Cute Makeup Bag Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Cute Makeup Bag sales on Amazon US totaled 151,000 units in July 2026 (▲ 15.1% vs. the prior month), generating an estimated $1,650,181 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.3% of unit volume and 46.6% of revenue, while a typical listing is priced at $12.27. The keyword itself pulled 22,864 Amazon queries over the same period (▲ 17.8% MoM).

Zooming out to the 12-month window ending July 2026, the cute makeup bag Top 50 moved 1,463,850 units and $18,933,133 in cumulative sales — an average of 121,988 units and $1,577,761 per month. Monthly throughput topped out at 200,300 units in August 2025 and dipped to 66,450 in May 2026, leaving the latest reading 24.6% lower than August 2025.

1.5MTotal units sold · Last 12 months
$18.9MTotal revenue · Last 12 months
22.9K▲ 17.8% MoM
Monthly search volume
$12.27Avg. price · July 2026

Cute Makeup Bag Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales200.3K
Revenue$2.5M

2025/09

Sales97.8K
Revenue$1.2M

2025/10

Sales92.2K
Revenue$1.2M

2025/11

Sales148.9K
Revenue$2.2M

2025/12

Sales183.9K
Revenue$2.8M

2026/01

Sales102.9K
Revenue$1.3M

2026/02

Sales95.3K
Revenue$1.2M

2026/03

Sales98.9K
Revenue$1.2M

2026/04

Sales95.2K
Revenue$1.1M

2026/05

Sales66.5K
Revenue$822.6K

2026/06

Sales131.2K
Revenue$1.8M
151K

2026/07

Sales151K
Revenue$1.7M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

151K

▲ 15.1% MoM

Monthly Revenue 2026/07

$1.7M

▼ 7.6% MoM

Top 10 Market Share 2026/07

54.3%

See the Top 10 ASINs driving 54.3% of sales

Cute Makeup Bag Market Share & Sales Concentration on Amazon US — July 2026

The most-sold cute makeup bag listing on Amazon US in July 2026 is ASIN B08P48YL4G (Brand: CICIMELON), which sold 10,000 units at $14.99 apiece — equal to 6.6% of every unit tracked in this report.

The Top 10 ASINs account for 82,000 units and $769,270 in July 2026 — 54.3% of unit volume and 46.6% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Cute Makeup Bag' on Amazon

July 2026
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54.3% Volume Share 82K units sold
46.6% Revenue Share $769.3K estimated
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Top 5 Volume Share breakdown

B08P48YL4G 6.6%
B0C23GQ4XT 6.6%
B0BFR2C7Y1 6.6%
B0CMLFBTHK 6.6%
B0CXCRZC7W 6.6%
Others 66.9%
#1
CICIMELON CICIMELON Large Capacity Pencil Case 3 Compartment Pouch Pen Bag for School Teen Girl Boy Men Women (Pink)

B08P48YL4G

CICIMELON CICIMELON Large Capacity Pencil Case 3 Compartment Pouch Pen Bag for School Teen Girl Boy Men Women (Pink)

$14.99·★ 4.7·24K reviews
Monthly Sales

10K

▲ 900.0%

vs. prior month

Revenue

$80.7K

latest month

Monthly Trend

12-month trend

#2
SUNEE Cute Pencil Case, Aesthetic Pen Pouch, Colored Large Pencil Bag with Zipper, Kawaii Stationery Storage and Organizer, School Supplies for Teen and Adult Girls, Blue

B0C23GQ4XT

SUNEE Cute Pencil Case, Aesthetic Pen Pouch, Colored Large Pencil Bag with Zipper, Kawaii Stationery Storage and Organizer, School Supplies for Teen and Adult Girls, Blue

$11.99·★ 4.5·2.8K reviews
Monthly Sales

10K

▲ 233.3%

vs. prior month

Revenue

$71.8K

latest month

Monthly Trend

12-month trend

#3
BAGSMART Clear Toiletry Bag 2-Pack TSA Approved Water-Repellent, Black | Carry on Travel Accessories Bag, Airport Airline Quart Size Bags for Women Men, Makeup Cosmetic Bag

B0BFR2C7Y1

BAGSMART Clear Toiletry Bag 2-Pack TSA Approved Water-Repellent, Black | Carry on Travel Accessories Bag, Airport Airline Quart Size Bags for Women Men, Makeup Cosmetic Bag

$7.59·★ 4.6·3.3K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$82.9K

latest month

Monthly Trend

12-month trend

#4
HOTOR Hanging Travel Toiletry Bag Women Men Essentials Black | Big Compartment, Waterproof Travel Accessories, Makeup Organizer Cosmetic Bag for Cruise, Gift, Road Trip, Vacation, Medium

