Cirkul Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Cirkul sales on Amazon US totaled 255,950 units in July 2026 (▼ 13.9% vs. the prior month), generating an estimated $3,392,973 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.7% of unit volume and 37.6% of revenue, while a typical listing is priced at $17.25. The keyword itself pulled 47,419 Amazon queries over the same period (▼ 1.4% MoM).
Zooming out to the 12-month window ending July 2026, the cirkul Top 50 moved 2,746,900 units and $39,072,550 in cumulative sales — an average of 228,908 units and $3,256,046 per month. Monthly throughput topped out at 297,400 units in June 2026 and dipped to 159,450 in May 2026, leaving the latest reading 25.4% higher than August 2025.
Cirkul Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
255.9K
▼ 13.9% MoM
Monthly Revenue 2026/07
$3.4M
▼ 13.3% MoM
Top 10 Market Share 2026/07
54.7%
Cirkul Market Share & Sales Concentration on Amazon US — July 2026
The most-sold cirkul listing on Amazon US in July 2026 is ASIN B005ECLIUA (Brand: True Lime), which sold 30,000 units at $6.48 apiece — equal to 11.7% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 140,000 units and $1,274,300 in July 2026 — 54.7% of unit volume and 37.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Cirkul' on Amazon
July 2026
Is 54.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B005ECLIUA
True Lime Sugar Free Drink Mix Packets, Water Enhancer, 100 ct | Fresh-squeezed taste, non-GMO, gluten free, zero calories, mix in water, iced tea, cocktails, recipes & seasonings
30K
▼ 25.0%vs. prior month
$196.5K
latest month
12-month trend
B00HO5IS8A
Carnation Breakfast Essentials High Protein Nutritional Powder Drink Mix | Rich Milk Chocolate, 22 Count Box of 1.26 Ounce Packets
20K
▲ 0.0%vs. prior month
$205.2K
latest month
12-month trend
B0B9TBVHTH
mio Hydrate Liquid Water Enhancer, Strawberry Lemonade, 1.62 fl oz | 0 Sugar & 0 Calories, Electrolyte Boost, Control Flavor with a Squeeze, Portable
20K
▲ 0.0%vs. prior month
$59.8K
latest month
12-month trend
B00KAWSJYC
Zipfizz Energy Drink Powder, 20 Pack Electrolyte Mix with B12 - Fruit Punch | Hydration tubes with vitamin drink benefits, 100mg caffeine, B12, electrolytes, & no artificial sugar for active lifestyle
10K
▲ 0.0%vs. prior month
$215.8K
latest month
12-month trend
B00WM30WUQ
SPLASH REFRESHER Flavored Water Bottles, Wild Berry Flavor - 6 Pack | Refreshing Flavored Bottled Water with Electrolytes - Zero Sugar & Zero Calories - 16.9 Fl Oz
10K
▼ 50.0%vs. prior month
$26.8K
latest month
12-month trend
B01FS2GH2O
Sparkling Ice Black Cherry Sparkling Water, Zero Sugar Flavored Water, with Vitamins and Antioxidants, Low Calorie Beverage, 17 fl oz Bottles (Pack of 12)
10K
▲ 0.0%vs. prior month
$142.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Cirkul Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
True Lime is the best-performing cirkul brand in July 2026, moving 30,000 units across 1 ASIN for 21.4% of Top 10 volume. Carnation Breakfast Essentials follows with 20,000 units (14.3%), ahead of Mio on 20,000 units (14.3%).
Volume is spread across 10 brands, with the top three holding 50.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $2.99 to $12.09, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
True Lime
1 ASIN in Top 10
21.4%
Units
30K
Revenue
$196.5K
Avg. price
$6.48
B005ECLIUA
$6.48·★4.7·32.2K revsTrue Lime Sugar Free Drink Mix Packets, Water Enhancer, 100 ct | Fresh-squeezed taste, non-GMO, gluten free, zero calories, mix in water, iced tea, cocktails, recipes & seasonings
Units sold30K
Carnation Breakfast Essentials
1 ASIN in Top 10
14.3%
Units
20K
Revenue
$205.2K
Avg. price
$12.09
B00HO5IS8A
$12.09·★4.8·29.2K revsCarnation Breakfast Essentials High Protein Nutritional Powder Drink Mix | Rich Milk Chocolate, 22 Count Box of 1.26 Ounce Packets
Units sold20K
Mio
1 ASIN in Top 10
14.3%
Units
20K
Revenue
$59.8K
Avg. price
$2.99
B0B9TBVHTH
$2.99·★4.8·1.5K revsmio Hydrate Liquid Water Enhancer, Strawberry Lemonade, 1.62 fl oz | 0 Sugar & 0 Calories, Electrolyte Boost, Control Flavor with a Squeeze, Portable
Units sold20K
Trending Cirkul Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0H1GBFYNV leads positive momentum with ▲ 400.0% MoM growth on 4K units, with B0CY311DGH close behind at ▲ 100.0% MoM on 4K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0H1GBFYNV
The Loaded Tea Shop Energy Drink Mix Sticks, Mom Mode Collection 5 Pack, Sugar-Free, Zero Calories, 200mg Natural Caffeine, No Artificial Colors/Flavors, Powder Packets w/ B Vitamins - Energy Drink Alternative
Price
$19.80
Rating
4.0
Reviews
184
Latest month sales
B0CY311DGH
Cirkul 22oz Clear Plastic Water Bottle with Two No Sugar, 0 Cal Cartridges
Price
$12.88
Rating
4.5
Reviews
6.8K
Latest month sales
B0CTG8DBY8
Cirkul 32oz Clear Plastic Bottle with 2 No Sugar, 0 Cal Flavored Water Sips
Unlock to view ASIN details and product titles
Price
$14.88
Rating
4.5
Reviews
6.8K
Latest month sales
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