Dji Neo Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Dji Neo sales on Amazon US totaled 36,400 units in July 2026 (▼ 39.1% vs. the prior month), generating an estimated $9,601,551 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 63.2% of unit volume and 63.2% of revenue, while a typical listing is priced at $248.78. The keyword itself pulled 40,437 Amazon queries over the same period (▼ 16.2% MoM).
Zooming out to the 12-month window ending July 2026, the dji neo Top 50 moved 491,100 units and $163,299,989 in cumulative sales — an average of 40,925 units and $13,608,332 per month. Monthly throughput topped out at 60,700 units in November 2025 and dipped to 24,450 in September 2025, leaving the latest reading 35.8% higher than August 2025.
Dji Neo Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
36.4K
▼ 39.1% MoM
Monthly Revenue 2026/07
$9.6M
▼ 48.7% MoM
Top 10 Market Share 2026/07
63.2%
Dji Neo Market Share & Sales Concentration on Amazon US — July 2026
The most-sold dji neo listing on Amazon US in July 2026 is ASIN B0FJ2L67HJ (Brand: DJI), which sold 5,000 units at $119.00 apiece — equal to 13.7% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 23,000 units and $6,070,570 in July 2026 — 63.2% of unit volume and 63.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Dji Neo' on Amazon
July 2026
Is 63.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0FJ2L67HJ
DJI Osmo Mobile 8 Gimbal Stabilizer for Phone, 3-Axis Stabilization | AI Native Tracking with Audio & Lighting, 360° Pan Rotation, Built-in Extension Rod & Tripod, 10h Battery, Extension Rod
5K
▼ 28.6%vs. prior month
$655.6K
latest month
12-month trend
B0CXJDDJ9X
DJI Mini 4K, Drone With 4K UHD Camera, Under 249 g | 3-Axis Gimbal, 10km Video Transmission, Auto Return, Wind Resistance, 31-Min Flight Time, Intelligent Flight
4K
▲ 0.0%vs. prior month
$984.5K
latest month
12-month trend
B0F4WZ3Q2J
DJI Mini 4K Camera Drone Combo, Drone with 4K UHD Camera for Adults, Under 249 g, 3-Axis Gimbal Stabilization, 10km Video Transmission, Auto Return, 2 Batteries for 62-Min Max Flight Time, QuickShots | Drone With 4K UHD Camera for Adults, 3-Axis Gimbal, 10km Video Transmission, Auto Return, 62-Min Flight Time, QuickShots
3K
▼ 50.0%vs. prior month
$957.5K
latest month
12-month trend
B0FYPWRFWF
Drone with Camera, Screen on Controller Remote Control Quadcopter FPV Drone | Drone with Built-in Screen Controller for Beginners, Foldable, Gesture Control, 3D Flip, One-Key Start, and Emergency Stop
2K
▲ 0.0%vs. prior month
$130.2K
latest month
12-month trend
B0CG19QXWD
DJI Osmo Pocket 3 Vlogging Camera with 1'' CMOS & 4K/120fps Video | 3-Axis Stabilization, Fast Focusing, Spotlight Follow, 2" Rotatable Touchscreen, Video Camera Camcorder for Photography, Vlog
2K
▼ 66.7%vs. prior month
$857.4K
latest month
12-month trend
B0CXJCXN17
DJI Mini 4K Fly More Combo, Drone with 4K UHD Camera for Adults, Under 249 g, 3-Axis Gimbal Stabilization, 10km Video Transmission, Auto Return, 3 Batteries for 93-Min Max Flight Time, QuickShots | Drone with 4K UHD Camera for Adults, 3-Axis Gimbal, 10km Video Transmission, Auto Return, 93-Min Flight Time, QuickShots
2K
▼ 33.3%vs. prior month
$728.1K
latest month
12-month trend
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Best Dji Neo Brands on Amazon US — Top 2 Brand Sales Concentration (July 2026)
DJI is the best-performing dji neo brand in July 2026, moving 21,000 units across 9 ASINs for 91.3% of Top 10 volume. RELIDOL follows with 2,000 units (8.7%).
