Fireplace Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Fireplace sales on Amazon US totaled 6,050 units in July 2026 (▼ 20.9% vs. the prior month), generating an estimated $1,603,824 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 56.2% of unit volume and 45.6% of revenue, while a typical listing is priced at $297.99. The keyword itself pulled 57,226 Amazon queries over the same period (▲ 35.1% MoM).
Zooming out to the 12-month window ending July 2026, the fireplace Top 50 moved 88,550 units and $23,364,663 in cumulative sales — an average of 7,379 units and $1,947,055 per month. Monthly throughput topped out at 13,150 units in November 2025 and dipped to 2,950 in May 2026, leaving the latest reading 45.8% higher than August 2025.
Fireplace Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
6K
▼ 20.9% MoM
Monthly Revenue 2026/07
$1.6M
▼ 22.8% MoM
Top 10 Market Share 2026/07
56.2%
Fireplace Market Share & Sales Concentration on Amazon US — July 2026
The most-sold fireplace listing on Amazon US in July 2026 is ASIN B0DT9KRYFK (Brand: VITESSE), which sold 500 units at $149.99 apiece — equal to 8.3% of every unit tracked in this report.
The Top 10 ASINs account for 3,400 units and $731,617 in July 2026 — 56.2% of unit volume and 45.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Fireplace' on Amazon
July 2026
Is 56.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0DT9KRYFK
VITESSE 70”Fireplace TV Stand,Modern Entertainment Center Heating Fireplace | 36" inch LED Light Electric Fireplace Up to 80" TVs Wood High Gloss with Highlight Storage Cabinet for Living Room
500
▲ 25.0%vs. prior month
$75K
latest month
12-month trend
B07VYXF8YD
R.W.FLAME 60" Recessed and Wall Mounted Electric Fireplace, Low Noise, Fit for 2 x 6 Stud, Remote Control with Timer, Touch Screen, Adjustable Flame Color and Speed, 750-1500W
500
▼ 37.5%vs. prior month
$127.5K
latest month
12-month trend
B09GXJTTDN
Ciays 28 Inch Propane Fire Pit CSA-Listed Outdoor Fire Pit Table, 50,000 BTU Steel Gas Fire Pits with Lid and Lava Rock, Add Warmth and Ambience to Parties On Patio Deck Garden,Black,CIFPT3-N1
500
▼ 44.4%vs. prior month
$78.9K
latest month
12-month trend
B0FX2S51VY
EUHOMY 60 Inch Electric Fireplace Recessed Wall Mounted | 2026 Upgrade, Adjustable Flame Color, Remote Control, Timer, Log and Crystal, 750W/1500W Fireplace Heater
400
▲ 100.0%vs. prior month
$74.8K
latest month
12-month trend
B0FS1G33CQ
70" Fireplace TV Stand, Modern Entertainment Center | for TVs Up to 80",TV Console with Storage Cabinets, Media Console for Living Room, Black TV Stand and Black Fireplace
300
▼ 25.0%vs. prior month
$70.6K
latest month
12-month trend
B0BFXHCQ17
oneinmil Fireplace TV Stand with 36" Electric Fireplace, LED Light Entertainment Center, Modern Wood Texture Entertainment Stand with Highlight Storage Cabinet for TVs Up to 80", 70 inches, Black
300
▼ 25.0%vs. prior month
$53K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Fireplace Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
EUHOMY is the best-performing fireplace brand in July 2026, moving 600 units across 2 ASINs for 17.6% of Top 10 volume. VITESSE follows with 500 units (14.7%), ahead of R.W.FLAME on 500 units (14.7%).
Volume is spread across 9 brands, with the top three holding 47.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $149.99 to $254.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
EUHOMY
2 ASINs in Top 10
17.6%
Units
600
Revenue
$109.9K
Avg. price
$178.39
B0FX2S51VY
$186.95·★4.7·849 revsEUHOMY 60 Inch Electric Fireplace Recessed Wall Mounted | 2026 Upgrade, Adjustable Flame Color, Remote Control, Timer, Log and Crystal, 750W/1500W Fireplace Heater
Units sold400B0DLZDPV54
$169.83·★4.7·853 revsEUHOMY 50 Inch Electric Fireplace Recessed and Wall Mounted | Adjustable Flame Color, Remote Control, Timer, Touch Screen, Log and Crystal, 750W/1500W Fireplace Heater
Units sold200
VITESSE
1 ASIN in Top 10
14.7%
Units
500
Revenue
$75K
Avg. price
$149.99
B0DT9KRYFK
$149.99·★4.5·494 revsVITESSE 70”Fireplace TV Stand,Modern Entertainment Center Heating Fireplace | 36" inch LED Light Electric Fireplace Up to 80" TVs Wood High Gloss with Highlight Storage Cabinet for Living Room
Units sold500
R.W.FLAME
1 ASIN in Top 10
14.7%
Units
500
Revenue
$127.5K
Avg. price
$254.99
B07VYXF8YD
$254.99·★4.6·9.3K revsR.W.FLAME 60" Recessed and Wall Mounted Electric Fireplace, Low Noise, Fit for 2 x 6 Stud, Remote Control with Timer, Touch Screen, Adjustable Flame Color and Speed, 750-1500W
Units sold500
Trending Fireplace Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0FX2S51VY booked 400 units at $186.95, with ▲ 100.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0FX2S51VY
EUHOMY 60 Inch Electric Fireplace Recessed Wall Mounted | 2026 Upgrade, Adjustable Flame Color, Remote Control, Timer, Log and Crystal, 750W/1500W Fireplace Heater
Price
$186.95
Rating
4.7
Reviews
849
Latest month sales
B0GFVVXPFD
70" Fireplace TV Stand for TVs Up to 80",Entertainment Center with 36” Electric Fireplace and 12 Colors LED Lights,Large TV Console with Storage Cabinet for Living Room,All White
Price
$259.99
Rating
4.1
Reviews
101
Latest month sales
B0DPQHQP4T
Tehanld 60" Ultra-Thin Electric Fireplace Heater, Recessed Wall Mounted | 60-99°F Thermostat, 0/750/1500W Fast Heating, Child Lock, 12H Timer, Realistic Flame, Log & Crystal for Living Room
Unlock to view ASIN details and product titles
Price
$214.99
Rating
4.7
Reviews
362
Latest month sales
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