Cooling Fans Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Cooling Fans sales on Amazon US totaled 729,000 units in July 2026 (▼ 0.1% vs. the prior month), generating an estimated $29,786,430 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 53.5% of unit volume and 48.8% of revenue, while a typical listing is priced at $45.15. The keyword itself pulled 5,626 Amazon queries over the same period (▼ 65.2% MoM).
Zooming out to the 12-month window ending July 2026, the cooling fans Top 50 moved 3,769,100 units and $150,643,102 in cumulative sales — an average of 314,092 units and $12,553,592 per month. Monthly throughput topped out at 739,000 units in June 2026 and dipped to 107,850 in January 2026, leaving the latest reading 56.6% higher than August 2025.
Cooling Fans Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
729K
▼ 0.1% MoM
Monthly Revenue 2026/07
$29.8M
▲ 0.7% MoM
Top 10 Market Share 2026/07
53.5%
Cooling Fans Market Share & Sales Concentration on Amazon US — July 2026
The most-sold cooling fans listing on Amazon US in July 2026 is ASIN B001R1RXUG (Brand: Honeywell), which sold 90,000 units at $18.79 apiece — equal to 12.3% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 390,000 units and $14,538,500 in July 2026 — 53.5% of unit volume and 48.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Cooling Fans' on Amazon
July 2026
Is 53.5% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B001R1RXUG
Honeywell TurboForce Air Circulator, Small Tabletop Fan, Quiet Personal Fan for Home or Office, 3 Speeds, 90 Degree Pivoting Head, Black, HT900 | Quiet Personal Fan for Home or Office, 3 Speeds, 90 Degree Pivoting Head
90K
▲ 12.5%vs. prior month
$1.5M
latest month
12-month trend
B09MKPDJRT
DREO Tower Fan for Bedroom, 28ft/s Velocity, Ultra Quiet Fan, 8 Speeds | 2026 Upgraded DC Motor, 90° Oscillating, 4 Modes Standing Fan, Bladeless Fan for Indoors, Floor Fans with Remote, Black
60K
▼ 14.3%vs. prior month
$3.9M
latest month
12-month trend
B0BVZFQ4DF
Levoit Tower Fan for Bedroom, 28ft/s Fans that Blow Cold Air, 28dB Quiet | Standing Floor Fan for Room, 90° Oscillating, 5 Speeds 4 Modes & Temp Sensor, Bladeless, 12H Timer, Remoter, 36 inch, White
50K
▲ 0.0%vs. prior month
$2.8M
latest month
12-month trend
B07QK9C9KT
JISULIFE 3 IN 1 Portable Fan with Power Bank & Flashlight Featured | 19H Max Cooling, USB Rechargeable, Pocket-Sized Handheld Fan for Travel, Cruise, Concerts, Makeup, Summer Gifts for Women
50K
▼ 16.7%vs. prior month
$634.5K
latest month
12-month trend
B0DQDQVTT3
DREO Fan for Bedroom, 2026 Upgraded, 90ft Airflow, Quiet Fan, 90° Oscillating Standing Fan for Whole Room, DC Motor, 8+H Speeds, 3 Modes, 38-42'' Adjustable Height, 8H Timer, 105° Manual Vertical
30K
▲ 0.0%vs. prior month
$2.1M
latest month
12-month trend
B010N9AP5M
Lasko Oscillating Pedestal Fan - Adjustable to 47" - 2520 - White | Cooling Standing Fan for Bedroom, Living Room, and Home Office, 16" Blade Diameter, 3 Quiet Speeds
30K
▲ 50.0%vs. prior month
$899.4K
latest month
12-month trend
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Best Cooling Fans Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Honeywell is the best-performing cooling fans brand in July 2026, moving 90,000 units across 1 ASIN for 23.1% of Top 10 volume. DREO follows with 90,000 units (23.1%), ahead of Levoit on 50,000 units (12.8%).
Volume is spread across 7 brands, with the top three holding 59.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $18.79 to $67.43, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Honeywell
1 ASIN in Top 10
23.1%
Units
90K
Revenue
$1.5M
Avg. price
$18.79
B001R1RXUG
$18.79·★4.6·130.9K revsHoneywell TurboForce Air Circulator, Small Tabletop Fan, Quiet Personal Fan for Home or Office, 3 Speeds, 90 Degree Pivoting Head, Black, HT900 | Quiet Personal Fan for Home or Office, 3 Speeds, 90 Degree Pivoting Head
Units sold90K
DREO
2 ASINs in Top 10
23.1%
Units
90K
Revenue
$6.1M
Avg. price
$67.43
B09MKPDJRT
$64.94·★4.5·95.5K revsDREO Tower Fan for Bedroom, 28ft/s Velocity, Ultra Quiet Fan, 8 Speeds | 2026 Upgraded DC Motor, 90° Oscillating, 4 Modes Standing Fan, Bladeless Fan for Indoors, Floor Fans with Remote, Black
Units sold60KB0DQDQVTT3
$69.92·★4.7·7.7K revsDREO Fan for Bedroom, 2026 Upgraded, 90ft Airflow, Quiet Fan, 90° Oscillating Standing Fan for Whole Room, DC Motor, 8+H Speeds, 3 Modes, 38-42'' Adjustable Height, 8H Timer, 105° Manual Vertical
Units sold30K
Levoit
1 ASIN in Top 10
12.8%
Units
50K
Revenue
$2.8M
Avg. price
$54.93
B0BVZFQ4DF
$54.93·★4.4·13.9K revsLevoit Tower Fan for Bedroom, 28ft/s Fans that Blow Cold Air, 28dB Quiet | Standing Floor Fan for Room, 90° Oscillating, 5 Speeds 4 Modes & Temp Sensor, Bladeless, 12H Timer, Remoter, 36 inch, White
Units sold50K
Trending Cooling Fans Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B082MY2MX3 booked 20K units at $15.97, with ▲ 100.0% MoM change. On the growth side, B09GDH3DF4 leads positive momentum with ▲ 233.3% MoM growth on 10K units, with B0BTY58CS4 close behind at ▲ 233.3% MoM on 10K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B082MY2MX3
Amazon Basics Air Circulator Desk Fan for Bedroom, Home and Office, 90-Degree Tilt Head, 3 Speed Settings, Cooling, 35 Watts, Black, 11.1"W x 6.3"D x 10.9"H
Price
$15.97
Rating
4.3
Reviews
72.5K
Latest month sales
B09GDH3DF4
Amazon Basics 28" 60-Degree Oscillating Tower Fan with Powerful Airflow for Bedroom, Living Room, Office, 3 Speeds, Mechanical Control, Air Circulator, 35W, 27.8"H x 9.4"D x 9.4"W, Black
Price
$30.59
Rating
4.0
Reviews
2.4K
Latest month sales
B0BTY58CS4
DREO Smart Tower Fan for Bedroom, 28ft/s Velocity, 8 Speeds Ultra Quiet Fan | 2026 Upgraded DC Motor, 90° Oscillating Floor Fan, WiFi Voice Control, 4 Modes 8H Timer, Bladeless Standing Fans with Remote
Unlock to view ASIN details and product titles
Price
$79.95
Rating
4.5
Reviews
95.5K
Latest month sales
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