B0CMLFBTHK

HOTOR Hanging Travel Toiletry Bag Women Men Essentials Black | Big Compartment, Waterproof Travel Accessories, Makeup Organizer Cosmetic Bag for Cruise, Gift, Road Trip, Vacation, Medium

$9.98·★ 4.5·5.6K reviews
Monthly Sales

10K

▲ 11.1%

vs. prior month

Revenue

$99.9K

latest month

Monthly Trend

12-month trend

#5
NISHEL Travel Toiletry Bag for women, Portable Hanging makeup Organizer | for Travel-Sized Shampoo, Conditioner, Brushes Set, makeup Accessories, Medium Size, Pink

B0CXCRZC7W

NISHEL Travel Toiletry Bag for women, Portable Hanging makeup Organizer | for Travel-Sized Shampoo, Conditioner, Brushes Set, makeup Accessories, Medium Size, Pink

$13.99·★ 4.8·19.9K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$134.5K

latest month

Monthly Trend

12-month trend

#6
EASTHILL Big Capacity Pencil Case Large Pencil Pouch Stationery Pen Bag for Teen Girls-Pink

B09QM21DMF

EASTHILL Big Capacity Pencil Case Large Pencil Pouch Stationery Pen Bag for Teen Girls-Pink

$15.99·★ 4.8·17.6K reviews
Monthly Sales

7K

▲ 600.0%

vs. prior month

Revenue

$71.3K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Cute Makeup Bag Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

BAGSMART is the best-performing cute makeup bag brand in July 2026, moving 16,000 units across 2 ASINs for 19.5% of Top 10 volume. CICIMELON follows with 10,000 units (12.2%), ahead of SUNEE on 10,000 units (12.2%).

Volume is spread across 9 brands, with the top three holding 43.9% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $8.79 to $14.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

19.5%
12.2%
12.2%
56.1%
BAGSMART
CICIMELON
SUNEE
Other brands
1

BAGSMART

2 ASINs in Top 10

19.5%

Units

16K

Revenue

$140.1K

Avg. price

$8.79

  • BAGSMART Clear Toiletry Bag 2-Pack TSA Approved Water-Repellent, Black | Carry on Travel Accessories Bag, Airport Airline Quart Size Bags for Women Men, Makeup Cosmetic Bag

    B0BFR2C7Y1

    $7.59·★4.6·3.3K revs

    BAGSMART Clear Toiletry Bag 2-Pack TSA Approved Water-Repellent, Black | Carry on Travel Accessories Bag, Airport Airline Quart Size Bags for Women Men, Makeup Cosmetic Bag

    Units sold10K
  • BAGSMART Makeup Bag Travel Toiletry Bag, Wide-open Zipper Pouch, Pink | Puffy Padded, Travel Essentials, Make Up Bag, For Women, Makeup Organizer, Toiletries Accessories Brushes

    B0CC86TQV7

    $9.99·★4.7·3.6K revs

    BAGSMART Makeup Bag Travel Toiletry Bag, Wide-open Zipper Pouch, Pink | Puffy Padded, Travel Essentials, Make Up Bag, For Women, Makeup Organizer, Toiletries Accessories Brushes

    Units sold6K
2

CICIMELON

1 ASIN in Top 10

12.2%

Units

10K

Revenue

$80.7K

Avg. price

$14.99

  • CICIMELON CICIMELON Large Capacity Pencil Case 3 Compartment Pouch Pen Bag for School Teen Girl Boy Men Women (Pink)

    B08P48YL4G

    $14.99·★4.7·24K revs

    CICIMELON CICIMELON Large Capacity Pencil Case 3 Compartment Pouch Pen Bag for School Teen Girl Boy Men Women (Pink)

    Units sold10K
3

SUNEE

1 ASIN in Top 10

12.2%

Units

10K

Revenue

$71.8K

Avg. price

$11.99

  • SUNEE Cute Pencil Case, Aesthetic Pen Pouch, Colored Large Pencil Bag with Zipper, Kawaii Stationery Storage and Organizer, School Supplies for Teen and Adult Girls, Blue

    B0C23GQ4XT

    $11.99·★4.5·2.8K revs

    SUNEE Cute Pencil Case, Aesthetic Pen Pouch, Colored Large Pencil Bag with Zipper, Kawaii Stationery Storage and Organizer, School Supplies for Teen and Adult Girls, Blue

    Units sold10K

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