Cutter Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Cutter sales on Amazon US totaled 306,000 units in July 2026 (▼ 20.3% vs. the prior month), generating an estimated $4,750,060 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 39.2% of unit volume and 37.5% of revenue, while a typical listing is priced at $15.09. The keyword itself pulled 14,750 Amazon queries over the same period (▼ 0.1% MoM).
Zooming out to the 12-month window ending July 2026, the cutter Top 50 moved 3,318,000 units and $54,270,843 in cumulative sales — an average of 276,500 units and $4,522,570 per month. Monthly throughput topped out at 383,800 units in June 2026 and dipped to 177,700 in May 2026, leaving the latest reading 12.7% higher than August 2025.
Cutter Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
306K
▼ 20.3% MoM
Monthly Revenue 2026/07
$4.8M
▼ 27.2% MoM
Top 10 Market Share 2026/07
39.2%
Cutter Market Share & Sales Concentration on Amazon US — July 2026
The most-sold cutter listing on Amazon US in July 2026 is ASIN B09WZJ81JQ (Brand: Cutter), which sold 20,000 units at $17.42 apiece — equal to 6.5% of every unit tracked in this report.
The Top 10 ASINs account for 120,000 units and $1,783,500 in July 2026 — 39.2% of unit volume and 37.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Cutter' on Amazon
July 2026
Is 39.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B09WZJ81JQ
Cutter Backyard Bug Control Spray Concentrate 32 Oz, 2 Pack | Kills Mosquitoes, Fleas & Other Listed Insects, For Lawns, Shrubs, & More, Controls up to 12 Weeks, Treats up to 5,000 Sq.Ft.
20K
▼ 50.0%vs. prior month
$349.6K
latest month
12-month trend
B0764HS4SL
Fullstar Pro Original Vegetable Chopper & Spiralizer, Kitchen Prep Tool | 4 in 1 Veggie Slicer, Onion & Fruit Cutter with Sharp Stainless Steel Blades & Container, All-in-One Food Prep Tool (White)
20K
▼ 33.3%vs. prior month
$485.2K
latest month
12-month trend
B075NYWF5P
Firbon A4 Paper Cutter, 12 Inch Paper Trimmer with Extened Ruler, Black | 10 Sheet Capacity | CM & Inch Scale | Spring-Loaded Safe Blade | Cuts Cardstock, Vinyl, Coupons, Labels & Scrapbooking Craft
10K
▲ 0.0%vs. prior month
$109.9K
latest month
12-month trend
B087Z4QB36
YINYIN Cuticle Trimmer with Pusher and Cutter,Silver | Cuticle Remover,Cutilce Nipper Clippers,Durable Pedicure Manicure Tools,3Pcs Nail Care Kit for Fingernails and Toenails
10K
▼ 50.0%vs. prior month
$58.9K
latest month
12-month trend
B08GKJ8Q8T
DIYSELF Craft Hobby Knife Set with 10 Extra #11 Blades, 6-Inch Metal Ruler | Exacto Knife for Crafting, Precision Cutting for Polymer Clay, Paper, Vinyl, Stencils & Models, Artists & Hobbyists, Purple
10K
▲ 25.0%vs. prior month
$49.9K
latest month
12-month trend
B08N9Q24M9
Mueller The Real Original Pro Vegetable Chopper & Mandoline Slicer, 10-in-1 | since 2013, 8 Blade Food Veggie Chopper, Onion Vegetable Cutter with Container, Kitchen Gadgets & Essentials
10K
▼ 50.0%vs. prior month
$269.9K
latest month
12-month trend
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Best Cutter Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Cutter is the best-performing cutter brand in July 2026, moving 20,000 units across 1 ASIN for 16.7% of Top 10 volume. fullstar follows with 20,000 units (16.7%), ahead of JANSKA on 20,000 units (16.7%).
Volume is spread across 9 brands, with the top three holding 50.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $17.42 to $26.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Cutter
1 ASIN in Top 10
16.7%
Units
20K
Revenue
$349.6K
Avg. price
$17.42
B09WZJ81JQ
$17.42·★4.4·7.3K revsCutter Backyard Bug Control Spray Concentrate 32 Oz, 2 Pack | Kills Mosquitoes, Fleas & Other Listed Insects, For Lawns, Shrubs, & More, Controls up to 12 Weeks, Treats up to 5,000 Sq.Ft.
Units sold20K
fullstar
1 ASIN in Top 10
16.7%
Units
20K
Revenue
$485.2K
Avg. price
$26.99
B0764HS4SL
$26.99·★4.5·85.5K revsFullstar Pro Original Vegetable Chopper & Spiralizer, Kitchen Prep Tool | 4 in 1 Veggie Slicer, Onion & Fruit Cutter with Sharp Stainless Steel Blades & Container, All-in-One Food Prep Tool (White)
Units sold20K
JANSKA
2 ASINs in Top 10
16.7%
Units
20K
Revenue
$478.7K
Avg. price
$23.41
B08N9Q24M9
$26.99·★4.5·33.9K revsMueller The Real Original Pro Vegetable Chopper & Mandoline Slicer, 10-in-1 | since 2013, 8 Blade Food Veggie Chopper, Onion Vegetable Cutter with Container, Kitchen Gadgets & Essentials
Units sold10KB0DCKCK326
$19.83·★4.6·27.4K revsMueller Vegetable Chopper Mandoline Slicer, Food Veggie Chopper | Cheese Grater, Onion Vegetable Cutter with Container, Dicer, Kitchen Gadgets & Essentials, White Sand/Grey
Units sold10K
Trending Cutter Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B08GKJ8Q8T booked 10K units at $4.99, with ▲ 25.0% MoM change. On the growth side, B0CFLJWJ4L leads positive momentum with ▲ 150.0% MoM growth on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B08GKJ8Q8T
DIYSELF Craft Hobby Knife Set with 10 Extra #11 Blades, 6-Inch Metal Ruler | Exacto Knife for Crafting, Precision Cutting for Polymer Clay, Paper, Vinyl, Stencils & Models, Artists & Hobbyists, Purple
Price
$4.99
Rating
4.5
Reviews
5.8K
Latest month sales
B0DCKCK326
Mueller Vegetable Chopper Mandoline Slicer, Food Veggie Chopper | Cheese Grater, Onion Vegetable Cutter with Container, Dicer, Kitchen Gadgets & Essentials, White Sand/Grey
Price
$19.83
Rating
4.6
Reviews
27.4K
Latest month sales
B0CFLJWJ4L
Sandwich Cutter and Sealer, Sandwich Cutter for Kids 5 PCS（BIG）, Decruster Sandwich Maker, Great for Lunchbox and Bento Box - Boys and Girls Kids Lunch
Unlock to view ASIN details and product titles
Price
$13.99
Rating
4.5
Reviews
1.4K
Latest month sales
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