Dremel Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Dremel sales on Amazon US totaled 62,500 units in July 2026 (▼ 13.2% vs. the prior month), generating an estimated $2,544,780 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.4% of unit volume and 51.9% of revenue, while a typical listing is priced at $43.89. The keyword itself pulled 103,788 Amazon queries over the same period (▲ 3.2% MoM).

Zooming out to the 12-month window ending July 2026, the dremel Top 50 moved 741,800 units and $33,930,905 in cumulative sales — an average of 61,817 units and $2,827,575 per month. Monthly throughput topped out at 86,800 units in December 2025 and dipped to 33,800 in May 2026, leaving the latest reading 15.2% higher than August 2025.

741.8KTotal units sold · Last 12 months
$33.9MTotal revenue · Last 12 months
103.8K▲ 3.2% MoM
Monthly search volume
$43.89Avg. price · July 2026

Dremel Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales54.3K
Revenue$2.3M

2025/09

Sales58.9K
Revenue$2.5M

2025/10

Sales65.5K
Revenue$2.8M

2025/11

Sales84.2K
Revenue$4.3M

2025/12

Sales86.8K
Revenue$4.3M

2026/01

Sales55.3K
Revenue$2.6M

2026/02

Sales52.9K
Revenue$2.4M

2026/03

Sales56.5K
Revenue$2.6M

2026/04

Sales59.2K
Revenue$2.7M

2026/05

Sales33.8K
Revenue$1.6M

2026/06

Sales72K
Revenue$3.2M
62.5K

2026/07

Sales62.5K
Revenue$2.5M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

62.5K

▼ 13.2% MoM

Monthly Revenue 2026/07

$2.5M

▼ 20.3% MoM

Top 10 Market Share 2026/07

54.4%

See the Top 10 ASINs driving 54.4% of sales

Dremel Market Share & Sales Concentration on Amazon US — July 2026

The most-sold dremel listing on Amazon US in July 2026 is ASIN B08VHYX96W (Brand: HARDELL), which sold 10,000 units at $26.99 apiece — equal to 16.0% of every unit tracked in this report and 2.5× the volume of the No. 2 listing.

The Top 10 ASINs account for 34,000 units and $1,321,770 in July 2026 — 54.4% of unit volume and 51.9% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Dremel' on Amazon

July 2026
ASINSIGHT Logo
54.4% Volume Share 34K units sold
51.9% Revenue Share $1.3M estimated
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Top 5 Volume Share breakdown

B08VHYX96W 16.0%
B08TZQQ4QR 6.4%
B08YKFJ3FR 4.8%
B0DJ3JR93D 4.8%
B01M1SJNVU 4.8%
Others 63.2%
#1
HARDELL Mini Cordless Rotary Tool, 5-Speed 69pcs Kit for 3D Printer Sanding | 5000-18000RPM, 2000mAh, USB-C, LED Light, Case – Engraving Pen for Polishing, Drilling, Carving, DIY Crafts

B08VHYX96W

HARDELL Mini Cordless Rotary Tool, 5-Speed 69pcs Kit for 3D Printer Sanding | 5000-18000RPM, 2000mAh, USB-C, LED Light, Case – Engraving Pen for Polishing, Drilling, Carving, DIY Crafts

$26.99· 4.3·12.9K reviews
Monthly Sales

10K

▲ 11.1%

vs. prior month

Revenue

$242.4K

latest month

Monthly Trend

12-month trend

#2
Tungsten Carbide Rotary Burr Set for Dremel, 10PCS Carbide Double Cut Carving Burr Bits with 1/8” Shank Rotary Tool Accessories for Woodworking, Engraving, Drilling, Steel Metal Working

B08TZQQ4QR

Tungsten Carbide Rotary Burr Set for Dremel, 10PCS Carbide Double Cut Carving Burr Bits with 1/8” Shank Rotary Tool Accessories for Woodworking, Engraving, Drilling, Steel Metal Working

$15.99· 4.6·2K reviews
Monthly Sales

4K

▲ 0.0%

vs. prior month

Revenue

$64K

latest month

Monthly Trend

12-month trend

#3
Dremel 7350-PET 4V Pet & Dog Nail Grinder, Easy-To-Use & Safe Nail Trimmer, Professional Pet Grooming Kit - Works on Large, Medium, Small Dogs & Cats

