Croc Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Croc sales on Amazon US totaled 23,900 units in July 2026 (▼ 10.3% vs. the prior month), generating an estimated $939,276 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.4% of unit volume and 54.7% of revenue, while a typical listing is priced at $38.54. The keyword itself pulled 32,121 Amazon queries over the same period (▼ 36.0% MoM).
Zooming out to the 12-month window ending July 2026, the croc Top 50 moved 273,550 units and $10,185,544 in cumulative sales — an average of 22,796 units and $848,795 per month. Monthly throughput topped out at 36,250 units in August 2025 and dipped to 11,350 in May 2026, leaving the latest reading 34.1% lower than August 2025.
Croc Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
23.9K
▼ 10.3% MoM
Monthly Revenue 2026/07
$939.3K
▼ 8.7% MoM
Top 10 Market Share 2026/07
54.4%
Croc Market Share & Sales Concentration on Amazon US — July 2026
The most-sold croc listing on Amazon US in July 2026 is ASIN B0014C0LSY (Brand: Crocs), which sold 3,000 units at $34.95 apiece — equal to 12.6% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 13,000 units and $513,601 in July 2026 — 54.4% of unit volume and 54.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Croc' on Amazon
July 2026









Is 54.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0014C0LSY
Crocs Unisex-Adult Classic Clog, Clogs for Women and Men
3K
▲ 50.0%vs. prior month
$118.3K
latest month
12-month trend

B0014BYHGC
Crocs Unisex-Adult Classic Clog, Clogs for Women and Men
2K
▼ 33.3%vs. prior month
$79.6K
latest month
12-month trend

B001526RFY
Crocs Unisex-Adult Classic Clog, Clogs for Women and Men
2K
▼ 33.3%vs. prior month
$83.8K
latest month
12-month trend

B09642KTF3
Crocs Kid's Classic Clog (Little Kid/Big Kid/Toddler)
1K
▲ 42.9%vs. prior month
$39.7K
latest month
12-month trend

B09643QGPD
Crocs Kid's Classic Clog (Little Kid/Big Kid/Toddler)
1K
▲ 25.0%vs. prior month
$39.5K
latest month
12-month trend

B09643SMJ5
Crocs Kid's Classic Clog (Little Kid/Big Kid/Toddler)
1K
▲ 0.0%vs. prior month
$38.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Trending Croc Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B09642KTF3 booked 1K units at $39.95, with ▲ 42.9% MoM change. On the growth side, B0C4J19NMH leads positive momentum with ▲ 300.0% MoM growth on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B09642KTF3
Crocs Kid's Classic Clog (Little Kid/Big Kid/Toddler)
Price
$39.95
Rating
4.8
Reviews
102.4K
Latest month sales

B09643CNKN
Crocs Kid's Classic Clog (Little Kid/Big Kid/Toddler)
Price
$34.95
Rating
4.8
Reviews
102.4K
Latest month sales

B0C4J19NMH
Crocs Unisex-Adult Echo Clog
Unlock to view ASIN details and product titles
Price
$57.91
Rating
4.6
Reviews
11.1K
Latest month sales
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