Fixed Blade Knife Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Fixed Blade Knife sales on Amazon US totaled 20,300 units in July 2026 (▼ 24.7% vs. the prior month), generating an estimated $530,551 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 66.5% of unit volume and 45.2% of revenue, while a typical listing is priced at $40.08. The keyword itself pulled 31,244 Amazon queries over the same period (▲ 10.3% MoM).
Zooming out to the 12-month window ending July 2026, the fixed blade knife Top 50 moved 305,100 units and $8,226,760 in cumulative sales — an average of 25,425 units and $685,563 per month. Monthly throughput topped out at 49,100 units in December 2025 and dipped to 12,200 in May 2026, leaving the latest reading 23.4% lower than August 2025.
Fixed Blade Knife Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
20.3K
▼ 24.7% MoM
Monthly Revenue 2026/07
$530.6K
▼ 16.7% MoM
Top 10 Market Share 2026/07
66.5%
Fixed Blade Knife Market Share & Sales Concentration on Amazon US — July 2026
The most-sold fixed blade knife listing on Amazon US in July 2026 is ASIN B007HAE5GQ (Brand: Smith & Wesson), which sold 7,000 units at $11.89 apiece — equal to 34.5% of every unit tracked in this report and 7.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 13,500 units and $239,891 in July 2026 — 66.5% of unit volume and 45.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Fixed Blade Knife' on Amazon
July 2026
Is 66.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B007HAE5GQ
Smith & Wesson Accessories Extreme Ops SWA24S 7.1in S.S. Folding Knife with 3.1in Serrated Clip Point Blade and Aluminum Handle for Outdoor
7K
▼ 30.0%vs. prior month
$82.9K
latest month
12-month trend
B000IXG44U
Smith & Wesson 9" H.R.T Double Edged Boot Knife with High Carbon Stainless Steel Blade
1K
▼ 66.7%vs. prior month
$19.4K
latest month
12-month trend
B004ZAIXSC
Morakniv Companion Fixed Blade Outdoor Knife with Stainless Steel Blade, 4.1-Inch, Military Green | Stainless Steel Blade, 4.1-Inch
1K
▲ 0.0%vs. prior month
$16.8K
latest month
12-month trend
B0851Q2PVX
COLD STEEL SRK Compact 5" SK-5 Clip Point Razor-Sharp Blade 4.5" Durable Kray-Ex Handle Tactical Fixed Blade Knife w/Secure-Ex Sheath
1K
▲ 0.0%vs. prior month
$34.2K
latest month
12-month trend
B085JXWCBP
Gerber Ultimate Fixed Blade Knife w/Sheath, Knife Sharpener, Ferro Rod | Bushcraft & hunting knife, combo edge blade, whistle, sheath with integrated sharpener, fire starter, camping EDC tool
900
▼ 10.0%vs. prior month
$38.3K
latest month
12-month trend
B07D8QC7ZW
Mossy Oak 2-piece Fixed Blade Bowie Knife Set | Hunting Knives with Leather Handle Featuring Laser Pattern, Sheath Included
600
▲ 0.0%vs. prior month
$12K
latest month
12-month trend
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Best Fixed Blade Knife Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Smith & Wesson is the best-performing fixed blade knife brand in July 2026, moving 8,000 units across 2 ASINs for 59.3% of Top 10 volume. Mossy Oak follows with 1,500 units (11.1%), ahead of Morakniv on 1,000 units (7.4%).
With 7 brands splitting the Top 10 and 77.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.87 to $19.02, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Smith & Wesson
2 ASINs in Top 10
59.3%
Units
8K
Revenue
$102.3K
Avg. price
$14.87
B007HAE5GQ
$11.89·★4.6·52.5K revsSmith & Wesson Accessories Extreme Ops SWA24S 7.1in S.S. Folding Knife with 3.1in Serrated Clip Point Blade and Aluminum Handle for Outdoor
Units sold7KB000IXG44U
$17.84·★4.7·19.3K revsSmith & Wesson 9" H.R.T Double Edged Boot Knife with High Carbon Stainless Steel Blade
Units sold1K
Mossy Oak
3 ASINs in Top 10
11.1%
Units
1.5K
Revenue
$28.3K
Avg. price
$19.02
B07D8QC7ZW
$19.99·★4.7·4.1K revsMossy Oak 2-piece Fixed Blade Bowie Knife Set | Hunting Knives with Leather Handle Featuring Laser Pattern, Sheath Included
Units sold600B01EYCE9JW
$17.08·★4.7·9.9K revsMossy Oak 15-inch Survival Knife with Sharpener and Fire Starter | Fixed Blade Hunting Bowie Knife for Camping, Tactical, Outdoor
Units sold500B018NKHBZU
$19.99·★4.7·6.3K revsMossy Oak Fixed Blade Hunting Knife Set - 2 Piece, Sheath Included | Full Tang Handle Straight Edge and Gut Hook Blades Game Processing Knife
Units sold400
Morakniv
1 ASIN in Top 10
7.4%
Units
1K
Revenue
$16.8K
Avg. price
$16.00
B004ZAIXSC
$16.00·★4.8·19.2K revsMorakniv Companion Fixed Blade Outdoor Knife with Stainless Steel Blade, 4.1-Inch, Military Green | Stainless Steel Blade, 4.1-Inch
Units sold1K
Trending Fixed Blade Knife Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B09T32GMJM booked 600 units at $18.99, with ▲ 0.0% MoM change. On the growth side, B07CCWDP4J leads positive momentum with ▲ 200.0% MoM growth on 300 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B09T32GMJM
FLISSA Survival Hunting Knife with Sheath, 15-inch Tactical Bowie Knife | Sharpener & Fire Starter Included, Full Tang Fixed Blade, for Camping, Outdoor, Bushcraft
Price
$18.99
Rating
4.7
Reviews
2.1K
Latest month sales
B018NKHBZU
Mossy Oak Fixed Blade Hunting Knife Set - 2 Piece, Sheath Included | Full Tang Handle Straight Edge and Gut Hook Blades Game Processing Knife
Price
$19.99
Rating
4.7
Reviews
6.3K
Latest month sales
B07CCWDP4J
Cold Steel Mini Tac Bowie 3-5/8" Lightweight Durable 8Cr13MoV Stainless Steel Fixed Blade Clip Point Outdoor Hunting Utility Knife, Griv-Ex Handle, Secure-Ex Sheath - Boxed
Unlock to view ASIN details and product titles
Price
$14.61
Rating
4.6
Reviews
1.7K
Latest month sales
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