Fins Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Fins sales on Amazon US totaled 21,400 units in July 2026 (▲ 16.0% vs. the prior month), generating an estimated $602,119 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 47.2% of unit volume and 39.5% of revenue, while a typical listing is priced at $30.61. The keyword itself pulled 6,929 Amazon queries over the same period (▼ 40.9% MoM).
Zooming out to the 12-month window ending July 2026, the fins Top 50 moved 114,700 units and $3,396,127 in cumulative sales — an average of 9,558 units and $283,011 per month. Monthly throughput topped out at 21,400 units in July 2026 and dipped to 4,750 in January 2026, leaving the latest reading 47.1% higher than August 2025.
Fins Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
21.4K
▲ 16.0% MoM
Monthly Revenue 2026/07
$602.1K
▲ 13.4% MoM
Top 10 Market Share 2026/07
47.2%
Fins Market Share & Sales Concentration on Amazon US — July 2026
The most-sold fins listing on Amazon US in July 2026 is ASIN B0C4SZVD4J (Brand: Abahub), which sold 2,000 units at $9.95 apiece — equal to 9.3% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 10,100 units and $237,537 in July 2026 — 47.2% of unit volume and 39.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Fins' on Amazon
July 2026









Is 47.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0C4SZVD4J
Abahub 9/10'' Paddleboard Fin with 1 Screw Replacement Single Center Fins | Fiberglass Reinforeced SUP No-Tool Fin for Surfing, Surfboard, Stand-up Paddle Board, Longboard, Black/Blue/White
2K
▲ 100.0%vs. prior month
$23.7K
latest month
12-month trend

B09V7FZLCS
Ubekezele Snorkeling Gear for Adults, 4-in-1 Set with Mask, Snorkel & Fins | Panoramic view diving mask with anti-fog & anti-leak, dry top snorkel, fins and travel bag for swimming and travel
1K
▲ 0.0%vs. prior month
$33.4K
latest month
12-month trend

B01100N0ZK
Retrospec Replacement Fins for Inflatable Paddle Board - Essential SUP Accessories Set of 3 - Removable Black Fins for Precise Steering in All Waters - Compatible with Retrospec Weekender & June iSUPs
1K
▲ 42.9%vs. prior month
$20K
latest month
12-month trend

B073PFGPNQ
Adjustable Mermaid Swim Fin for Swimming Training Girl ,Boys ,Kids ,Children by AIWANK
1K
▲ 0.0%vs. prior month
$29K
latest month
12-month trend

B0833QR5S9
Greatever Snorkel Fins, Travel Size Short Flippers for Snorkel Swim Diving | Snorkeling Gear For Adults Kids Adjustable Swim Fins Flexible Open Heel Lightweight Scuba Diving Fins for Men Women
1K
▲ 42.9%vs. prior month
$29.1K
latest month
12-month trend

B09SBTHYGN
Sporti Power Swim Hand Paddles Adjustable Straps, for Unisex-Adults & Kids | Durable & Lightweight Polypropylene, Custom Fit, Lap Training, Stroke Drills, Resistance Tool, Pair Included, Youth To Adult
900
▼ 10.0%vs. prior month
$13.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Fins Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Abahub is the best-performing fins brand in July 2026, moving 2,000 units across 1 ASIN for 19.8% of Top 10 volume. Greatever follows with 1,800 units (17.8%), ahead of Foyinbet on 1,600 units (15.8%).
Volume is spread across 8 brands, with the top three holding 53.5% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.95 to $28.94, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Abahub
1 ASIN in Top 10
19.8%
Units
2K
Revenue
$23.7K
Avg. price
$9.95

B0C4SZVD4J
$9.95·★4.6·646 revsAbahub 9/10'' Paddleboard Fin with 1 Screw Replacement Single Center Fins | Fiberglass Reinforeced SUP No-Tool Fin for Surfing, Surfboard, Stand-up Paddle Board, Longboard, Black/Blue/White
Units sold2K
Greatever
2 ASINs in Top 10
17.8%
Units
1.8K
Revenue
$52K
Avg. price
$25.91

B0833QR5S9
$26.34·★4.4·6.1K revsGreatever Snorkel Fins, Travel Size Short Flippers for Snorkel Swim Diving | Snorkeling Gear For Adults Kids Adjustable Swim Fins Flexible Open Heel Lightweight Scuba Diving Fins for Men Women
Units sold1K
B0833SBK4W
$25.49·★4.4·6.1K revsGreatever Snorkel Fins, Travel Size Short Flippers for Snorkel Swim Diving | Adjustable Swim Fins Flexible Open Heel Lightweight Scuba Diving Fins for Adult Men Women Kids Ideal for Recreational Use
Units sold800
Foyinbet
2 ASINs in Top 10
15.8%
Units
1.6K
Revenue
$48.2K
Avg. price
$28.94

B0C2DDMKFG
$27.89·★4.5·1.9K revsKids Swim Fins Youth Short Blade Swimming Training Flippers | Snorkeling Diving Travel Size Fins for Children Girls Boys Beginners,Lap Swimming,Comfortable Silicone Flippers with Mesh Bag
Units sold800
B0C2DBY77D
$29.99·★4.5·1.9K revsKids Swim Fins Youth Short Blade Swimming Training Flippers | Snorkeling Diving Travel Size Fins for Children Girls Boys Beginners,Lap Swimming,Comfortable Silicone Flippers with Mesh Bag
Units sold800
Trending Fins Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0F2MLDVD2 booked 800 units at $19.90, with ▲ 33.3% MoM change. On the growth side, B001M0O4YK leads positive momentum with ▲ 1300.0% MoM growth on 700 units, with B081HD56S2 close behind at ▲ 400.0% MoM on 500 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0F2MLDVD2
Snorkel Fins, Swim Fins Travel Size Short Adjustable for Snorkeling Diving Adult Men Women Open Heel Swimming Flippers
Price
$19.90
Rating
4.3
Reviews
219
Latest month sales

B001M0O4YK
FINIS Long Floating Swim Fins - Adult Training Fins - Improves Kick Technique & Body Position
Price
$40.00
Rating
4.5
Reviews
11.2K
Latest month sales

B081HD56S2
Roc Paddle Boards Quick Clip Main Fin
Unlock to view ASIN details and product titles
Price
$34.99
Rating
4.6
Reviews
117
Latest month sales
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