Counter Stools Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Counter Stools sales on Amazon US totaled 17,350 units in July 2026 (▼ 9.7% vs. the prior month), generating an estimated $1,853,454 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 55.3% of unit volume and 37.6% of revenue, while a typical listing is priced at $140.76. The keyword itself pulled 39,800 Amazon queries over the same period (▲ 8.9% MoM).
Zooming out to the 12-month window ending July 2026, the counter stools Top 50 moved 170,800 units and $16,858,956 in cumulative sales — an average of 14,233 units and $1,404,913 per month. Monthly throughput topped out at 19,100 units in June 2026 and dipped to 9,150 in May 2026, leaving the latest reading 41.1% higher than August 2025.
Counter Stools Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
17.4K
▼ 9.7% MoM
Monthly Revenue 2026/07
$1.9M
▼ 9.1% MoM
Top 10 Market Share 2026/07
55.3%
Counter Stools Market Share & Sales Concentration on Amazon US — July 2026
The most-sold counter stools listing on Amazon US in July 2026 is ASIN B0CR6BRVNH (Brand: Nalupatio), which sold 2,000 units at $79.99 apiece — equal to 11.5% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 9,600 units and $697,191 in July 2026 — 55.3% of unit volume and 37.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Counter Stools' on Amazon
July 2026
Is 55.3% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0CR6BRVNH
Nalupatio Modern Bar Stools Set of 2, Adjustable Faux Leather Upholstered Swivel Bar Stools, Counter Height Bar Chairs with Back for Kitchen Island, Black
2K
▲ 100.0%vs. prior month
$160.6K
latest month
12-month trend
B0D8KX7LB6
Brick Attic Drafting Chair with Backrest – Adjustable Foot Rest Rolling Stool with Wheels, PU Leather Swivel Stool for Office Spa Studio Lab Counter Salon Home Work Bar Kitchen Shop(Black)
1K
▼ 50.0%vs. prior month
$78.6K
latest month
12-month trend
B082F6Z98J
SUPERJARE Drafting Chair with Backrest, Adjustable Foot Rest Rolling Stool | Multi-Purpose Shop Stool, Drafting Stool, Office Desk Chair, Bar Stools with Thick Seat Cushion for Home Bar Kitchen, Black
1K
▲ 0.0%vs. prior month
$78.4K
latest month
12-month trend
B0B9H8FDV1
HOOBRO Bar Stools, Set of 2 Bar Chairs, 23.6 Inch Saddle Stools, Kitchen Counter Seat with Footrests, Industrial Barstools for Dining Room, Kitchen, Counter, Rustic Brown and Black BF02MD01
1K
▲ 0.0%vs. prior month
$52.8K
latest month
12-month trend
B078H84JLH
BestOffice | Bar Stools with Backrest | Black, Set of 2 | PU Leather | Counter High Armless Island Chairs with Height Adjustment, 360 Swivel & Footrest | For Home, Bars, Kitchen, Restaurants
900
▲ 0.0%vs. prior month
$57.8K
latest month
12-month trend
B09XJYHPSR
HOOBRO Bar Stools, Set of 2 Bar Chairs, Kitchen Round Height Stools with Footrest, Breakfast Bar Stools, Sturdy Steel Frame, for Dining Room, Kitchen, Party, Easy Assembly, Rustic Brown BF03BY01
900
▲ 125.0%vs. prior month
$35.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Counter Stools Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
HOOBRO is the best-performing counter stools brand in July 2026, moving 2,700 units across 3 ASINs for 28.1% of Top 10 volume. Nalupatio follows with 2,000 units (20.8%), ahead of Brick Attic on 1,000 units (10.4%).
Volume is spread across 8 brands, with the top three holding 59.4% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $47.49 to $79.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
HOOBRO
3 ASINs in Top 10
28.1%
Units
2.7K
Revenue
$127.3K
Avg. price
$47.49
B0B9H8FDV1
$53.99·★4.4·1.6K revsHOOBRO Bar Stools, Set of 2 Bar Chairs, 23.6 Inch Saddle Stools, Kitchen Counter Seat with Footrests, Industrial Barstools for Dining Room, Kitchen, Counter, Rustic Brown and Black BF02MD01
Units sold1KB09XJYHPSR
$40.99·★4.2·1.4K revsHOOBRO Bar Stools, Set of 2 Bar Chairs, Kitchen Round Height Stools with Footrest, Breakfast Bar Stools, Sturdy Steel Frame, for Dining Room, Kitchen, Party, Easy Assembly, Rustic Brown BF03BY01
Units sold900B0BTBV6233
$47.49·★4.4·1.5K revsHOOBRO Bar Stools, Set of 2 Bar Chairs, Counter Height Stools, Saddle Barstools with Curved Surface, 24.8 Inches, 2.4" Thick Upholstery, for Kitchen, Dining Room, Cafe Black BB10BY01
Units sold800
Nalupatio
1 ASIN in Top 10
20.8%
Units
2K
Revenue
$160.6K
Avg. price
$79.99
B0CR6BRVNH
$79.99·★4.5·2.5K revsNalupatio Modern Bar Stools Set of 2, Adjustable Faux Leather Upholstered Swivel Bar Stools, Counter Height Bar Chairs with Back for Kitchen Island, Black
Units sold2K
Brick Attic
1 ASIN in Top 10
10.4%
Units
1K
Revenue
$78.6K
Avg. price
$79.99
B0D8KX7LB6
$79.99·★4.5·1.1K revsBrick Attic Drafting Chair with Backrest – Adjustable Foot Rest Rolling Stool with Wheels, PU Leather Swivel Stool for Office Spa Studio Lab Counter Salon Home Work Bar Kitchen Shop(Black)
Units sold1K
Trending Counter Stools Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B09XJYHPSR booked 900 units at $40.99, with ▲ 125.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B09XJYHPSR
HOOBRO Bar Stools, Set of 2 Bar Chairs, Kitchen Round Height Stools with Footrest, Breakfast Bar Stools, Sturdy Steel Frame, for Dining Room, Kitchen, Party, Easy Assembly, Rustic Brown BF03BY01
Price
$40.99
Rating
4.2
Reviews
1.4K
Latest month sales
B0BTBV6233
HOOBRO Bar Stools, Set of 2 Bar Chairs, Counter Height Stools, Saddle Barstools with Curved Surface, 24.8 Inches, 2.4" Thick Upholstery, for Kitchen, Dining Room, Cafe Black BB10BY01
Price
$47.49
Rating
4.4
Reviews
1.5K
Latest month sales
B0GX9LXBJL
GRUSIGN Bar Stools Set of 2, Modern Swivel Adjustable Bar Chairs, Faux Leather Upholstered Counter Height Bar Stools with Backrest, Comfort Barstools for Kitchen Island, Home Bar, Black
Unlock to view ASIN details and product titles
Price
$79.99
Rating
4.6
Reviews
122
Latest month sales
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