Dell Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Dell sales on Amazon US totaled 51,950 units in July 2026 (▼ 14.4% vs. the prior month), generating an estimated $10,360,021 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 77.0% of unit volume and 56.4% of revenue, while a typical listing is priced at $554.12. The keyword itself pulled 28,595 Amazon queries over the same period (▲ 23.4% MoM).
Zooming out to the 12-month window ending July 2026, the dell Top 50 moved 402,600 units and $104,266,601 in cumulative sales — an average of 33,550 units and $8,688,883 per month. Monthly throughput topped out at 60,700 units in June 2026 and dipped to 17,600 in August 2025, leaving the latest reading 195.2% higher than August 2025.
Dell Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
52K
▼ 14.4% MoM
Monthly Revenue 2026/07
$10.4M
▼ 29.8% MoM
Top 10 Market Share 2026/07
77.0%
Dell Market Share & Sales Concentration on Amazon US — July 2026
The most-sold dell listing on Amazon US in July 2026 is ASIN B0CJ88NGPG (Brand: Dell), which sold 8,000 units at $19.18 apiece — equal to 15.4% of every unit tracked in this report and 33% ahead of the No. 2 listing.
The Top 10 ASINs account for 40,000 units and $5,845,700 in July 2026 — 77.0% of unit volume and 56.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Dell' on Amazon
July 2026









Is 77.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0CJ88NGPG
Dell Laptop Charger 65W Watt USB Type C AC Power Adapter Include Power Cord for Dell Latitude 3340 3440 3540 5340 5440 5540 7340 7440 7640 9440 2in1
8K
▲ 100.0%vs. prior month
$145.1K
latest month
12-month trend

B0GLQXKKVY
Dell 24 Monitor - SE2426H - 23.8-inch FHD (1920x1080) 144Hz 1ms Display, in-Plane Switching (IPS) Technology, AMD FreeSync™, TÜV 3-Star 2X HDMI, Tilt
6K
▼ 14.3%vs. prior month
$555.4K
latest month
12-month trend

B0G49SZ24N
Dell 24 Plus Monitor - S2425HSM - 23.8-inch FHD (1920x1080) 144Hz 1ms Display, 2 x 3W Speakers, HDMI Connectivity, Height/Tilt/Pivot/Swivel Adjustability, AMD FreeSync - Ash White
6K
▲ 50.0%vs. prior month
$731K
latest month
12-month trend

B0FCSHJGGK
Dell Pro Laptop Docking Station WD25, USB-C, 100W, DisplayPort, HDMI | Universal Dock, Ethernet, USB-A Ports, USB-C Ports, Power Delivery Charging, Quad Display, Plug and Play, Office Ready, WD25
4K
▲ 33.3%vs. prior month
$640.6K
latest month
12-month trend

B0G4MVZMT6
Dell 27 Plus Monitor - S2725HSM - 27-inch FHD (1920x1080) 144Hz 1ms Display, 2 x 3W Speakers, HDMI Connectivity, Height/Tilt/Pivot/Swivel Adjustability, AMD FreeSync - Ash White
3K
▼ 25.0%vs. prior month
$468.8K
latest month
12-month trend

B0F1GFD44G
Dell 27 Monitor S2725QC, 4K UHD IPS, 120Hz, 99% sRGB, 4ms, FreeSync Premium | 3840x2160, 163 PPI, USB-C, HDMI, DisplayPort, Anti-Glare, Eye Comfort Technology, LED Edgelight System
3K
▼ 50.0%vs. prior month
$919.7K
latest month
12-month trend
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Trending Dell Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0FR8FSWSM leads positive momentum with ▲ 500.0% MoM growth on 300 units, with B0FZF1HQF3 close behind at ▲ 200.0% MoM on 300 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0FR8FSWSM
Dell 16 Laptop DC16251, FHD+, Intel Core 7 150U, 16GB RAM, Windows 11 Home | 1920x1200 Display, 16:10, Anti-Glare, 300nits, Intel Graphics, DDR5, 1TB SSD, Backlit Copilot Keyboard, Wi-Fi 6E
Price
$769.43
Rating
4.4
Reviews
87
Latest month sales

B0FZF1HQF3
Dell Latitude 3190 11.6" HD 2-in-1 Touchscreen Laptop Intel N5030 1.1Ghz 8GB Ram 128GB SSD Windows 11 Professional (Renewed)
Price
$154.98
Rating
3.6
Reviews
195
Latest month sales

B0CJ88NGPG
Dell Laptop Charger 65W Watt USB Type C AC Power Adapter Include Power Cord for Dell Latitude 3340 3440 3540 5340 5440 5540 7340 7440 7640 9440 2in1
Unlock to view ASIN details and product titles
Price
$19.18
Rating
3.9
Reviews
883
Latest month sales
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