Coppertone Water Babies Lotion Spf 50 Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Coppertone Water Babies Lotion Spf 50 sales on Amazon US totaled 280,300 units in July 2026 (▼ 36.8% vs. the prior month), generating an estimated $3,774,754 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.9% of unit volume and 44.7% of revenue, while a typical listing is priced at $14.44. The keyword itself pulled 3,862 Amazon queries over the same period (▼ 64.1% MoM).
Zooming out to the 12-month window ending July 2026, the coppertone water babies lotion spf 50 Top 50 moved 1,776,700 units and $23,769,965 in cumulative sales — an average of 148,058 units and $1,980,830 per month. Monthly throughput topped out at 443,500 units in June 2026 and dipped to 45,050 in December 2025, leaving the latest reading 109.3% higher than August 2025.
Coppertone Water Babies Lotion Spf 50 Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
280.3K
▼ 36.8% MoM
Monthly Revenue 2026/07
$3.8M
▼ 36.3% MoM
Top 10 Market Share 2026/07
49.9%
Coppertone Water Babies Lotion Spf 50 Market Share & Sales Concentration on Amazon US — July 2026
The most-sold coppertone water babies lotion spf 50 listing on Amazon US in July 2026 is ASIN B00AEN4QZ8 (Brand: Neutrogena), which sold 40,000 units at $8.29 apiece — equal to 14.3% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 140,000 units and $1,686,300 in July 2026 — 49.9% of unit volume and 44.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Coppertone Water Babies Lotion Spf 50' on Amazon
July 2026









Is 49.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B00AEN4QZ8
Neutrogena Beach Defense Sunscreen Lotion, SPF 70, 6.7 fl. oz
40K
▼ 20.0%vs. prior month
$328.8K
latest month
12-month trend

B077D7L95C
Banana Boat Sport Kids Sunscreen Spray SPF 50, 6 oz (2 Pack) | Water and sweat resistant sunblock, Easy spray application, UVA/UVB broad spectrum protection, Designed for children
20K
▲ 0.0%vs. prior month
$269.8K
latest month
12-month trend

B004CDQ73K
Thinkbaby Baby Sunscreen SPF 50+, Mineral Formula, Water Resistant, 3 Oz | Water Resistant, reef friendly, zinc oxide mineral SPF 50+ kids sunscreen with broad-spectrum UVA/UVB protection
10K
▼ 66.7%vs. prior month
$129.7K
latest month
12-month trend

B08Y8KT28V
BLUE LIZARD Kids Mineral SPF 50 Sunscreen Lotion, 100% Mineral, Children’s Sunscreen, Water-Resistant Formula, Paraben-Free, Fragrance-Free, 5 fl oz
10K
▼ 66.7%vs. prior month
$154.8K
latest month
12-month trend

B0BSZ5VJMV
Sun Bum Kids SPF 50 Clear Sunscreen Body Spray - 6 oz | Wet or Dry Skin Application, Broad Spectrum with Vitamin E, Hawaii Act 104 Compliant (Without Octinoxate & Oxybenzone)
10K
▼ 66.7%vs. prior month
$160K
latest month
12-month trend

B008XJ7F1W
Baby Bum SPF 50 Sunscreen Lotion - Mineral UVA/UVB Face and Body Protection for Sensitive Skin - Hawaii 104 Act Compliant (Made without Octinoxate & Oxybenzone) - Travel Size - 3 oz
10K
▼ 50.0%vs. prior month
$109.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Coppertone Water Babies Lotion Spf 50 Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Neutrogena is the best-performing coppertone water babies lotion spf 50 brand in July 2026, moving 40,000 units across 1 ASIN for 28.6% of Top 10 volume. BLUE LIZARD follows with 30,000 units (21.4%), ahead of Banana Boat on 20,000 units (14.3%).
With 7 brands splitting the Top 10 and 64.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.29 to $13.86, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Neutrogena
1 ASIN in Top 10
28.6%
Units
40K
Revenue
$328.8K
Avg. price
$8.29

B00AEN4QZ8
$8.29·★4.7·23.4K revsNeutrogena Beach Defense Sunscreen Lotion, SPF 70, 6.7 fl. oz
Units sold40K
BLUE LIZARD
3 ASINs in Top 10
21.4%
Units
30K
Revenue
$403.6K
Avg. price
$13.18

B08Y8KT28V
$15.48·★4.5·5K revsBLUE LIZARD Kids Mineral SPF 50 Sunscreen Lotion, 100% Mineral, Children’s Sunscreen, Water-Resistant Formula, Paraben-Free, Fragrance-Free, 5 fl oz
Units sold10K
B0862PNNLG
$9.11·★4.8·6.1K revsBLUE LIZARD Baby Mineral Sunscreen with Zinc Oxide, SPF 50+, Water Resistant, UVA/UVB Protection with Smart Cap Technology - Fragrance Free, 3 Ounce Tube
Units sold10K
B084ZP1H7B
$14.94·★4.8·6.1K revsBLUE LIZARD BABY Mineral Sunscreen with Zinc Oxide, SPF 50+, Water Resistant, UVA/UVB Protection with Smart Cap Technology - Fragrance Free, 5 oz. Tube
Units sold10K
Banana Boat
1 ASIN in Top 10
14.3%
Units
20K
Revenue
$269.8K
Avg. price
$13.86

B077D7L95C
$13.86·★4.7·11.6K revsBanana Boat Sport Kids Sunscreen Spray SPF 50, 6 oz (2 Pack) | Water and sweat resistant sunblock, Easy spray application, UVA/UVB broad spectrum protection, Designed for children
Units sold20K
Trending Coppertone Water Babies Lotion Spf 50 Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B000O3UD4G leads positive momentum with ▲ 300.0% MoM growth on 800 units, with B08Y99RBYN close behind at ▲ 200.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B000O3UD4G
Coppertone WaterBabies Baby Sunscreen Spray SPF 50, 6 OZ | Spray Sunscreen for Baby with Aloe Vera, Water Resistant, Hypoallergenic, PABA, Oxybenzone, Octinoxate and Dye Free
Price
$7.60
Rating
4.6
Reviews
3.2K
Latest month sales

B08Y99RBYN
Badger Mineral Baby Sunscreen Cream, Non Toxic Sunscreen, SPF 40, 2.9 fl oz | 98% Organic, Zinc Oxide, Reef Safe, Pediatrician Tested for Sensitive Skin, Toddler sunscreen, Baby sunblock
Price
$17.07
Rating
4.6
Reviews
2K
Latest month sales

B0886JDYNG
Coppertone Kids Sunscreen Set, Variety Pack, 2 Items | Kids Sunscreen Spray SPF 50 (5 OZ), Pure and Simple Kids Mineral Sunscreen Stick SPF 50 (0.49 OZ), Water Resistant
Unlock to view ASIN details and product titles
Price
$10.67
Rating
4.7
Reviews
8.9K
Latest month sales
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