B08YKFJ3FR

Dremel 7350-PET 4V Pet & Dog Nail Grinder, Easy-To-Use & Safe Nail Trimmer, Professional Pet Grooming Kit - Works on Large, Medium, Small Dogs & Cats

$29.97· 4.4·6.3K reviews
Monthly Sales

3K

▼ 25.0%

vs. prior month

Revenue

$87.1K

latest month

Monthly Trend

12-month trend

#4
Dremel PawControl 7760-PET Dog Nail Grinder and Trimmer - Cordless & Rechargeable Pet Grooming Tool Kit - Safe for Dogs, Cats, and Small Animals (Amazon Exclusive)

B0DJ3JR93D

Dremel PawControl 7760-PET Dog Nail Grinder and Trimmer - Cordless & Rechargeable Pet Grooming Tool Kit - Safe for Dogs, Cats, and Small Animals (Amazon Exclusive)

$63.99· 4.4·943 reviews
Monthly Sales

3K

▼ 40.0%

vs. prior month

Revenue

$192K

latest month

Monthly Trend

12-month trend

#5
Dremel 4300-5/40 Rotary Tool Kit with LED Light - 5 Attachments & 40 Accessories - Ideal for Grinding, Cutting, Wood Carving, Sanding, and Engraving

B01M1SJNVU

Dremel 4300-5/40 Rotary Tool Kit with LED Light - 5 Attachments & 40 Accessories - Ideal for Grinding, Cutting, Wood Carving, Sanding, and Engraving

$124.00· 4.7·9.2K reviews
Monthly Sales

3K

▼ 40.0%

vs. prior month

Revenue

$297K

latest month

Monthly Trend

12-month trend

#6
Fanttik F2 Master Mini Cordless Rotary Tool Kit for 3D Printer Sanding | Engraving Pen, NeoPulse Motor, 5 Speed, Revostor Hub, 35 Accessories, for Precision Polishing, Drilling, Carving, DIY Crafts

B0DN1GBTDG

Fanttik F2 Master Mini Cordless Rotary Tool Kit for 3D Printer Sanding | Engraving Pen, NeoPulse Motor, 5 Speed, Revostor Hub, 35 Accessories, for Precision Polishing, Drilling, Carving, DIY Crafts

$59.99· 4.5·3K reviews
Monthly Sales

3K

▼ 25.0%

vs. prior month

Revenue

$196.8K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Dremel Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Dremel is the best-performing dremel brand in July 2026, moving 13,000 units across 5 ASINs for 38.2% of Top 10 volume. HARDELL follows with 12,000 units (35.3%), ahead of FOTYBEI on 4,000 units (11.8%).

With 5 brands splitting the Top 10 and 85.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $15.99 to $59.09, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

38.2%
35.3%
11.8%
14.7%
Dremel
HARDELL
FOTYBEI
Other brands
1

Dremel

5 ASINs in Top 10

38.2%

Units

13K

Revenue

$688.1K

Avg. price

$59.09

  • Dremel 7350-PET 4V Pet & Dog Nail Grinder, Easy-To-Use & Safe Nail Trimmer, Professional Pet Grooming Kit - Works on Large, Medium, Small Dogs & Cats

    B08YKFJ3FR

    $29.97·4.4·6.3K revs

    Dremel 7350-PET 4V Pet & Dog Nail Grinder, Easy-To-Use & Safe Nail Trimmer, Professional Pet Grooming Kit - Works on Large, Medium, Small Dogs & Cats

    Units sold3K
  • Dremel PawControl 7760-PET Dog Nail Grinder and Trimmer - Cordless & Rechargeable Pet Grooming Tool Kit - Safe for Dogs, Cats, and Small Animals (Amazon Exclusive)

    B0DJ3JR93D

    $63.99·4.4·943 revs

    Dremel PawControl 7760-PET Dog Nail Grinder and Trimmer - Cordless & Rechargeable Pet Grooming Tool Kit - Safe for Dogs, Cats, and Small Animals (Amazon Exclusive)

