Christmas In July Decorations Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Christmas In July Decorations sales on Amazon US totaled 14,200 units in July 2026 (▲ 208.7% vs. the prior month), generating an estimated $227,887 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 58.5% of unit volume and 59.7% of revenue, while a typical listing is priced at $15.94. The keyword itself pulled 32,360 Amazon queries over the same period (▼ 44.2% MoM).
Zooming out to the 12-month window ending July 2026, the christmas in july decorations Top 50 moved 101,200 units and $1,700,845 in cumulative sales — an average of 8,433 units and $141,737 per month. Monthly throughput topped out at 30,950 units in December 2025 and dipped to 850 in May 2026, leaving the latest reading 389.7% higher than August 2025.
Christmas In July Decorations Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
14.2K
▲ 208.7% MoM
Monthly Revenue 2026/07
$227.9K
▲ 172.1% MoM
Top 10 Market Share 2026/07
58.5%
Christmas In July Decorations Market Share & Sales Concentration on Amazon US — July 2026
The most-sold christmas in july decorations listing on Amazon US in July 2026 is ASIN B06XBBXTK2 (Brand: BUDI), which sold 2,000 units at $18.99 apiece — equal to 14.1% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 8,300 units and $136,086 in July 2026 — 58.5% of unit volume and 59.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Christmas In July Decorations' on Amazon
July 2026
Is 58.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B06XBBXTK2
BUDI 467Pcs Glow Sticks Party Favors for Kid Adult Halloween Toys Bulk Pack | 8 Inch 8 Color 200 GlowSticks with Connectors for Bracelets Necklaces Glasses, Glow in the Dark Party Supplies Neon Decors
2K
▲ 0.0%vs. prior month
$40.2K
latest month
12-month trend
B0BZNQRCRB
MAGQOO Christmas In July Banner Red Green Glitter Christmas in July Garland Photo Props Tropical christmas Party Decorations Pre-strung
1K
▲ 400.0%vs. prior month
$14.5K
latest month
12-month trend
B0D3DTKB5L
3 Pcs Christmas in July Tablecloth - Summer Christmas Table Cloth, Disposable Plastic Rectangle Blue Table Cover for hawaiian Beach Xmas Decorations Party Supplies Tables Decor Favors,108x54Inch
1K
▲ 233.3%vs. prior month
$10.6K
latest month
12-month trend
B07YCDV31V
Max Fun 12Pcs Christmas Glasses Accessories Party Favors for Kids | Christmas Party Supplies and Holiday Accessories for Costumes, Photo Booths, and Christmas Decorations
900
▲ 800.0%vs. prior month
$13.5K
latest month
12-month trend
B0CBWP8W9M
HOVACY 12 Pieces Christmas Headbands, Cute Xmas Head Toppers, Various Design Santa Hat Christmas Tree Snowman Reindeer Antler Headwears for Christmas Party Favors, Christmas Decorations
900
▲ 800.0%vs. prior month
$14.1K
latest month
12-month trend
B0GZM94FKL
60 PCS July Xmas Pre-Cut Temporary Tattoos for Kids (5 Sheets) | Christmas Stickers, Tropical Summer Party Favors, Happy Holiday Decorations, Classroom School Carnival Prizes
600
vs. prior month
$3.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Christmas In July Decorations Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
BUDI is the best-performing christmas in july decorations brand in July 2026, moving 2,000 units across 1 ASIN for 24.1% of Top 10 volume. Litmitfu follows with 1,500 units (18.1%), ahead of MAGQOO on 1,000 units (12.0%).
Volume is spread across 9 brands, with the top three holding 54.2% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $15.99 to $19.46, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
BUDI
1 ASIN in Top 10
24.1%
Units
2K
Revenue
$40.2K
Avg. price
$18.99
B06XBBXTK2
$18.99·★4.6·6.7K revsBUDI 467Pcs Glow Sticks Party Favors for Kid Adult Halloween Toys Bulk Pack | 8 Inch 8 Color 200 GlowSticks with Connectors for Bracelets Necklaces Glasses, Glow in the Dark Party Supplies Neon Decors
Units sold2K
Litmitfu
2 ASINs in Top 10
18.1%
Units
1.5K
Revenue
$24.1K
Avg. price
$19.46
B0D3DTKB5L
$8.99·★4.6·91 revs3 Pcs Christmas in July Tablecloth - Summer Christmas Table Cloth, Disposable Plastic Rectangle Blue Table Cover for hawaiian Beach Xmas Decorations Party Supplies Tables Decor Favors,108x54Inch
Units sold1KB0F7HDFSN7
$29.94·★4.5·193 revs150Pcs Christmas in July Plates and Napkins - Merry Christmas Dinner Dessert Paper Plates Napkins Tableware Set for Hawaiian Beach Summer Xmas Decorations Party Supplies Tables Decor Favors,Serves 50
Units sold500
MAGQOO
1 ASIN in Top 10
12.0%
Units
1K
Revenue
$14.5K
Avg. price
$15.99
B0BZNQRCRB
$15.99·★4.4·50 revsMAGQOO Christmas In July Banner Red Green Glitter Christmas in July Garland Photo Props Tropical christmas Party Decorations Pre-strung
Units sold1K
Trending Christmas In July Decorations Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0GZM94FKL booked 600 units at $5.99. On the growth side, B07YCDV31V leads positive momentum with ▲ 800.0% MoM growth on 900 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GZM94FKL
60 PCS July Xmas Pre-Cut Temporary Tattoos for Kids (5 Sheets) | Christmas Stickers, Tropical Summer Party Favors, Happy Holiday Decorations, Classroom School Carnival Prizes
Price
$5.99
Rating
5.0
Reviews
6
Latest month sales
B0F6Y2FKYC
Huskein 150 PCS Christmas July Tattoos, Summer Christmas Tropical Luau Temporary Tattoos, Hawaiian Santa in July Stickers for Funny Summer Beach Flamingo Party Favors Decorations Supplies
Price
$13.99
Rating
4.6
Reviews
958
Latest month sales
B07YCDV31V
Max Fun 12Pcs Christmas Glasses Accessories Party Favors for Kids | Christmas Party Supplies and Holiday Accessories for Costumes, Photo Booths, and Christmas Decorations
Unlock to view ASIN details and product titles
Price
$12.99
Rating
4.7
Reviews
4.9K
Latest month sales
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