Double Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Double sales on Amazon US totaled 646,500 units in July 2026 (▼ 1.0% vs. the prior month), generating an estimated $14,445,629 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 89.7% of unit volume and 95.1% of revenue, while a typical listing is priced at $14.01. The keyword itself pulled 25,840 Amazon queries over the same period (▲ 15.5% MoM).
Zooming out to the 12-month window ending July 2026, the double Top 50 moved 7,442,450 units and $162,928,141 in cumulative sales — an average of 620,204 units and $13,577,345 per month. Monthly throughput topped out at 712,600 units in December 2025 and dipped to 444,350 in May 2026, leaving the latest reading 10.7% higher than August 2025.
Double Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
646.5K
▼ 1.0% MoM
Monthly Revenue 2026/07
$14.4M
▲ 0.7% MoM
Top 10 Market Share 2026/07
89.7%
Double Market Share & Sales Concentration on Amazon US — July 2026
The most-sold double listing on Amazon US in July 2026 is ASIN B00MNV8E0C (Brand: Amazon Basics), which sold 100,000 units at $12.79 apiece — equal to 15.5% of every unit tracked in this report.
The Top 10 ASINs account for 580,000 units and $13,741,000 in July 2026 — 89.7% of unit volume and 95.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Double' on Amazon
July 2026
Is 89.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B00MNV8E0C
Amazon Basics Amazon Basics 48-Pack AA Alkaline High-Performance Batteries, 1.5 Volt, 10-Year Shelf Life, Long-lasting, No Leakage
100K
▲ 0.0%vs. prior month
$1.5M
latest month
12-month trend
B00NTCH52W
Amazon Basics 20-Pack AA Alkaline Batteries, 1.5 Volt, 10-Year Leak-Free Shelf Life, for Everyday and Household Devices
100K
▲ 0.0%vs. prior month
$999K
latest month
12-month trend
B09RTVD1GF
Energizer AA Batteries Alkaline Power, 32 Count Alkaline Double A Battery Pack
100K
▲ 0.0%vs. prior month
$1.8M
latest month
12-month trend
B01B8R6PF2
Amazon Basics 100-Pack AA Alkaline Batteries, 1.5 Volt, 10-Year Shelf Life, Reliable
60K
▲ 0.0%vs. prior month
$1.6M
latest month
12-month trend
B07M8P8F73
Nespresso Vertuo, Double Espresso Chiaro, 30-Count Espresso Coffee Pods | Capsules Medium Roast Pack of 1 Brews 2.7oz
60K
▲ 0.0%vs. prior month
$2.4M
latest month
12-month trend
B01NCWV3KM
La Roche-Posay Toleriane Double Repair UV SPF 30 Face Moisturizer
40K
▼ 20.0%vs. prior month
$1M
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Double Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Amazon Basics is the best-performing double brand in July 2026, moving 260,000 units across 3 ASINs for 44.8% of Top 10 volume. Nespresso follows with 160,000 units (27.6%), ahead of Energizer on 120,000 units (20.7%).
With 4 brands splitting the Top 10 and 93.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.92 to $39.88, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Amazon Basics
3 ASINs in Top 10
44.8%
Units
260K
Revenue
$4.1M
Avg. price
$14.92
B00MNV8E0C
$12.79·★4.7·951.5K revsAmazon Basics Amazon Basics 48-Pack AA Alkaline High-Performance Batteries, 1.5 Volt, 10-Year Shelf Life, Long-lasting, No Leakage
Units sold100KB00NTCH52W
$9.99·★4.7·951.5K revsAmazon Basics 20-Pack AA Alkaline Batteries, 1.5 Volt, 10-Year Leak-Free Shelf Life, for Everyday and Household Devices
Units sold100KB01B8R6PF2
$21.99·★4.7·951.5K revsAmazon Basics 100-Pack AA Alkaline Batteries, 1.5 Volt, 10-Year Shelf Life, Reliable
Units sold60K
Nespresso
4 ASINs in Top 10
27.6%
Units
160K
Revenue
$6.4M
Avg. price
$39.88
B07M8P8F73
$40.50·★4.8·17.7K revsNespresso Vertuo, Double Espresso Chiaro, 30-Count Espresso Coffee Pods | Capsules Medium Roast Pack of 1 Brews 2.7oz
Units sold60KB0DJ1ZGDC5
$38.01·★4.9·1.9K revsNespresso Vertuo, Double Espresso Dolce, 30-Count Espresso Pods | Capsules Coffee Pack of 1
Units sold40KB0GVDRTCRZ
$40.50·★4.8·610 revsNespresso Vertuo, Double Espresso Variety Pack, 30-Count Espresso Pods | Capsules Coffee Pack of 1 Brews 2.7oz
Units sold30KB07M8YV12G
$40.50·★4.8·17.6K revsNespresso Vertuo, Double Espresso Scuro, Dark Roast, 30-Count Espresso Pods | Capsules Coffee Pack of 1
Units sold30K
Energizer
2 ASINs in Top 10
20.7%
Units
120K
Revenue
$2.2M
Avg. price
$22.48
B09RTVD1GF
$19.99·★4.8·78.9K revsEnergizer AA Batteries Alkaline Power, 32 Count Alkaline Double A Battery Pack
Units sold100KB079GXSFPB
$24.98·★4.8·214.4K revsEnergizer MAX AA Batteries, Double A Alkaline Batteries (48 Pack)
Units sold20K
Trending Double Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B00451SSBI leads positive momentum with ▲ 60.0% MoM growth on 8K units, with B0GVDRTCRZ close behind at ▲ 50.0% MoM on 30K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00451SSBI
Energizer AA Batteries, MAX Double AA Battery Alkaline, 4 Count
Price
$4.29
Rating
4.7
Reviews
110.3K
Latest month sales
B0GVDRTCRZ
Nespresso Vertuo, Double Espresso Variety Pack, 30-Count Espresso Pods | Capsules Coffee Pack of 1 Brews 2.7oz
Price
$40.50
Rating
4.8
Reviews
610
Latest month sales
B00CFPLI90
ACDelco 24-Count Double AA Batteries, Maximum Power Super Alkaline Battery for Home and Office, 10-Year Shelf Life, Reclosable Packaging
Unlock to view ASIN details and product titles
Price
$7.96
Rating
4.7
Reviews
54.8K
Latest month sales
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