, Fake Orchid for Home Decor, Adults Ages 18+ - Gift for Birthdays - Indoor Plant Decorations for Table, Desk, Office - 10343

$23.95· 4.9·5.4K reviews
Monthly Sales

9K

▲ 0.0%

vs. prior month

Revenue

$215.6K

latest month

Monthly Trend

12-month trend

#3
LEGO Botanicals Daisies Building Toy - Artificial Flowers Crafting Kit for Girls & Boys, Ages 9+ - Kids Room Decor for Book Shelf or Desk - Gift Idea for Birthdays - 11508

B0FMS7CRHX

LEGO Botanicals Daisies Building Toy - Artificial Flowers Crafting Kit for Girls & Boys, Ages 9+ - Kids Room Decor for Book Shelf or Desk - Gift Idea for Birthdays - 11508

$9.89· 4.9·1.4K reviews
Monthly Sales

8K

▼ 20.0%

vs. prior month

Revenue

$79.9K

latest month

Monthly Trend

12-month trend

#4
Whole Bouquet, 1 EA

B09ZFP9XLC

Whole Bouquet, 1 EA

$12.21· 3.9·807 reviews
Monthly Sales

8K

▼ 11.1%

vs. prior month

Revenue

$89.6K

latest month

Monthly Trend

12-month trend

#5
Dried Pampas Grass Decor, 100 Stems Pampas Grass Contains Bunny Tails Dried Flowers, Reed Grass Bouquet for Wedding Boho Flowers Home Table Decor, Rustic Farmhouse Party (17", White and Brown)

B09H5JZC97

Dried Pampas Grass Decor, 100 Stems Pampas Grass Contains Bunny Tails Dried Flowers, Reed Grass Bouquet for Wedding Boho Flowers Home Table Decor, Rustic Farmhouse Party (17", White and Brown)

$12.89· 4.5·13.1K reviews
Monthly Sales

6K

▼ 33.3%

vs. prior month

Revenue

$83.3K

latest month

Monthly Trend

12-month trend

#6
Green Pampas Grass Boho Bouquet – Exquisite Lavender and Eucalyptus Dried Flower Arrangements for Western Boho Decor – Rustic Flowers for Your Bohemian Home, Bedroom, and Wedding Table Décor

B0DBCGV8T3

Green Pampas Grass Boho Bouquet – Exquisite Lavender and Eucalyptus Dried Flower Arrangements for Western Boho Decor – Rustic Flowers for Your Bohemian Home, Bedroom, and Wedding Table Décor

$13.98· 4.5·1.6K reviews
Monthly Sales

4K

▼ 20.0%

vs. prior month

Revenue

$54.8K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Flower Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

LEGO is the best-performing flower brand in July 2026, moving 23,000 units across 4 ASINs for 40.4% of Top 10 volume. BioAdvanced follows with 10,000 units (17.5%), ahead of Floral Garden on 8,000 units (14.0%).

With 7 brands splitting the Top 10 and 71.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $12.21 to $21.96, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

40.4%
17.5%
14.0%
28.1%
LEGO
BioAdvanced
Floral Garden
Other brands
1

LEGO

4 ASINs in Top 10

40.4%

Units

23K

Revenue

$499.9K

Avg. price

$18.46

  • LEGO Botanicals Mini Orchid Building Set - Artificial, Fake Orchid for Home Decor, Adults Ages 18+ - Gift for Birthdays - Indoor Plant Decorations for Table, Desk, Office - 10343

    B0DJ19VGDD

    $23.95·4.9·5.4K revs

    LEGO Botanicals Mini Orchid Building Set - Artificial, Fake Orchid for Home Decor, Adults Ages 18+ - Gift for Birthdays - Indoor Plant Decorations for Table, Desk, Office - 10343

    Units sold9K
  • LEGO Botanicals Daisies Building Toy - Artificial Flowers Crafting Kit for Girls & Boys, Ages 9+ - Kids Room Decor for Book Shelf or Desk - Gift Idea for Birthdays - 11508

    B0FMS7CRHX

    $9.89·4.9·1.4K revs

    LEGO Botanicals Daisies Building Toy - Artificial Flowers Crafting Kit for Girls & Boys, Ages 9+ - Kids Room Decor for Book Shelf or Desk - Gift Idea for Birthdays - 11508

    Units sold8K
  • LEGO Botanicals Orchid - Artificial, Fake Indoor Flowers Building Set for Home, Kitchen, Desk Decoration, Adults Ages 18+ - Gift for Birthdays - 10311

    B09Q4L157D

    $0.00·4.9·22.3K revs

    LEGO Botanicals Orchid - Artificial, Fake Indoor Flowers Building Set for Home, Kitchen, Desk Decoration, Adults Ages 18+ - Gift for Birthdays - 10311

    Units sold3K
  • LEGO Botanicals Tiny Plants - Artificial, Fake Indoor Plant Building Set for Home, Kitchen, Desk Decoration, Adults Ages 18+ - Gift for Birthdays - 10329

    B0CDCL6Y5T

    $39.99·4.9·6.3K revs

    LEGO Botanicals Tiny Plants - Artificial, Fake Indoor Plant Building Set for Home, Kitchen, Desk Decoration, Adults Ages 18+ - Gift for Birthdays - 10329

    Units sold3K
2

BioAdvanced

1 ASIN in Top 10

17.5%

Units

10K

Revenue

$196.9K

Avg. price

$21.96

  • BioAdvanced All-in-One Rose and Flower Care I Granules - 4 lb Bottle | Fertilizer, Insect Control, and Disease Control - Prevents Pests and Diseases - Up to 6 Weeks Protection

    B07JZTZ8C9

    $21.96·4.7·2.4K revs

    BioAdvanced All-in-One Rose and Flower Care I Granules - 4 lb Bottle | Fertilizer, Insect Control, and Disease Control - Prevents Pests and Diseases - Up to 6 Weeks Protection

    Units sold10K
3

Floral Garden

1 ASIN in Top 10

14.0%

Units

8K

Revenue

$89.6K

Avg. price

$12.21

  • Whole Bouquet, 1 EA

    B09ZFP9XLC

    $12.21·3.9·807 revs

    Whole Bouquet, 1 EA

    Units sold8K

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