Cinnamoroll Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Cinnamoroll sales on Amazon US totaled 23,950 units in July 2026 (▲ 69.3% vs. the prior month), generating an estimated $445,110 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 60.1% of unit volume and 53.7% of revenue, while a typical listing is priced at $23.22. The keyword itself pulled 41,473 Amazon queries over the same period (▼ 28.8% MoM).
Zooming out to the 12-month window ending July 2026, the cinnamoroll Top 50 moved 165,400 units and $2,700,345 in cumulative sales — an average of 13,783 units and $225,029 per month. Monthly throughput topped out at 35,350 units in December 2025 and dipped to 6,700 in May 2026, leaving the latest reading 98.8% higher than August 2025.
Cinnamoroll Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
23.9K
▲ 69.3% MoM
Monthly Revenue 2026/07
$445.1K
▲ 92.8% MoM
Top 10 Market Share 2026/07
60.1%
Cinnamoroll Market Share & Sales Concentration on Amazon US — July 2026
The most-sold cinnamoroll listing on Amazon US in July 2026 is ASIN B0G36WHC28 (Brand: Horizon Group USA), which sold 7,000 units at $8.99 apiece — equal to 29.2% of every unit tracked in this report and 7.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 14,400 units and $239,143 in July 2026 — 60.1% of unit volume and 53.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Cinnamoroll' on Amazon
July 2026
Is 60.1% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0G36WHC28
Hello Kitty® and Friends SLIMYGLOOP Gelli Gels – Cinnamoroll™, Slow Rising Sensory Squeeze Toy with Glitter, Gel Filled Fidget Toys
7K
▲ 600.0%vs. prior month
$62.9K
latest month
12-month trend
B0CFYJLYMN
Hello Kitty Glitter Pens, 16-Piece for Body Art, Ages 3+
1K
▼ 50.0%vs. prior month
$10K
latest month
12-month trend
B0CR55LY1F
TeeTurtle Hello Kitty & Friends Sanrio 3 Inch Plushie Mystery Box
1K
▲ 0.0%vs. prior month
$10K
latest month
12-month trend
B0G3QBJFCR
Get Trend Cinnamoroll Girls Backpack, Lunch Bag, Pencil Case, Water Bottle | Sanrio 4 Pc Set, 18in Bookbag, Insulated Lunch Bag, Pencil Pouch & 16.9 fl oz BPA-Free Water Bottle, School, Gifts for Girls
1K
▲ 900.0%vs. prior month
$37.4K
latest month
12-month trend
B0G1TH7JLH
Get Trend Get Trend Hello Kitty Cinnamoroll 30oz Tumbler with Handle and Straw, Kids Stainless Steel Insulated Water Bottle, BPA-Free, Leak-Proof, Cold for 12h, Hot 5h, Kawaii Gifts for Girls (Blue Cinnamoroll)
1K
▲ 100.0%vs. prior month
$25.6K
latest month
12-month trend
B0DKFTBKHL
juju GOODS Juju Blue Kawaii Backpack - Cute Backpacks For Girls - Cute Backpack Kawaii Stuff - Backpacks For School Girls
700
▲ 600.0%vs. prior month
$35K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Cinnamoroll Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Horizon Group USA is the best-performing cinnamoroll brand in July 2026, moving 7,000 units across 1 ASIN for 48.6% of Top 10 volume. Get Trend follows with 2,700 units (18.8%), ahead of Townley Girl on 1,000 units (6.9%).
With 8 brands splitting the Top 10 and 74.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.99 to $37.22, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Horizon Group USA
1 ASIN in Top 10
48.6%
Units
7K
Revenue
$62.9K
Avg. price
$8.99
B0G36WHC28
$8.99·★4.2·687 revsHello Kitty® and Friends SLIMYGLOOP Gelli Gels – Cinnamoroll™, Slow Rising Sensory Squeeze Toy with Glitter, Gel Filled Fidget Toys
Units sold7K
Get Trend
3 ASINs in Top 10
18.8%
Units
2.7K
Revenue
$81.1K
Avg. price
$37.22
B0G3QBJFCR
$47.99·★4.0·127 revsGet Trend Cinnamoroll Girls Backpack, Lunch Bag, Pencil Case, Water Bottle | Sanrio 4 Pc Set, 18in Bookbag, Insulated Lunch Bag, Pencil Pouch & 16.9 fl oz BPA-Free Water Bottle, School, Gifts for Girls
Units sold1KB0G1TH7JLH
$32.99·★4.3·148 revsGet Trend Get Trend Hello Kitty Cinnamoroll 30oz Tumbler with Handle and Straw, Kids Stainless Steel Insulated Water Bottle, BPA-Free, Leak-Proof, Cold for 12h, Hot 5h, Kawaii Gifts for Girls (Blue Cinnamoroll)
Units sold1KB0GHSM9882
$30.67·★4.1·55 revsGet Trend Cinnamoroll Sanrio Girls Clear Backpack, 17 inch Transparent School Bookbag, See Through Travel Bag with Straps, Kawaii Gifts for Girls (Blue Cinnamoroll)
Units sold700
Townley Girl
1 ASIN in Top 10
6.9%
Units
1K
Revenue
$10K
Avg. price
$9.99
B0CFYJLYMN
$9.99·★3.8·5.4K revsHello Kitty Glitter Pens, 16-Piece for Body Art, Ages 3+
Units sold1K
Trending Cinnamoroll Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0G3QBJFCR booked 1K units at $47.99, with ▲ 900.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0G3QBJFCR
Get Trend Cinnamoroll Girls Backpack, Lunch Bag, Pencil Case, Water Bottle | Sanrio 4 Pc Set, 18in Bookbag, Insulated Lunch Bag, Pencil Pouch & 16.9 fl oz BPA-Free Water Bottle, School, Gifts for Girls
Price
$47.99
Rating
4.0
Reviews
127
Latest month sales
B0DKFTBKHL
juju GOODS Juju Blue Kawaii Backpack - Cute Backpacks For Girls - Cute Backpack Kawaii Stuff - Backpacks For School Girls
Price
$49.97
Rating
4.4
Reviews
391
Latest month sales
B0GHSM9882
Get Trend Cinnamoroll Sanrio Girls Clear Backpack, 17 inch Transparent School Bookbag, See Through Travel Bag with Straps, Kawaii Gifts for Girls (Blue Cinnamoroll)
Unlock to view ASIN details and product titles
Price
$30.67
Rating
4.1
Reviews
55
Latest month sales
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