With 2 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $59.97 to $336.11, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
DJI
9 ASINs in Top 10
91.3%
Units
21K
Revenue
$5.9M
Avg. price
$336.11
B0FJ2L67HJ
$119.00·★4.4·3.1K revsDJI Osmo Mobile 8 Gimbal Stabilizer for Phone, 3-Axis Stabilization | AI Native Tracking with Audio & Lighting, 360° Pan Rotation, Built-in Extension Rod & Tripod, 10h Battery, Extension Rod
Units sold5KB0CXJDDJ9X
$269.00·★4.5·4K revsDJI Mini 4K, Drone With 4K UHD Camera, Under 249 g | 3-Axis Gimbal, 10km Video Transmission, Auto Return, Wind Resistance, 31-Min Flight Time, Intelligent Flight
Units sold4KB0F4WZ3Q2J
$331.00·★4.4·1.9K revsDJI Mini 4K Camera Drone Combo, Drone with 4K UHD Camera for Adults, Under 249 g, 3-Axis Gimbal Stabilization, 10km Video Transmission, Auto Return, 2 Batteries for 62-Min Max Flight Time, QuickShots | Drone With 4K UHD Camera for Adults, 3-Axis Gimbal, 10km Video Transmission, Auto Return, 62-Min Flight Time, QuickShots
Units sold3KB0CG19QXWD
$399.00·★4.4·3.6K revsDJI Osmo Pocket 3 Vlogging Camera with 1'' CMOS & 4K/120fps Video | 3-Axis Stabilization, Fast Focusing, Spotlight Follow, 2" Rotatable Touchscreen, Video Camera Camcorder for Photography, Vlog
Units sold2KB0CXJCXN17
$382.00·★4.5·1.4K revsDJI Mini 4K Fly More Combo, Drone with 4K UHD Camera for Adults, Under 249 g, 3-Axis Gimbal Stabilization, 10km Video Transmission, Auto Return, 3 Batteries for 93-Min Max Flight Time, QuickShots | Drone with 4K UHD Camera for Adults, 3-Axis Gimbal, 10km Video Transmission, Auto Return, 93-Min Flight Time, QuickShots
Units sold2KB0DS2B3P2B
$199.00·★4.6·2.1K revsDJI Osmo Action 4 Essential Combo, Waterproof Action Camera Vlogging Camera | 1/1.3" Sensor, 4K/120fps Video, Stunning Low-Light Imaging, 10-bit & D-Log M Color Performance, Long-Lasting 160 Mins
Units sold2KB0BL3R3L45
$575.00·★4.5·3.1K revsDJI Mini 3 Fly More Combo With DJI RC, 3 Batteries | Lightweight Camera Drone With 4K HDR Video, 114-Min Flight Time, Vertical Shooting, 32800ft (10km) Video Transmission
Units sold1KB0CS6JCX2W
$152.00·★4.7·2.2K revsDJI FPV Remote Controller 3
Units sold1KB0FJ1QH15P
$599.00·★4.5·910 revsDJI Neo 2 Motion Fly More Combo With RC Motion 3 & Goggles N3 | Stable Transmission With Digital Transceiver, 4K Drone for Beginners, FPV Flying, 3 Batteries
Units sold1K
RELIDOL
1 ASIN in Top 10
8.7%
Units
2K
Revenue
$130.2K
Avg. price
$59.97
B0FYPWRFWF
$59.97·★4.2·1K revsDrone with Camera, Screen on Controller Remote Control Quadcopter FPV Drone | Drone with Built-in Screen Controller for Beginners, Foldable, Gesture Control, 3D Flip, One-Key Start, and Emergency Stop
Units sold2K
Trending Dji Neo Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0CS6JCX2W booked 1K units at $152.00, with ▲ 0.0% MoM change. On the growth side, B0FCSN8R7S leads positive momentum with ▲ 700.0% MoM growth on 400 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CS6JCX2W
DJI FPV Remote Controller 3
Price
$152.00
Rating
4.7
Reviews
2.2K
Latest month sales
B0FJ1QH15P
DJI Neo 2 Motion Fly More Combo With RC Motion 3 & Goggles N3 | Stable Transmission With Digital Transceiver, 4K Drone for Beginners, FPV Flying, 3 Batteries
Price
$599.00
Rating
4.5
Reviews
910
Latest month sales
B0FCSN8R7S
SKYROVER X1 Drone with Camera Combo for Adults, 4K/60fps Video, 8K Photo, 360° Obstacle Avoidance, Under 249g, 9.32-Mi Transmission, Vertical Shooting, AI Night Shot, 96-Min Flight Time with 3 Batteries
Unlock to view ASIN details and product titles
Price
$499.00
Rating
4.4
Reviews
446
Latest month sales
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