Febreze Plugins Refill Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Febreze Plugins Refill sales on Amazon US totaled 374,100 units in July 2026 (▼ 5.2% vs. the prior month), generating an estimated $4,723,883 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 50.8% of unit volume and 45.0% of revenue, while a typical listing is priced at $13.89. The keyword itself pulled 471,333 Amazon queries over the same period (▲ 8.1% MoM).
Zooming out to the 12-month window ending July 2026, the febreze plugins refill Top 50 moved 3,490,000 units and $47,572,607 in cumulative sales — an average of 290,833 units and $3,964,384 per month. Monthly throughput topped out at 394,700 units in June 2026 and dipped to 190,000 in May 2026, leaving the latest reading 24.3% higher than August 2025.
Febreze Plugins Refill Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
374.1K
▼ 5.2% MoM
Monthly Revenue 2026/07
$4.7M
▼ 6.0% MoM
Top 10 Market Share 2026/07
50.8%
Febreze Plugins Refill Market Share & Sales Concentration on Amazon US — July 2026
The most-sold febreze plugins refill listing on Amazon US in July 2026 is ASIN B0GNB7LFG1 (Brand: Febreze), which sold 40,000 units at $12.39 apiece — equal to 10.7% of every unit tracked in this report and 33% ahead of the No. 2 listing.
The Top 10 ASINs account for 190,000 units and $2,127,900 in July 2026 — 50.8% of unit volume and 45.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Febreze Plugins Refill' on Amazon
July 2026









Is 50.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0GNB7LFG1
Febreze Trash Can Odor Fighter, Can Air Freshener, Stick-On Deodorizer for Garbage Cans, Diaper Pails, Works with Scented Bags, Fresh Lemon and Linen & Sky Scents, 2 Holders + 2 Refills
40K
▼ 20.0%vs. prior month
$475.2K
latest month
12-month trend

B09S4T74JD
Febreze Bathroom Air Freshener Odor-Fighting for Small Spaces Scented Plug In Alternative Long-Lasting for Home and Bathroom and Kitchen Closet Air Fresheners, Linen & Sky Scent, 4 Count
30K
▼ 25.0%vs. prior month
$239.4K
latest month
12-month trend

B08492F6Y9
Febreze Plug-In Air Freshener, Odor-Fighting Scented Oil Refill, Air Fresheners for Home, Bathroom and Kitchen, Long Lasting, Gain Original Scent, 0.87oz Refills, Blue and Green, 3 Count
30K
▲ 0.0%vs. prior month
$272.1K
latest month
12-month trend

B08492PZ8Y
Febreze Plug-In Air Freshener, Odor-Fighting Scented Oil Refill, Air Fresheners for Home and Bathroom and Kitchen, Long Lasting for Strong Odors, Linen & Sky Scent, 0.87oz Refills, 3 Count (Pack of 1)
30K
▲ 50.0%vs. prior month
$263.4K
latest month
12-month trend

B08492LXZP
Febreze Plug in Air Freshener, Odor-Fighting Scented Oil Refill, Air Fresheners for Home and Bathroom and Kitchen, Long Lasting for Strong Odors, Hawaiian Aloha Scent, 0.87oz Refills, 3 Count
10K
▲ 0.0%vs. prior month
$92.7K
latest month
12-month trend

B08PXBRJ1K
Febreze Plug In Air Freshener, Odor-Fighting Scented Oil Refill, Air Fresheners for Home and Bathroom and Kitchen, Long Lasting for Strong Odors, Ocean Scent, 0.87oz Refills, 3 Count
10K
▲ 66.7%vs. prior month
$143K
latest month
12-month trend
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Best Febreze Plugins Refill Brands on Amazon US — Top 2 Brand Sales Concentration (July 2026)
Febreze is the best-performing febreze plugins refill brand in July 2026, moving 170,000 units across 8 ASINs for 89.5% of Top 10 volume. Glade follows with 20,000 units (10.5%).
With 2 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $11.07 to $20.38, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Febreze
8 ASINs in Top 10
89.5%
Units
170K
Revenue
$1.7M
Avg. price
$11.07

