Coolant Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Coolant sales on Amazon US totaled 53,000 units in July 2026 (▼ 2.6% vs. the prior month), generating an estimated $1,140,091 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 47.2% of unit volume and 42.7% of revenue, while a typical listing is priced at $22.86. The keyword itself pulled 25,563 Amazon queries over the same period (▲ 0.1% MoM).
Zooming out to the 12-month window ending July 2026, the coolant Top 50 moved 561,950 units and $11,924,088 in cumulative sales — an average of 46,829 units and $993,674 per month. Monthly throughput topped out at 54,400 units in June 2026 and dipped to 32,400 in May 2026, leaving the latest reading 22.4% higher than August 2025.
Coolant Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
53K
▼ 2.6% MoM
Monthly Revenue 2026/07
$1.1M
▼ 2.5% MoM
Top 10 Market Share 2026/07
47.2%
Coolant Market Share & Sales Concentration on Amazon US — July 2026
The most-sold coolant listing on Amazon US in July 2026 is ASIN B01I40ZQWE (Brand: EPAuto), which sold 4,000 units at $19.68 apiece — equal to 7.5% of every unit tracked in this report and 33% ahead of the No. 2 listing.
The Top 10 ASINs account for 25,000 units and $486,730 in July 2026 — 47.2% of unit volume and 42.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Coolant' on Amazon
July 2026
Is 47.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B01I40ZQWE
EPAuto Spill Proof Radiator Coolant Filling Funnel Kit
4K
▼ 20.0%vs. prior month
$86K
latest month
12-month trend
B071RTG2QM
Zerex Asian Vehicle Blue Silicate and Borate Free 50/50 Prediluted Ready-to-Use Antifreeze/Coolant 1 GA
3K
▲ 0.0%vs. prior month
$54K
latest month
12-month trend
B017DP43ZC
Mopar 68163849AB 10 Year/150,000 Mile Coolant 50/50 Premixed - Embittered, 1 Gallon
3K
▼ 25.0%vs. prior month
$61.3K
latest month
12-month trend
B07GT1VWQ5
PEAK OET Extended Life Blue 50/50 Prediluted Antifreeze/Coolant for Asian Vehicles, 1 Gal.
3K
▲ 50.0%vs. prior month
$56.9K
latest month
12-month trend
B0033QO022
Zerex Asian Vehicle Red Silicate and Borate Free 50/50 Prediluted Ready-to-Use Antifreeze/Coolant 1 GA
2K
▼ 33.3%vs. prior month
$36K
latest month
12-month trend
B001QT9KO6
K-Seal ST5501 Multi-Purpose One Step Coolant Leak Repair, 8oz, Pour and Go, Mixes with All Antifreeze, No Flushing Required
2K
▲ 100.0%vs. prior month
$24.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Coolant Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Zerex is the best-performing coolant brand in July 2026, moving 5,000 units across 2 ASINs for 20.0% of Top 10 volume. PEAK follows with 5,000 units (20.0%), ahead of EPAuto on 4,000 units (16.0%).
Volume is spread across 7 brands, with the top three holding 56.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $17.99 to $19.68, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Zerex
2 ASINs in Top 10
20.0%
Units
5K
Revenue
$90K
Avg. price
$17.99
B071RTG2QM
$18.00·★4.8·6.4K revsZerex Asian Vehicle Blue Silicate and Borate Free 50/50 Prediluted Ready-to-Use Antifreeze/Coolant 1 GA
Units sold3KB0033QO022
$17.99·★4.8·6.4K revsZerex Asian Vehicle Red Silicate and Borate Free 50/50 Prediluted Ready-to-Use Antifreeze/Coolant 1 GA
Units sold2K
PEAK
2 ASINs in Top 10
20.0%
Units
5K
Revenue
$94.8K
Avg. price
$18.95
B07GT1VWQ5
$18.95·★4.8·1.7K revsPEAK OET Extended Life Blue 50/50 Prediluted Antifreeze/Coolant for Asian Vehicles, 1 Gal.
Units sold3KB08PC8JJPL
$18.95·★4.8·1.9K revsPEAK OET Extended Life Orange 50/50 Prediluted Antifreeze/Coolant for North American Vehicles, 1 Gal.
Units sold2K
EPAuto
1 ASIN in Top 10
16.0%
Units
4K
Revenue
$86K
Avg. price
$19.68
B01I40ZQWE
$19.68·★4.7·20.6K revsEPAuto Spill Proof Radiator Coolant Filling Funnel Kit
Units sold4K
Trending Coolant Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B08PC8JJPL booked 2K units at $18.95, with ▲ 100.0% MoM change. On the growth side, B08PNKLJV3 leads positive momentum with ▲ 200.0% MoM growth on 300 units, with B0064MYN10 close behind at ▲ 200.0% MoM on 300 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B08PC8JJPL
PEAK OET Extended Life Orange 50/50 Prediluted Antifreeze/Coolant for North American Vehicles, 1 Gal.
Price
$18.95
Rating
4.8
Reviews
1.9K
Latest month sales
B08PNKLJV3
PEAK OET Extended Life Blue Concentrate Antifreeze/Coolant for Asian Vehicles, 1 Gal.
Price
$23.99
Rating
4.8
Reviews
692
Latest month sales
B0064MYN10
Shell Zone Dex-Cool Extended Life ELC Antifreeze + Coolant, Pre-Diluted 50/50 (1 Gallon, Single Pack)
Unlock to view ASIN details and product titles
Price
$15.90
Rating
4.6
Reviews
132
Latest month sales
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