Egcg Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Egcg sales on Amazon US totaled 69,600 units in July 2026 (▼ 15.5% vs. the prior month), generating an estimated $1,326,160 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 76.1% of unit volume and 72.4% of revenue, while a typical listing is priced at $21.97. The keyword itself pulled 5,850 Amazon queries over the same period (▼ 42.4% MoM).
Zooming out to the 12-month window ending July 2026, the egcg Top 50 moved 875,100 units and $14,960,469 in cumulative sales — an average of 72,925 units and $1,246,706 per month. Monthly throughput topped out at 86,250 units in April 2026 and dipped to 44,350 in May 2026, leaving the latest reading 23.3% higher than August 2025.
Egcg Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
69.6K
▼ 15.5% MoM
Monthly Revenue 2026/07
$1.3M
▼ 9.8% MoM
Top 10 Market Share 2026/07
76.1%
Egcg Market Share & Sales Concentration on Amazon US — July 2026
The most-sold egcg listing on Amazon US in July 2026 is ASIN B01MUZVE1C (Brand: The Ordinary), which sold 30,000 units at $9.20 apiece — equal to 43.1% of every unit tracked in this report and 3.3× the volume of the No. 2 listing.
The Top 10 ASINs account for 53,000 units and $959,670 in July 2026 — 76.1% of unit volume and 72.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Egcg' on Amazon
July 2026
Is 76.1% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B01MUZVE1C
The Ordinary Caffeine Solution 5% + EGCG Eye Serum, Depuffing Eye Serum for Dark Circles and Tired Eyes
30K
▼ 25.0%vs. prior month
$276K
latest month
12-month trend
B0F3QKYM9J
GLP-1 Support Supplement with Akkermansia, Berberine & EGCG for Gut Health | 11-in-1 probiotic blend with Gymnema, Resveratrol & prebiotic inulin - supports digestion, microbiome balance & antioxidants
9K
▲ 0.0%vs. prior month
$359.6K
latest month
12-month trend
B001DNV5CA
NOW Foods Supplements, EGCg Green Tea Extract ,Dietary,400 mg, Free Radical Scavenger*, 180 Veg Capsules
2K
▲ 0.0%vs. prior month
$38.2K
latest month
12-month trend
B001G8Y9JI
Applied Nutrition Green Tea Fat Burner Weight Loss 90 Softgels (2 Pack) | Supports Weight Loss for Women and Men; Metabolism Booster; Supports Calorie Management & Supplies Powerful Antioxidants
2K
▲ 100.0%vs. prior month
$69.1K
latest month
12-month trend
B07Q5Q25LR
Zazzee Extra Strength Green Tea 20:1 Extract, 50% EGCG, 150 Vegan Capsules | 98% Polyphenols, 80% Catechins, 5 Month Supply, Certified Kosher, Antioxidant & Metabolism Support, Non-GMO, Made in the USA
2K
▲ 0.0%vs. prior month
$47.9K
latest month
12-month trend
B0B2VMJH2D
The Ordinary The Bright Set, 3-Step Regimen for Radiant, Even Skin Tone with Glycolic Acid 7% Exfoliating Toner, Alpha Arbutin 2% + HA, and Caffeine Solution 5% + EGCG Eye Serum | Skin Care Set
2K
▼ 33.3%vs. prior month
$47.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Egcg Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
The Ordinary is the best-performing egcg brand in July 2026, moving 32,000 units across 2 ASINs for 60.4% of Top 10 volume. Etta Vita follows with 9,000 units (17.0%), ahead of NOW on 3,000 units (5.7%).
With 8 brands splitting the Top 10 and 83.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $15.34 to $39.95, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
The Ordinary
2 ASINs in Top 10
60.4%
Units
32K
Revenue
$323.6K
Avg. price
$16.50
B01MUZVE1C
$9.20·★4.4·19K revsThe Ordinary Caffeine Solution 5% + EGCG Eye Serum, Depuffing Eye Serum for Dark Circles and Tired Eyes
Units sold30KB0B2VMJH2D
$23.80·★4.6·2.4K revsThe Ordinary The Bright Set, 3-Step Regimen for Radiant, Even Skin Tone with Glycolic Acid 7% Exfoliating Toner, Alpha Arbutin 2% + HA, and Caffeine Solution 5% + EGCG Eye Serum | Skin Care Set
Units sold2K
Etta Vita
1 ASIN in Top 10
17.0%
Units
9K
Revenue
$359.6K
Avg. price
$39.95
B0F3QKYM9J
$39.95·★3.8·1.4K revsGLP-1 Support Supplement with Akkermansia, Berberine & EGCG for Gut Health | 11-in-1 probiotic blend with Gymnema, Resveratrol & prebiotic inulin - supports digestion, microbiome balance & antioxidants
Units sold9K
NOW
2 ASINs in Top 10
5.7%
Units
3K
Revenue
$49.8K
Avg. price
$15.34
B001DNV5CA
$19.05·★4.5·5.6K revsNOW Foods Supplements, EGCg Green Tea Extract ,Dietary,400 mg, Free Radical Scavenger*, 180 Veg Capsules
Units sold2KB0019LRYK8
$11.62·★4.5·5.6K revsNOW Foods Supplements, EGCg Green Tea Extract 400 mg, Free Radical Scavenger*, 90 Veg Capsules
Units sold1K
Trending Egcg Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0019LRYK8 booked 1K units at $11.62, with ▲ 0.0% MoM change. On the growth side, B001G8Y9JI leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B004GW2WQ8 close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0019LRYK8
NOW Foods Supplements, EGCg Green Tea Extract 400 mg, Free Radical Scavenger*, 90 Veg Capsules
Price
$11.62
Rating
4.5
Reviews
5.6K
Latest month sales
B001G8Y9JI
Applied Nutrition Green Tea Fat Burner Weight Loss 90 Softgels (2 Pack) | Supports Weight Loss for Women and Men; Metabolism Booster; Supports Calorie Management & Supplies Powerful Antioxidants
Price
$34.29
Rating
4.6
Reviews
1.5K
Latest month sales
B004GW2WQ8
Applied Nutrition Green Tea Fat Burner Metabolism Support 30 Softgels | Green Tea Extract with EGCG + Green Coffee Bean | Calorie Burn Energy & Antioxidant Support | 30 Liquid Soft-Gels
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.4
Reviews
669
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this egcg report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card