Flooring Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Flooring sales on Amazon US totaled 355,100 units in July 2026 (▲ 0.2% vs. the prior month), generating an estimated $12,559,844 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 81.1% of unit volume and 78.7% of revenue, while a typical listing is priced at $45.48. The keyword itself pulled 16,838 Amazon queries over the same period (▼ 37.9% MoM).
Zooming out to the 12-month window ending July 2026, the flooring Top 50 moved 3,734,450 units and $129,349,929 in cumulative sales — an average of 311,204 units and $10,779,161 per month. Monthly throughput topped out at 363,500 units in June 2026 and dipped to 183,900 in May 2026, leaving the latest reading 0.8% lower than August 2025.
Flooring Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
355.1K
▲ 0.2% MoM
Monthly Revenue 2026/07
$12.6M
▼ 7.9% MoM
Top 10 Market Share 2026/07
81.1%
Flooring Market Share & Sales Concentration on Amazon US — July 2026
The most-sold flooring listing on Amazon US in July 2026 is ASIN B00WSWGVZQ (Brand: O-Cedar), which sold 60,000 units at $34.96 apiece — equal to 16.9% of every unit tracked in this report.
The Top 10 ASINs account for 288,000 units and $9,890,070 in July 2026 — 81.1% of unit volume and 78.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Flooring' on Amazon
July 2026
Is 81.1% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00WSWGVZQ
O-Cedar EasyWring Microfiber Spin Mop, Bucket Floor Cleaning System, Red, Gray, Standard
60K
▲ 50.0%vs. prior month
$2.1M
latest month
12-month trend
B09MKPDJRT
DREO Tower Fan for Bedroom, 28ft/s Velocity, Ultra Quiet Fan, 8 Speeds | 2026 Upgraded DC Motor, 90° Oscillating, 4 Modes Standing Fan, Bladeless Fan for Indoors, Floor Fans with Remote, Black
60K
▼ 14.3%vs. prior month
$3.9M
latest month
12-month trend
B0C1DWC251
Swiffer PowerMop Mopping Kit for Floor Cleaning, Set Includes 1 Power Mop, 2 Replacement Pads, 1 Liquid Solution Refill, 2 Batteries, No Bucket Needed Electric Spray Cleaner, Multi-Surface and Wood
50K
▲ 25.0%vs. prior month
$1.3M
latest month
12-month trend
B092VC7VK2
Rabenda Rug Tape Gripper for Hardwood Floors No Damage, 12 Pcs Carpet Tape | Double Sided Rug Stickers for Wood Floor, Non Slip Rug Pads for Area Rugs, Reusable, Keeps Corners Flat, Washable, Black
40K
▲ 0.0%vs. prior month
$384K
latest month
12-month trend
B000ARPVIY
Bona Hardwood Floor Cleaner Refill - 128 fl oz - Unscented | Refill for Bona Spray Mops and Spray Bottles - Residue-Free Floor Cleaning Solution for Wood Floors
30K
▼ 25.0%vs. prior month
$539.7K
latest month
12-month trend
B091F1RPHD
JOYMOOP Wall Mop and Bucket Set, Hands-Free Flat Floor Mop with 3 Washable Microfiber Pads, Wet and Dry Use, Ideal for Home and Commercial Floor Cleaning
10K
▲ 0.0%vs. prior month
$299.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Flooring Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
O-Cedar is the best-performing flooring brand in July 2026, moving 60,000 units across 1 ASIN for 20.8% of Top 10 volume. DREO follows with 60,000 units (20.8%), ahead of Swiffer on 50,000 units (17.4%).
Volume is spread across 10 brands, with the top three holding 59.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $26.94 to $64.94, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
O-Cedar
1 ASIN in Top 10
20.8%
Units
60K
Revenue
$2.1M
Avg. price
$34.96
B00WSWGVZQ
$34.96·★4.6·195.6K revsO-Cedar EasyWring Microfiber Spin Mop, Bucket Floor Cleaning System, Red, Gray, Standard
Units sold60K
DREO
1 ASIN in Top 10
20.8%
Units
60K
Revenue
$3.9M
Avg. price
$64.94
B09MKPDJRT
$64.94·★4.5·95.5K revsDREO Tower Fan for Bedroom, 28ft/s Velocity, Ultra Quiet Fan, 8 Speeds | 2026 Upgraded DC Motor, 90° Oscillating, 4 Modes Standing Fan, Bladeless Fan for Indoors, Floor Fans with Remote, Black
Units sold60K
Swiffer
1 ASIN in Top 10
17.4%
Units
50K
Revenue
$1.3M
Avg. price
$26.94
B0C1DWC251
$26.94·★4.5·46.2K revsSwiffer PowerMop Mopping Kit for Floor Cleaning, Set Includes 1 Power Mop, 2 Replacement Pads, 1 Liquid Solution Refill, 2 Batteries, No Bucket Needed Electric Spray Cleaner, Multi-Surface and Wood
Units sold50K
Trending Flooring Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0GLQH4453 booked 10K units at $22.99, with ▲ 66.7% MoM change. On the growth side, B0DSJ135QZ leads positive momentum with ▲ 100.0% MoM growth on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GLQH4453
18 Pcs EVA Foam Floor Tiles, Puzzle Exercise Mat Set for Gym | Cover 18 sqft with 12.6" x 12.6" x 0.4" interlocking tiles for home gyms, garages and workout equipment
Price
$22.99
Rating
4.1
Reviews
1K
Latest month sales
B0C2Y3T5LN
StepRite Kitchen Mats for Floor, 2-Piece Anti-Fatigue Kitchen Rugs, Black | 17.3" x 30" + 17.3" x 47", cushioned comfort, water-resistant, easy to clean, non-slip bottom, kitchen floor, standing desk
Price
$21.36
Rating
4.4
Reviews
9.7K
Latest month sales
B0DSJ135QZ
AIRHOP 18 PCS Gym Floor Mat, EVA Foam Puzzle Gym Mat, High-Density Interlocking Foam Floor Tiles for Home Gym, Play Workout Garage Kitchen Flooring 12.6"x12.6"x0.4"
Unlock to view ASIN details and product titles
Price
$21.99
Rating
4.3
Reviews
831
Latest month sales
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