Doc Mcstuffins Backpack Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Doc Mcstuffins Backpack sales on Amazon US totaled 36,300 units in July 2026 (▲ 387.2% vs. the prior month), generating an estimated $1,221,175 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 46.6% of unit volume and 43.7% of revenue, while a typical listing is priced at $36.48. The keyword itself pulled 64,164 Amazon queries over the same period (▲ 39.8% MoM).
Zooming out to the 12-month window ending July 2026, the doc mcstuffins backpack Top 50 moved 108,900 units and $3,571,568 in cumulative sales — an average of 9,075 units and $297,631 per month. Monthly throughput topped out at 38,700 units in August 2025 and dipped to 1,350 in May 2026, leaving the latest reading 6.2% lower than August 2025.
Doc Mcstuffins Backpack Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
36.3K
▲ 387.2% MoM
Monthly Revenue 2026/07
$1.2M
▲ 423.4% MoM
Top 10 Market Share 2026/07
46.6%
Doc Mcstuffins Backpack Market Share & Sales Concentration on Amazon US — July 2026
The most-sold doc mcstuffins backpack listing on Amazon US in July 2026 is ASIN B09G1TPWBQ (Brand: SUPACOOL), which sold 4,000 units at $21.99 apiece — equal to 11.0% of every unit tracked in this report and 33% ahead of the No. 2 listing.
The Top 10 ASINs account for 16,900 units and $533,123 in July 2026 — 46.6% of unit volume and 43.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Doc Mcstuffins Backpack' on Amazon
July 2026
Is 46.6% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B09G1TPWBQ
SUPACOOL Casual Laptop Backpack for Men and Women, Work backpack, Black Backpacks, College School Backpack for Boys and Girls, Lightweight Travel Back Pack(Black)
4K
▲ 100.0%vs. prior month
$80.8K
latest month
12-month trend
B08BWQHYJ7
Disney Children's Backpack Toy Story Buzz Lightyear Green One Size
3K
▲ 400.0%vs. prior month
$98.9K
latest month
12-month trend
B0CPZY9T9F
AI ACCESSORY INNOVATIONS Despicable Me Minions Backpack for Boys & Girls, Kids 16 Inch Schoolbag with 3D Features, Yellow
3K
▲ 1400.0%vs. prior month
$128.5K
latest month
12-month trend
B01MUGGPCZ
Paw Patrol Skye Backpack | Backpacks for Girls | Kids School Bags
1K
▲ 400.0%vs. prior month
$28.7K
latest month
12-month trend
B0CPB244MS
AI ACCESSORY INNOVATIONS Barbie 4 Piece Backpack Set, Sparkle & Shine with this Magic Flip Sequin School Bag for Girls with Zip Front Pocket, Pink
1K
▲ 400.0%vs. prior month
$42.5K
latest month
12-month trend
B09QPHHBRM
Character World DC Comic Book Batman Symbol 5-Piece Backpack Accessory Set for Boys
1K
▲ 900.0%vs. prior month
$35K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Doc Mcstuffins Backpack Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
AI ACCESSORY INNOVATIONS is the best-performing doc mcstuffins backpack brand in July 2026, moving 5,000 units across 3 ASINs for 29.6% of Top 10 volume. SUPACOOL follows with 4,000 units (23.7%), ahead of Disney on 4,000 units (23.7%).
With 7 brands splitting the Top 10 and 76.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $21.99 to $42.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
AI ACCESSORY INNOVATIONS
3 ASINs in Top 10
29.6%
Units
5K
Revenue
$214.1K
Avg. price
$42.99
B0CPZY9T9F
$42.99·★4.7·232 revsAI ACCESSORY INNOVATIONS Despicable Me Minions Backpack for Boys & Girls, Kids 16 Inch Schoolbag with 3D Features, Yellow
Units sold3KB0CPB244MS
$42.99·★4.4·3K revsAI ACCESSORY INNOVATIONS Barbie 4 Piece Backpack Set, Sparkle & Shine with this Magic Flip Sequin School Bag for Girls with Zip Front Pocket, Pink
Units sold1KB0F3WBFDWP
$42.99·★4.4·3K revsAI ACCESSORY INNOVATIONS Strawberry Shortcake 5 Piece Backpack Set, Flip Sequin Girls School Bag with Front Zip Pocket, 2 Side Mesh Pockets, Pink & Red
Units sold1K
SUPACOOL
1 ASIN in Top 10
23.7%
Units
4K
Revenue
$80.8K
Avg. price
$21.99
B09G1TPWBQ
$21.99·★4.4·6.3K revsSUPACOOL Casual Laptop Backpack for Men and Women, Work backpack, Black Backpacks, College School Backpack for Boys and Girls, Lightweight Travel Back Pack(Black)
Units sold4K
Disney
2 ASINs in Top 10
23.7%
Units
4K
Revenue
$129.8K
Avg. price
$35.97
B08BWQHYJ7
$40.99·★4.2·2K revsDisney Children's Backpack Toy Story Buzz Lightyear Green One Size
Units sold3KB0BVRHDW5S
$30.95·★4.1·243 revsDisney Tinker Bell Girls Green Glitter Backpack Rucksack Adjustable Straps Compartments School Daypack Kids Travel Bag
Units sold1K
Trending Doc Mcstuffins Backpack Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B09QPHHBRM booked 1K units at $34.99, with ▲ 900.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B09QPHHBRM
Character World DC Comic Book Batman Symbol 5-Piece Backpack Accessory Set for Boys
Price
$34.99
Rating
4.4
Reviews
255
Latest month sales
B0BVRHDW5S
Disney Tinker Bell Girls Green Glitter Backpack Rucksack Adjustable Straps Compartments School Daypack Kids Travel Bag
Price
$30.95
Rating
4.1
Reviews
243
Latest month sales
B0F3WBFDWP
AI ACCESSORY INNOVATIONS Strawberry Shortcake 5 Piece Backpack Set, Flip Sequin Girls School Bag with Front Zip Pocket, 2 Side Mesh Pockets, Pink & Red
Unlock to view ASIN details and product titles
Price
$42.99
Rating
4.4
Reviews
3K
Latest month sales
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