Costume Jewelry For Women Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Costume Jewelry For Women sales on Amazon US totaled 179,400 units in July 2026 (▲ 2.0% vs. the prior month), generating an estimated $2,269,009 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.6% of unit volume and 51.3% of revenue, while a typical listing is priced at $12.52. The keyword itself pulled 17,902 Amazon queries over the same period (▼ 21.9% MoM).
Zooming out to the 12-month window ending July 2026, the costume jewelry for women Top 50 moved 1,681,100 units and $21,217,555 in cumulative sales — an average of 140,092 units and $1,768,130 per month. Monthly throughput topped out at 216,600 units in December 2025 and dipped to 98,050 in May 2026, leaving the latest reading 65.5% higher than August 2025.
Costume Jewelry For Women Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
179.4K
▲ 2.0% MoM
Monthly Revenue 2026/07
$2.3M
▲ 2.2% MoM
Top 10 Market Share 2026/07
49.6%
Costume Jewelry For Women Market Share & Sales Concentration on Amazon US — July 2026
The most-sold costume jewelry for women listing on Amazon US in July 2026 is ASIN B0DX6Q2K5D (Brand: Gokeey), which sold 20,000 units at $13.98 apiece — equal to 11.1% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 89,000 units and $1,164,610 in July 2026 — 49.6% of unit volume and 51.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Costume Jewelry For Women' on Amazon
July 2026
Is 49.6% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0DX6Q2K5D
Gokeey Gold Bracelets Set for Women Non Tarnish, Waterproof 14K Gold Plated Sterling Silver Chunky Cuff Bracelet Stackable Gold Bangles Bracelet for Women Trendy Fashion Accessories Tie Knot Cuban Rope Paperclip Beaded Bracelet Stack Jewelry Mothers Day Gifts for Mom Birthday
20K
▲ 0.0%vs. prior month
$279.6K
latest month
12-month trend
B0F622MFDY
iF YOU Chunky Gold Bangle Bracelets for Women, Dainty 14k Gold Plated Big Stackable Bangles Set, Trendy Statement Cuff Bracelet Stack Fashion Jewelry Gifts
10K
▲ 0.0%vs. prior month
$129.5K
latest month
12-month trend
B0FFTH89XT
WomenGifts Layered Gold Necklaces for Women, 14K Gold Sterling Silver Plated Dainty Pendant Necklace Set Non Tarnish, Chunky Stackable Cuban Chain Choker, Trendy Birthstone Vacation Jewelry Gift
10K
▲ 11.1%vs. prior month
$117.5K
latest month
12-month trend
B0FNCSPDLQ
Chunky Gold Bangle Bracelets for Women Trendy 14K Gold Plated Cuff Bracelets Stack, Dainty Gold Bracelet Sets Non Tarnish Fashion Jewelry Gift
10K
▲ 100.0%vs. prior month
$118.3K
latest month
12-month trend
B0C2P72WY6
DEARMAY Gold Bracelets for Women Waterproof, 14K Gold Plated Minimalist Bracelets Stack Non Tarnish Trendy Dainty Herringbone Vintage Cuban Paperclip Rope Thin Box Link Chain Stackable Jewelry Sets Modern Fashion Accessories Gifts for Womens
9K
▼ 10.0%vs. prior month
$120.2K
latest month
12-month trend
B0D545WNXD
SHERLOVE Chunky Knot Gold Earrings Women Statement Drop Dangle Earrings
8K
▼ 20.0%vs. prior month
$78.1K
latest month
12-month trend
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Best Costume Jewelry For Women Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Gokeey is the best-performing costume jewelry for women brand in July 2026, moving 20,000 units across 1 ASIN for 22.5% of Top 10 volume. iF YOU follows with 10,000 units (11.2%), ahead of WomenGifts on 10,000 units (11.2%).
Volume is spread across 9 brands, with the top three holding 44.9% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.99 to $13.98, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Gokeey
1 ASIN in Top 10
22.5%
Units
20K
Revenue
$279.6K
Avg. price
$13.98
B0DX6Q2K5D
$13.98·★4.4·2.1K revsGokeey Gold Bracelets Set for Women Non Tarnish, Waterproof 14K Gold Plated Sterling Silver Chunky Cuff Bracelet Stackable Gold Bangles Bracelet for Women Trendy Fashion Accessories Tie Knot Cuban Rope Paperclip Beaded Bracelet Stack Jewelry Mothers Day Gifts for Mom Birthday
Units sold20K
iF YOU
1 ASIN in Top 10
11.2%
Units
10K
Revenue
$129.5K
Avg. price
$9.99
B0F622MFDY
$9.99·★4.5·1.5K revsiF YOU Chunky Gold Bangle Bracelets for Women, Dainty 14k Gold Plated Big Stackable Bangles Set, Trendy Statement Cuff Bracelet Stack Fashion Jewelry Gifts
Units sold10K
WomenGifts
1 ASIN in Top 10
11.2%
Units
10K
Revenue
$117.5K
Avg. price
$11.98
B0FFTH89XT
$11.98·★4.3·1.1K revsWomenGifts Layered Gold Necklaces for Women, 14K Gold Sterling Silver Plated Dainty Pendant Necklace Set Non Tarnish, Chunky Stackable Cuban Chain Choker, Trendy Birthstone Vacation Jewelry Gift
Units sold10K
Trending Costume Jewelry For Women Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B07TBN9JRJ booked 5K units at $19.95, with ▲ 0.0% MoM change. On the growth side, B0FQBNM6YM leads positive momentum with ▲ 200.0% MoM growth on 3K units, with B0G4LNWG5R close behind at ▲ 166.7% MoM on 800 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B07TBN9JRJ
PAVOI 14K Gold Plated 3mm Cubic Zirconia Classic Tennis Bracelet | Gold Bracelets for Women
Price
$19.95
Rating
4.4
Reviews
12.7K
Latest month sales
B0FQBNM6YM
Gold Bracelets for Women Trendy, 18K Gold Plated Bangle Bracelet Set Chunky Twist Cuff Gold Bracelet Non Tarnish Waterproof Jewelry Gifts for Women
Price
$13.99
Rating
4.2
Reviews
274
Latest month sales
B0G4LNWG5R
Happy Birthday Gifts for Women, Friend Gifts for Women | Sister Gift from Sister, Best Friend Friendship Bestie Bracelets, Turquoise Bracelet, Retirement Mom Gifts
Unlock to view ASIN details and product titles
Price
$13.99
Rating
4.4
Reviews
27
Latest month sales
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