Dgl Licorice Chewable Tablets Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

Natural Factors is the best-performing dgl licorice chewable tablets brand in July 2026, moving 10,000 units across 3 ASINs for 47.6% of Top 10 volume. Garden of Life follows with 5,000 units (23.8%), ahead of Pure Encapsulations on 2,000 units (9.5%).

With 8 brands splitting the Top 10 and 81.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $22.32 to $28.50, which frames the price band a competing listing has to justify.

Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B000633BUC booked 700 units at $11.19, with ▲ 16.7% MoM change. On the growth side, B00014E1GY leads positive momentum with ▲ 400.0% MoM growth on 500 units, with B07K1Q2K3Z close behind at ▲ 100.0% MoM on 200 units.

The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.