    Units sold3K
  • Dremel 4300-5/40 Rotary Tool Kit with LED Light - 5 Attachments & 40 Accessories - Ideal for Grinding, Cutting, Wood Carving, Sanding, and Engraving

    B01M1SJNVU

    $124.00·4.7·9.2K revs

    Dremel 4300-5/40 Rotary Tool Kit with LED Light - 5 Attachments & 40 Accessories - Ideal for Grinding, Cutting, Wood Carving, Sanding, and Engraving

    Units sold3K
  • Dremel EZ406-02, EZ - Lock Starter Kit, 1 1/2-Inch (38.1 mm) Wheel Diameter, 5 Piece Fiberglass Reinforced Cut-Off Wheels and EZ402 Mandrel Included, Rotary Tool Cutting Disc Accessories | EZ402 Mandrel Included | Abrasive Cutting Disc | Quick-Change Design | Fiberglass Reinforced | EZ Lock System

    B000FBLRVA

    $17.52·4.7·7.5K revs

    Dremel EZ406-02, EZ - Lock Starter Kit, 1 1/2-Inch (38.1 mm) Wheel Diameter, 5 Piece Fiberglass Reinforced Cut-Off Wheels and EZ402 Mandrel Included, Rotary Tool Cutting Disc Accessories | EZ402 Mandrel Included | Abrasive Cutting Disc | Quick-Change Design | Fiberglass Reinforced | EZ Lock System

    Units sold2K
  • Dremel 3100-1/15 Variable Speed Rotary Tool Kit- 1 Attachment and 15 Accessories, Ideal for a Variety of Crafting and DIY Projects- Cutting, Sanding, Grinding, Polishing, Drilling, and Engraving

    B0CWBLTK5Y

    $59.98·4.6·782 revs

    Dremel 3100-1/15 Variable Speed Rotary Tool Kit- 1 Attachment and 15 Accessories, Ideal for a Variety of Crafting and DIY Projects- Cutting, Sanding, Grinding, Polishing, Drilling, and Engraving

    Units sold2K
2

HARDELL

2 ASINs in Top 10

35.3%

Units

12K

Revenue

$295.1K

Avg. price

$26.99

  • HARDELL Mini Cordless Rotary Tool, 5-Speed 69pcs Kit for 3D Printer Sanding | 5000-18000RPM, 2000mAh, USB-C, LED Light, Case – Engraving Pen for Polishing, Drilling, Carving, DIY Crafts

    B08VHYX96W

    $26.99·4.3·12.9K revs

    HARDELL Mini Cordless Rotary Tool, 5-Speed 69pcs Kit for 3D Printer Sanding | 5000-18000RPM, 2000mAh, USB-C, LED Light, Case – Engraving Pen for Polishing, Drilling, Carving, DIY Crafts

    Units sold10K
  • HARDELL Mini Cordless Rotary Tool, 5-Speed 69pcs Kit for Engrave/Sand/Drill | 5000-18000RPM,2000mAh, LED Light, Lownoise, Lightweight, Ergonomic Compact DIY Tool for 3D Printer Polishing, Craft Carving

    B09GK5376X

    $26.99·4.4·3.1K revs

    HARDELL Mini Cordless Rotary Tool, 5-Speed 69pcs Kit for Engrave/Sand/Drill | 5000-18000RPM,2000mAh, LED Light, Lownoise, Lightweight, Ergonomic Compact DIY Tool for 3D Printer Polishing, Craft Carving

    Units sold2K
3

FOTYBEI

1 ASIN in Top 10

11.8%

Units

4K

Revenue

$64K

Avg. price

$15.99

  • Tungsten Carbide Rotary Burr Set for Dremel, 10PCS Carbide Double Cut Carving Burr Bits with 1/8” Shank Rotary Tool Accessories for Woodworking, Engraving, Drilling, Steel Metal Working

    B08TZQQ4QR

    $15.99·4.6·2K revs

    Tungsten Carbide Rotary Burr Set for Dremel, 10PCS Carbide Double Cut Carving Burr Bits with 1/8” Shank Rotary Tool Accessories for Woodworking, Engraving, Drilling, Steel Metal Working

    Units sold4K

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