Ear Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Ear sales on Amazon US totaled 533,850 units in July 2026 (▼ 6.9% vs. the prior month), generating an estimated $7,352,257 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 59.9% of unit volume and 36.7% of revenue, while a typical listing is priced at $18.92. The keyword itself pulled 4,770 Amazon queries over the same period (▼ 38.6% MoM).
Zooming out to the 12-month window ending July 2026, the ear Top 50 moved 6,058,000 units and $87,261,643 in cumulative sales — an average of 504,833 units and $7,271,804 per month. Monthly throughput topped out at 573,500 units in June 2026 and dipped to 409,500 in May 2026, leaving the latest reading 13.8% higher than August 2025.
Ear Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
533.9K
▼ 6.9% MoM
Monthly Revenue 2026/07
$7.4M
▼ 8.9% MoM
Top 10 Market Share 2026/07
59.9%
Ear Market Share & Sales Concentration on Amazon US — July 2026
The most-sold ear listing on Amazon US in July 2026 is ASIN B09541P9WH (Brand: Amazon Basics), which sold 100,000 units at $2.65 apiece — equal to 18.7% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 320,000 units and $2,698,800 in July 2026 — 59.9% of unit volume and 36.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Ear' on Amazon
July 2026
Is 59.9% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B09541P9WH
Amazon Basics Double-Tipped Cotton Swabs for Personal Hygiene and Baby Care, Cotton, Versatile, Baby Safe, 500 Count
100K
▲ 0.0%vs. prior month
$249K
latest month
12-month trend
B0014CZ16Q
Q-tips Cotton Swabs, Original, For Home, First Aid and Beauty, 100% Cotton, 500 Count
50K
▼ 16.7%vs. prior month
$51.5K
latest month
12-month trend
B0011WFO1G
Debrox Ear Wax Removal Kit, Bulb Syringe & 0.5 Fl Oz Removal Ear Drops | Bulb Syringe and Microfoam Ear Drops with Carbamide Peroxide, Safe and Gentle Ear Cleaning Kit, Earwax Remover for Adults
40K
▲ 0.0%vs. prior month
$335.6K
latest month
12-month trend
B0051U7W32
Mack's Ultra Soft Foam Earplugs, 50 Pair - 33dB Highest NRR | Made in USA
30K
▲ 0.0%vs. prior month
$296.7K
latest month
12-month trend
B0056EAKUA
Epiotic Advanced Ear Cleanser|Gentle Ear Cleanser for Dogs and Cats | Neutral pH routine dog ear wash and cat ear cleaner dries wet ears, cleanses wax & debris to smell fresh and clean
20K
▲ 0.0%vs. prior month
$271.8K
latest month
12-month trend
B0066VLPGA
Zymox Advanced Formula Otic Plus Enzymatic Ear Solution for Dogs and Cats | with 1% Hydrocortisone, 1.25oz
20K
▲ 0.0%vs. prior month
$669.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Ear Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Amazon Basics is the best-performing ear brand in July 2026, moving 100,000 units across 1 ASIN for 31.3% of Top 10 volume. Debrox follows with 60,000 units (18.8%), ahead of Q-tips on 50,000 units (15.6%).
With 8 brands splitting the Top 10 and 65.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $1.09 to $8.04, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Amazon Basics
1 ASIN in Top 10
31.3%
Units
100K
Revenue
$249K
Avg. price
$2.65
B09541P9WH
$2.65·★4.7·80K revsAmazon Basics Double-Tipped Cotton Swabs for Personal Hygiene and Baby Care, Cotton, Versatile, Baby Safe, 500 Count
Units sold100K
Debrox
2 ASINs in Top 10
18.8%
Units
60K
Revenue
$475.4K
Avg. price
$8.04
B0011WFO1G
$8.89·★4.3·35.2K revsDebrox Ear Wax Removal Kit, Bulb Syringe & 0.5 Fl Oz Removal Ear Drops | Bulb Syringe and Microfoam Ear Drops with Carbamide Peroxide, Safe and Gentle Ear Cleaning Kit, Earwax Remover for Adults
Units sold40KB00ANL4Z4I
$7.18·★4.3·54K revsDebrox Earwax Removal Aid, 0.5 oz Earwax Removal Drops | 6.5% Carbamide Peroxide, Safe and Gentle Ear Wax Remover, Excessive Ear Wax Buildup, Ear Care for Adults and Kids 12+
Units sold20K
Q-tips
1 ASIN in Top 10
15.6%
Units
50K
Revenue
$51.5K
Avg. price
$1.09
B0014CZ16Q
$1.09·★4.8·19K revsQ-tips Cotton Swabs, Original, For Home, First Aid and Beauty, 100% Cotton, 500 Count
Units sold50K
Trending Ear Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0GBW8Y6FR booked 10K units at $8.99, with ▲ 0.0% MoM change. On the growth side, B0FCM6WJDM leads positive momentum with ▲ 100.0% MoM growth on 800 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GBW8Y6FR
LEIPUT Ear Wax Removal - Earwax Remover Tool with 7 Pcs Ear Set - Ear Canal Cleaner with 1080P Camera - FSA HSA Eligible - Ear Cleaning Kit with 6 Ear Spoon - Ear Camera for iOS & Android (Blue)
Price
$8.99
Rating
4.3
Reviews
23.7K
Latest month sales
B0025YOJXS
Zymox Otic Enzymatic Solution for Dogs and Cats to Soothe Ear Infections with 1% Hydrocortisone for Itch Relief, 1.25oz
Price
$28.49
Rating
4.7
Reviews
77.9K
Latest month sales
B0FCM6WJDM
HAOAN Handmade Faux Fur Animal Cat Ears Headband Furry Fox Wolf Hairhoop Headwear Costume Accessory
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.4
Reviews
257
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this ear report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card