Darth Vader Costume Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Darth Vader Costume sales on Amazon US totaled 6,600 units in July 2026 (▼ 21.0% vs. the prior month), generating an estimated $166,025 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 80.3% of unit volume and 67.7% of revenue, while a typical listing is priced at $50.47. The keyword itself pulled 19,957 Amazon queries over the same period (▲ 17.3% MoM).
Zooming out to the 12-month window ending July 2026, the darth vader costume Top 50 moved 137,650 units and $3,263,659 in cumulative sales — an average of 11,471 units and $271,972 per month. Monthly throughput topped out at 28,550 units in October 2025 and dipped to 4,700 in January 2026, leaving the latest reading 2.2% lower than August 2025.
Darth Vader Costume Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
6.6K
▼ 21.0% MoM
Monthly Revenue 2026/07
$166K
▼ 19.3% MoM
Top 10 Market Share 2026/07
80.3%
Darth Vader Costume Market Share & Sales Concentration on Amazon US — July 2026
The most-sold darth vader costume listing on Amazon US in July 2026 is ASIN B099WWW1F2 (Brand: TOY Life), which sold 1,000 units at $21.95 apiece — equal to 15.2% of every unit tracked in this report.
The Top 10 ASINs account for 5,300 units and $112,438 in July 2026 — 80.3% of unit volume and 67.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Darth Vader Costume' on Amazon
July 2026
Is 80.3% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B099WWW1F2
TOY Life 2 Pack Dark Saber Light a Saber for Kids Light up Sword LED Lightsavers Inquisitor Light Up Swords for Kids Sable de Luz Sound Retractable Attachable
1K
▲ 0.0%vs. prior month
$21.6K
latest month
12-month trend
B0BBYX1H6C
Funko Funko POP! Star Wars: Darth Vader | Official Sci-Fi Merch - Collectable Vinyl Figurine for Shelf Display - Birthday Gift Idea for Fans and Collectors
1K
▼ 50.0%vs. prior month
$14.1K
latest month
12-month trend
B0D5RJNV97
MAMXUAN Lightsaber, Light Sabers with RGB 20 Colors, USB Rechargeable Lightsabers with FX Sound, Light Saber Sword Toy for Kids, Halloween Xmas Gift, Cosplay, 2Packs
1K
▲ 0.0%vs. prior month
$37.3K
latest month
12-month trend
B0FP2SG5B3
Red Blue Light Sabers for Kids-2 Pack,Light up Sword | Cosplay Retractable Detachable LED LightSaber Toy Set,Girls Boys and Adults Gift for Halloween Christmas Birthday Party Gifts
500
▲ 66.7%vs. prior month
$5K
latest month
12-month trend
B0D9PHQL8H
STAR WARS STAR WARS Non-Electronic Darth Vader Lightsaber, Officially Licensed Red Lightsaber, Roleplay Toys for Boys & Girls Ages 4+
500
▲ 0.0%vs. prior month
$5K
latest month
12-month trend
B0DK7Z7WHK
Squishmallows Original 8in Star Wars Darth Vader Plush (Little)
500
▲ 25.0%vs. prior month
$6.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Darth Vader Costume Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
STAR WARS is the best-performing darth vader costume brand in July 2026, moving 1,100 units across 3 ASINs for 20.8% of Top 10 volume. TOY Life follows with 1,000 units (18.9%), ahead of Funko on 1,000 units (18.9%).
Volume is spread across 8 brands, with the top three holding 58.5% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $14.50 to $22.81, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
STAR WARS
3 ASINs in Top 10
20.8%
Units
1.1K
Revenue
$20.9K
Avg. price
$22.81
B0D9PHQL8H
$17.65·★4.4·292 revsSTAR WARS STAR WARS Non-Electronic Darth Vader Lightsaber, Officially Licensed Red Lightsaber, Roleplay Toys for Boys & Girls Ages 4+
Units sold500B0CP4299QJ
$29.99·★4.6·774 revsSTAR WARS Darth Vader Electronic Mask with Phrases & Sound Effects, Costume for Kids, Toys for 5 Year Old Boys and Girls (Amazon Exclusive)
Units sold400B0DVCG631M
$20.80·★4.5·91 revsSTAR WARS Mandalorian & Darth Vader Masks, 2-Pack Roleplay Toys, Costume for Kids, Toys for Boys & Girls Ages 5+
Units sold200
TOY Life
1 ASIN in Top 10
18.9%
Units
1K
Revenue
$21.6K
Avg. price
$21.95
B099WWW1F2
$21.95·★4.3·1.6K revsTOY Life 2 Pack Dark Saber Light a Saber for Kids Light up Sword LED Lightsavers Inquisitor Light Up Swords for Kids Sable de Luz Sound Retractable Attachable
Units sold1K
Funko
1 ASIN in Top 10
18.9%
Units
1K
Revenue
$14.1K
Avg. price
$14.50
B0BBYX1H6C
$14.50·★4.8·11.5K revsFunko Funko POP! Star Wars: Darth Vader | Official Sci-Fi Merch - Collectable Vinyl Figurine for Shelf Display - Birthday Gift Idea for Fans and Collectors
Units sold1K
Trending Darth Vader Costume Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0CP4299QJ booked 400 units at $29.99, with ▲ 300.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CP4299QJ
STAR WARS Darth Vader Electronic Mask with Phrases & Sound Effects, Costume for Kids, Toys for 5 Year Old Boys and Girls (Amazon Exclusive)
Price
$29.99
Rating
4.6
Reviews
774
Latest month sales
B0FMZNN4LV
Disney Store Official Halloween Costumes for Boys
Price
$59.99
Rating
4.7
Reviews
183
Latest month sales
B015J8ZDN6
GOLDSTITCH Men Hooded Robe Cloak Knight Fancy Cool Cosplay Costume
Unlock to view ASIN details and product titles
Price
$12.99
Rating
4.4
Reviews
17K
Latest month sales
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