Engraving Machine Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Engraving Machine sales on Amazon US totaled 26,650 units in July 2026 (▼ 15.8% vs. the prior month), generating an estimated $3,175,739 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 84.4% of unit volume and 30.8% of revenue, while a typical listing is priced at $543.11. The keyword itself pulled 14,231 Amazon queries over the same period (▲ 0.5% MoM).
Zooming out to the 12-month window ending July 2026, the engraving machine Top 50 moved 465,350 units and $43,583,254 in cumulative sales — an average of 38,779 units and $3,631,938 per month. Monthly throughput topped out at 97,650 units in December 2025 and dipped to 15,350 in May 2026, leaving the latest reading 0.4% higher than August 2025.
Engraving Machine Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
26.6K
▼ 15.8% MoM
Monthly Revenue 2026/07
$3.2M
▼ 24.9% MoM
Top 10 Market Share 2026/07
84.4%
Engraving Machine Market Share & Sales Concentration on Amazon US — July 2026
The most-sold engraving machine listing on Amazon US in July 2026 is ASIN B08VHYX96W (Brand: HARDELL), which sold 10,000 units at $20.89 apiece — equal to 37.5% of every unit tracked in this report and 3.3× the volume of the No. 2 listing.
The Top 10 ASINs account for 22,500 units and $977,310 in July 2026 — 84.4% of unit volume and 30.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Engraving Machine' on Amazon
July 2026
Is 84.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B08VHYX96W
HARDELL Mini Cordless Rotary Tool, 5-Speed 69pcs Kit for 3D Printer Sanding | 5000-18000RPM, 2000mAh, USB-C, LED Light, Case – Engraving Pen for Polishing, Drilling, Carving, DIY Crafts
10K
▲ 11.1%vs. prior month
$242.4K
latest month
12-month trend
B0DN1GBTDG
Fanttik F2 Master Mini Cordless Rotary Tool Kit for 3D Printer Sanding | Engraving Pen, NeoPulse Motor, 5 Speed, Revostor Hub, 35 Accessories, for Precision Polishing, Drilling, Carving, DIY Crafts
3K
▼ 25.0%vs. prior month
$196.8K
latest month
12-month trend
B01M1SJNVU
Dremel 4300-5/40 Rotary Tool Kit with Pivot Light and 40 Accessories | 5 Attachments, 40 Accessories, Pivot Light, Variable Speed, 1.8 Amp Motor, Cutting, Sanding, Polishing
3K
▼ 40.0%vs. prior month
$297K
latest month
12-month trend
B004YK66NM
General Tools Cordless Engraving Pen for Metal - Diamond Tip Etching Tool for Engraving Toys, Sporting Goods, & Glass Gifts
1K
▼ 50.0%vs. prior month
$13.4K
latest month
12-month trend
B0000302YN
Dremel 120V Engraver Rotary Tool with Stencils (290-02) | Engraving Tool for use on multiple materials, 5-Speed Settings, Soft Grip and Lightweight Design
1K
▲ 0.0%vs. prior month
$18.8K
latest month
12-month trend
B0DGMBSWJQ
Resparked Customizer Engraving Pen Ultimate Cordless Portable Tool for Artists & DIYers - Engrave 50+ Surfaces - Beginner Friendly - Rechargeable - Free 30 Bits & Mastery Guide
1K
▼ 50.0%vs. prior month
$70K
latest month
12-month trend
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Best Engraving Machine Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
HARDELL is the best-performing engraving machine brand in July 2026, moving 10,000 units across 1 ASIN for 44.4% of Top 10 volume. Dremel follows with 4,900 units (21.8%), ahead of Fanttik on 3,000 units (13.3%).
With 8 brands splitting the Top 10 and 79.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $20.89 to $74.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
HARDELL
1 ASIN in Top 10
44.4%
Units
10K
Revenue
$242.4K
Avg. price
$20.89
B08VHYX96W
$20.89·★4.3·12.9K revsHARDELL Mini Cordless Rotary Tool, 5-Speed 69pcs Kit for 3D Printer Sanding | 5000-18000RPM, 2000mAh, USB-C, LED Light, Case – Engraving Pen for Polishing, Drilling, Carving, DIY Crafts
Units sold10K
Dremel
3 ASINs in Top 10
21.8%
Units
4.9K
Revenue
$380.2K
Avg. price
$74.99
B01M1SJNVU
$129.00·★4.7·9.2K revsDremel 4300-5/40 Rotary Tool Kit with Pivot Light and 40 Accessories | 5 Attachments, 40 Accessories, Pivot Light, Variable Speed, 1.8 Amp Motor, Cutting, Sanding, Polishing
Units sold3KB0000302YN
$18.98·★4.4·7.7K revsDremel 120V Engraver Rotary Tool with Stencils (290-02) | Engraving Tool for use on multiple materials, 5-Speed Settings, Soft Grip and Lightweight Design
Units sold1KB0CWBM23HD
$77.00·★4.7·785 revsDremel 4000-2/32 Rotary Tool Kit with 2 Attachments and 32 Accessories | 2 Attachments, 32 Accessories, Variable Speed, 1.6 Amp Motor, Ideal for Cutting, Sanding, Engraving, Wood Carving
Units sold900
Fanttik
1 ASIN in Top 10
13.3%
Units
3K
Revenue
$196.8K
Avg. price
$59.99
B0DN1GBTDG
$59.99·★4.5·3K revsFanttik F2 Master Mini Cordless Rotary Tool Kit for 3D Printer Sanding | Engraving Pen, NeoPulse Motor, 5 Speed, Revostor Hub, 35 Accessories, for Precision Polishing, Drilling, Carving, DIY Crafts
Units sold3K
Trending Engraving Machine Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0CWBM23HD booked 900 units at $77.00, with ▲ 125.0% MoM change. On the growth side, B0H158KYRK leads positive momentum with ▲ 900.0% MoM growth on 500 units, with B0FLQCWBPH close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CWBM23HD
Dremel 4000-2/32 Rotary Tool Kit with 2 Attachments and 32 Accessories | 2 Attachments, 32 Accessories, Variable Speed, 1.6 Amp Motor, Ideal for Cutting, Sanding, Engraving, Wood Carving
Price
$77.00
Rating
4.7
Reviews
785
Latest month sales
B0H158KYRK
Cordless Engraving Pen with 48 Kits & LED Screen, 5-Speed Engraver Pen for Metal, Wood, Glass, Plastic & All Materials, USB Rechargeable Craft Gift for Teens, Adults and Beginners (Silver)
Price
$26.99
Rating
4.2
Reviews
92
Latest month sales
B0FLQCWBPH
ACMER S1 Laser Engraver Machine, 3500mW Lazer Cutter for Wood and Acrylic | 0.04mm Fine Laser Spot, 130 x 130mm Working Area, Compact Desktop Design, Detailed Results for DIY Crafts and Small Projects
Unlock to view ASIN details and product titles
Price
$129.99
Rating
4.1
Reviews
78
Latest month sales
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