Dod Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Dod sales on Amazon US totaled 5,050 units in July 2026 (▲ 3.1% vs. the prior month), generating an estimated $172,564 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 100.0% of unit volume and 100.0% of revenue, while a typical listing is priced at $69.40. The keyword itself pulled 20,896 Amazon queries over the same period (▲ 24.4% MoM).
Zooming out to the 12-month window ending July 2026, the dod Top 50 moved 32,550 units and $754,777 in cumulative sales — an average of 2,713 units and $62,898 per month. Monthly throughput topped out at 5,050 units in July 2026 and dipped to 1,650 in October 2025, leaving the latest reading 173.0% higher than August 2025.
Dod Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
5K
▲ 3.1% MoM
Monthly Revenue 2026/07
$172.6K
▲ 0.2% MoM
Top 10 Market Share 2026/07
100.0%
Dod Market Share & Sales Concentration on Amazon US — July 2026
The most-sold dod listing on Amazon US in July 2026 is ASIN B0GJP29C8D (Brand: Pooperws), which sold 2,000 units at $59.99 apiece — equal to 39.6% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 5,050 units and $172,564 in July 2026 — 100.0% of unit volume and 100.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Dod' on Amazon
July 2026
Is 100.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0GJP29C8D
AFM DFM DOD Disabler American Design, Compatible with GM V6 V8 4.3L 5.3L | 6.0L 6.2L, Fit Chevy Silverado GMC Sierra Yukon Cadillac Escalade, Automotive Fuel Injection Electronic Control Units
2K
▲ 0.0%vs. prior month
$124.2K
latest month
12-month trend
B071NT53M7
SAICOO Type C Smart Card Reader DOD Military USB-C Common Access CAC Card Reader, Compatible with Windows (32/64bit) XP/Vista/ 7/8/10, Mac OS X
1K
▲ 0.0%vs. prior month
$15.3K
latest month
12-month trend
B094C83B7L
ZOWEETEK CAC Reader USB C DOD Military, Smart Card Reader for Windows Mac | Compatible Windows 10/11, Mac OS, Type C Interface, for PIV/CAC, Not compatible iPhone/iPad, Black, Plug and Play
1K
▲ 0.0%vs. prior month
$15.5K
latest month
12-month trend
B0177O5XNA
SAICOO smart Card Reader DOD Military USB Common Access CAC Card Reader, Compatible with Mac OS, Win (Horizontal Version)
400
▲ 0.0%vs. prior month
$5.7K
latest month
12-month trend
B075ZN7FD3
ZOWEETEK CAC Reader USB for DOD Military, Smart Card Reader, Windows Mac | CAC Reader Military, USB Card Reader, Compatible Windows 10/11, Mac OS, Linux, for PIV/CAC, Black, Plug and Play
200
▲ 0.0%vs. prior month
$3.2K
latest month
12-month trend
B0D99LHH6Z
Type C CAC Reader, DOD Military USB C Common Access CAC Card Reader, Mini Portable USB Smartfold Type C Smart Card Reader SIM Card Reader Compatible with Windows, Mac OS
200
vs. prior month
$2.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Dod Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Pooperws is the best-performing dod brand in July 2026, moving 2,000 units across 1 ASIN for 39.6% of Top 10 volume. saicoo follows with 1,400 units (27.7%), ahead of ZOWEETEK on 1,200 units (23.8%).
With 8 brands splitting the Top 10 and 91.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.74 to $59.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Pooperws
1 ASIN in Top 10
39.6%
Units
2K
Revenue
$124.2K
Avg. price
$59.99
B0GJP29C8D
$59.99·★4.1·269 revsAFM DFM DOD Disabler American Design, Compatible with GM V6 V8 4.3L 5.3L | 6.0L 6.2L, Fit Chevy Silverado GMC Sierra Yukon Cadillac Escalade, Automotive Fuel Injection Electronic Control Units
Units sold2K
saicoo
2 ASINs in Top 10
27.7%
Units
1.4K
Revenue
$21K
Avg. price
$14.74
B071NT53M7
$15.49·★4.0·1.3K revsSAICOO Type C Smart Card Reader DOD Military USB-C Common Access CAC Card Reader, Compatible with Windows (32/64bit) XP/Vista/ 7/8/10, Mac OS X
Units sold1KB0177O5XNA
$13.99·★4.4·9.7K revsSAICOO smart Card Reader DOD Military USB Common Access CAC Card Reader, Compatible with Mac OS, Win (Horizontal Version)
Units sold400
ZOWEETEK
2 ASINs in Top 10
23.8%
Units
1.2K
Revenue
$18.7K
Avg. price
$15.72
B094C83B7L
$15.47·★3.9·1.1K revsZOWEETEK CAC Reader USB C DOD Military, Smart Card Reader for Windows Mac | Compatible Windows 10/11, Mac OS, Type C Interface, for PIV/CAC, Not compatible iPhone/iPad, Black, Plug and Play
Units sold1KB075ZN7FD3
$15.97·★4.5·2.4K revsZOWEETEK CAC Reader USB for DOD Military, Smart Card Reader, Windows Mac | CAC Reader Military, USB Card Reader, Compatible Windows 10/11, Mac OS, Linux, for PIV/CAC, Black, Plug and Play
Units sold200
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