B0GNB7LFG1
$12.39·★4.5·2.7K revsFebreze Trash Can Odor Fighter, Can Air Freshener, Stick-On Deodorizer for Garbage Cans, Diaper Pails, Works with Scented Bags, Fresh Lemon and Linen & Sky Scents, 2 Holders + 2 Refills
Units sold40K
B09S4T74JD
$9.84·★4.4·57.5K revsFebreze Bathroom Air Freshener Odor-Fighting for Small Spaces Scented Plug In Alternative Long-Lasting for Home and Bathroom and Kitchen Closet Air Fresheners, Linen & Sky Scent, 4 Count
Units sold30K
B08492F6Y9
$12.94·★4.7·52.9K revsFebreze Plug-In Air Freshener, Odor-Fighting Scented Oil Refill, Air Fresheners for Home, Bathroom and Kitchen, Long Lasting, Gain Original Scent, 0.87oz Refills, Blue and Green, 3 Count
Units sold30K
B08492PZ8Y
$10.08·★4.7·97.2K revsFebreze Plug-In Air Freshener, Odor-Fighting Scented Oil Refill, Air Fresheners for Home and Bathroom and Kitchen, Long Lasting for Strong Odors, Linen & Sky Scent, 0.87oz Refills, 3 Count (Pack of 1)
Units sold30K
B08492LXZP
$8.08·★4.7·15.7K revsFebreze Plug in Air Freshener, Odor-Fighting Scented Oil Refill, Air Fresheners for Home and Bathroom and Kitchen, Long Lasting for Strong Odors, Hawaiian Aloha Scent, 0.87oz Refills, 3 Count
Units sold10K
B08PXBRJ1K
$10.98·★4.7·22.4K revsFebreze Plug In Air Freshener, Odor-Fighting Scented Oil Refill, Air Fresheners for Home and Bathroom and Kitchen, Long Lasting for Strong Odors, Ocean Scent, 0.87oz Refills, 3 Count
Units sold10K
B08PXMMSMM
$12.94·★4.7·97.2K revsFebreze, Odor-Fighting Fade Defy Plug Air Freshener Refill, Bora Bora, 0.87 Fl Oz
Units sold10K
B09S4TG3QQ
$11.29·★4.5·9.5K revsFebreze Bathroom Air Freshener, Odor-Fighting, Plug in Alternative, White, Air Fresheners for Small Spaces in Home, Bathroom, Kitchen, & Closet, Pet & Litter Box Odor Fighter, Gain Original Scent, 4ct
Units sold10K
Glade
2 ASINs in Top 10
10.5%
Units
20K
Revenue
$415.8K
Avg. price
$20.38

B0B6221FMT
$20.28·★4.7·20K revsGlade PlugIns Refills Air Freshener, Scented and Essential Oils for Home and Bathroom, Hawaiian Breeze, 6.7 Fl Oz, 10 Count
Units sold10K
B0BKKPYX6P
$20.49·★4.7·20K revsGlade PlugIns Refills Air Freshener, Scented and Essential Oils for Home and Bathroom, Clean Linen, 6.7 Fl Oz, 10 Count
Units sold10K
Trending Febreze Plugins Refill Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B08PXBRJ1K booked 10K units at $10.98, with ▲ 66.7% MoM change. On the growth side, B09SKNPYGG leads positive momentum with ▲ 233.3% MoM growth on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B08PXBRJ1K
Febreze Plug In Air Freshener, Odor-Fighting Scented Oil Refill, Air Fresheners for Home and Bathroom and Kitchen, Long Lasting for Strong Odors, Ocean Scent, 0.87oz Refills, 3 Count
Price
$10.98
Rating
4.7
Reviews
22.4K
Latest month sales

B09S4TG3QQ
Febreze Bathroom Air Freshener, Odor-Fighting, Plug in Alternative, White, Air Fresheners for Small Spaces in Home, Bathroom, Kitchen, & Closet, Pet & Litter Box Odor Fighter, Gain Original Scent, 4ct
Price
$11.29
Rating
4.5
Reviews
9.5K
Latest month sales

B09SKNPYGG
Febreze Plug-In Air Freshener, Odor-Fighting Scented Oil Starter Kit, Air Fresheners for Home and Bathroom and Kitchen, Long Lasting for Strong Odors, Bamboo Scent, Warmer + 4 Refill
Unlock to view ASIN details and product titles
Price
$15.63
Rating
4.6
Reviews
4.8K
Latest month sales
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