Epoxy Floor Paint Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Epoxy Floor Paint sales on Amazon US totaled 8,150 units in July 2026 (▲ 9.4% vs. the prior month), generating an estimated $717,709 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 74.8% of unit volume and 54.7% of revenue, while a typical listing is priced at $146.26. The keyword itself pulled 25,511 Amazon queries over the same period (▲ 4.4% MoM).
Zooming out to the 12-month window ending July 2026, the epoxy floor paint Top 50 moved 82,000 units and $6,904,856 in cumulative sales — an average of 6,833 units and $575,405 per month. Monthly throughput topped out at 8,800 units in August 2025 and dipped to 4,800 in January 2026, leaving the latest reading 7.4% lower than August 2025.
Epoxy Floor Paint Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
8.2K
▲ 9.4% MoM
Monthly Revenue 2026/07
$717.7K
▼ 1.5% MoM
Top 10 Market Share 2026/07
74.8%
Epoxy Floor Paint Market Share & Sales Concentration on Amazon US — July 2026
The most-sold epoxy floor paint listing on Amazon US in July 2026 is ASIN B0BYD4BRT8 (Brand: DWIL), which sold 2,000 units at $25.47 apiece — equal to 24.5% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 6,100 units and $392,786 in July 2026 — 74.8% of unit volume and 54.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Epoxy Floor Paint' on Amazon
July 2026
Is 74.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0BYD4BRT8
DWIL Tile Paint, Tub and Tile Refinishing Kit with Tools, Water-based Bathtub Paint - Low Odor, Easy to Use, 25-30sq.ft, 16.5oz, Semi-Gloss White
2K
▲ 100.0%vs. prior month
$69.7K
latest month
12-month trend
B01M1RAW6D
Promise Epoxy Table Top Epoxy Resin Kit 2 Gallon for Bar Top & Coatings | Crystal Clear, Self Leveling, Food Safe for Wood Casting, Coatings, Jewelry Making, Use with Mica Powder, Alcohol Ink
1K
▲ 0.0%vs. prior month
$106.3K
latest month
12-month trend
B0BY2HJP5J
FUHITIM Epoxy Resin 2 Gallon,Crystal Clear Epoxy Resin Kit(1 Gallon x 2) | No Bubble & Crystal Clear Casting Resin,Fast Curing Resin for Table Top,Wood,Jewelry Making,ArtCraft
1K
▲ 0.0%vs. prior month
$67K
latest month
12-month trend
B001005ZY0
Rust-Oleum Anti-Skid Additive | Slip Resistant Finish, Aluminum Oxide Formula, Concrete Garage Floor And Coatings, 3.4 Oz
500
▲ 0.0%vs. prior month
$6.2K
latest month
12-month trend
B0BQ6W2SLL
Epoxy Floor Spiked Shoes Fully Assembled Gunite Spiked Shoes with 3/4" Short Spikes for Garage Floor Epoxy, Overlays, Cover Installation,1 Pair (Black)
400
▼ 20.0%vs. prior month
$8.4K
latest month
12-month trend
B003B3CD3K
Rust-Oleum EpoxyShield Gloss Gray Garage Floor Coating Kit | Epoxy Garage Floor System, Hot Tire And Chemical Resistant, Professional Finish, 1 Car
300
▲ 50.0%vs. prior month
$27.5K
latest month
12-month trend
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Best Epoxy Floor Paint Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
DWIL is the best-performing epoxy floor paint brand in July 2026, moving 2,000 units across 1 ASIN for 32.8% of Top 10 volume. Rust-Oleum follows with 1,200 units (19.7%), ahead of Promise Epoxy on 1,000 units (16.4%).
With 6 brands splitting the Top 10 and 68.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $25.47 to $130.25, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
DWIL
1 ASIN in Top 10
32.8%
Units
2K
Revenue
$69.7K
Avg. price
$25.47
B0BYD4BRT8
$25.47·★4.1·1.6K revsDWIL Tile Paint, Tub and Tile Refinishing Kit with Tools, Water-based Bathtub Paint - Low Odor, Easy to Use, 25-30sq.ft, 16.5oz, Semi-Gloss White
Units sold2K
Rust-Oleum
4 ASINs in Top 10
19.7%
Units
1.2K
Revenue
$115.1K
Avg. price
$130.25
B001005ZY0
$12.71·★4.5·1.9K revsRust-Oleum Anti-Skid Additive | Slip Resistant Finish, Aluminum Oxide Formula, Concrete Garage Floor And Coatings, 3.4 Oz
Units sold500B003B3CD3K
$92.99·★4.2·1.6K revsRust-Oleum EpoxyShield Gloss Gray Garage Floor Coating Kit | Epoxy Garage Floor System, Hot Tire And Chemical Resistant, Professional Finish, 1 Car
Units sold300B06XJ17JVD
$250.29·★4.1·3.9K revsRust-Oleum RockSolid Polycuramine High Gloss Gray Garage Floor Coating | 20X Stronger Than Epoxy, Resists Hot Tire Pickup, Self-Leveling Formula, Stain Resistant, Covers 500 Sq Ft, 2.5 Car Kit
Units sold200B006ZUZ9QE
$164.99·★4.5·1.1K revsRust-Oleum 261845 EPOXYSHIELD Garage Floor Coating Kit, 2.5 Car, Gloss Gray
Units sold200
Promise Epoxy
1 ASIN in Top 10
16.4%
Units
1K
Revenue
$106.3K
Avg. price
$92.79
B01M1RAW6D
$92.79·★4.4·33.4K revsPromise Epoxy Table Top Epoxy Resin Kit 2 Gallon for Bar Top & Coatings | Crystal Clear, Self Leveling, Food Safe for Wood Casting, Coatings, Jewelry Making, Use with Mica Powder, Alcohol Ink
Units sold1K
Trending Epoxy Floor Paint Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B06XJ17JVD booked 200 units at $250.29, with ▲ 100.0% MoM change. On the growth side, B0BYD4BRT8 leads positive momentum with ▲ 100.0% MoM growth on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B06XJ17JVD
Rust-Oleum RockSolid Polycuramine High Gloss Gray Garage Floor Coating | 20X Stronger Than Epoxy, Resists Hot Tire Pickup, Self-Leveling Formula, Stain Resistant, Covers 500 Sq Ft, 2.5 Car Kit
Price
$250.29
Rating
4.1
Reviews
3.9K
Latest month sales
B006ZUZ9QE
Rust-Oleum 261845 EPOXYSHIELD Garage Floor Coating Kit, 2.5 Car, Gloss Gray
Price
$164.99
Rating
4.5
Reviews
1.1K
Latest month sales
B0BYD4BRT8
DWIL Tile Paint, Tub and Tile Refinishing Kit with Tools, Water-based Bathtub Paint - Low Odor, Easy to Use, 25-30sq.ft, 16.5oz, Semi-Gloss White
Unlock to view ASIN details and product titles
Price
$25.47
Rating
4.1
Reviews
1.6K
Latest month sales
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