Chorizo Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Chorizo sales on Amazon US totaled 294,200 units in July 2026 (▼ 5.0% vs. the prior month), generating an estimated $1,614,876 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 66.6% of unit volume and 65.1% of revenue, while a typical listing is priced at $7.12. The keyword itself pulled 34,543 Amazon queries over the same period (▲ 1.5% MoM).
Zooming out to the 12-month window ending July 2026, the chorizo Top 50 moved 3,015,700 units and $15,303,376 in cumulative sales — an average of 251,308 units and $1,275,281 per month. Monthly throughput topped out at 309,100 units in June 2026 and dipped to 175,750 in May 2026, leaving the latest reading 54.0% higher than August 2025.
Chorizo Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
294.2K
▼ 5.0% MoM
Monthly Revenue 2026/07
$1.6M
▼ 3.3% MoM
Top 10 Market Share 2026/07
66.6%
Chorizo Market Share & Sales Concentration on Amazon US — July 2026
The most-sold chorizo listing on Amazon US in July 2026 is ASIN B08LJVQSL2 (Brand: Amazon Grocery), which sold 70,000 units at $6.99 apiece — equal to 23.8% of every unit tracked in this report and 2.3× the volume of the No. 2 listing.
The Top 10 ASINs account for 196,000 units and $1,051,640 in July 2026 — 66.6% of unit volume and 65.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Chorizo' on Amazon
July 2026
Is 66.6% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B08LJVQSL2
Amazon Grocery, Ground Beef, 80% Lean/20% Fat, 1 lb
70K
▼ 22.2%vs. prior month
$489.3K
latest month
12-month trend
B07YVMQ7PJ
Amazon Grocery, Original Breakfast Sausage Links, 12 Oz, Frozen
30K
▲ 0.0%vs. prior month
$75K
latest month
12-month trend
B00FTBD20A
APPLEGATE ORGANICS Uncured Genoa Salami, 4 oz | No Antibiotics Ever, No Artificial Ingredients, Snack & Charcuterie Favorite
20K
▲ 100.0%vs. prior month
$113.4K
latest month
12-month trend
B00M30AWJY
Hillshire Farm - Sausage Beef Smoked Sausage Rope, 12 Ounce | Fully cooked; ready in minutes; great for grilling & cookouts
20K
▲ 0.0%vs. prior month
$81K
latest month
12-month trend
B000R47WSC
Johnsonville Beddar with Cheddar Smoked Sausage, 6 Count, 14 oz
10K
▲ 0.0%vs. prior month
$42.4K
latest month
12-month trend
B00CJT3138
Hillshire Farm Polska Kielbasa Smoked Sausage, 14 Oz. | Fully cooked; ready in minutes; great for grilling & cookouts
10K
▼ 50.0%vs. prior month
$38.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Chorizo Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Amazon Grocery is the best-performing chorizo brand in July 2026, moving 110,000 units across 3 ASINs for 56.1% of Top 10 volume. Applegate follows with 30,000 units (15.3%), ahead of HILLSHIRE FARM on 30,000 units (15.3%).
With 6 brands splitting the Top 10 and 86.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $4.45 to $5.69, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Amazon Grocery
3 ASINs in Top 10
56.1%
Units
110K
Revenue
$617.5K
Avg. price
$4.99
B08LJVQSL2
$6.99·★4.7·26.6K revsAmazon Grocery, Ground Beef, 80% Lean/20% Fat, 1 lb
Units sold70KB07YVMQ7PJ
$2.49·★4.6·3.4K revsAmazon Grocery, Original Breakfast Sausage Links, 12 Oz, Frozen
Units sold30KB07YVMCSZM
$5.49·★4.7·1.4K revsAmazon Grocery, Mild Italian Sausage, 19 Oz, Frozen
Units sold10K
Applegate
2 ASINs in Top 10
15.3%
Units
30K
Revenue
$157.2K
Avg. price
$5.69
B00FTBD20A
$5.49·★4.6·5.5K revsAPPLEGATE ORGANICS Uncured Genoa Salami, 4 oz | No Antibiotics Ever, No Artificial Ingredients, Snack & Charcuterie Favorite
Units sold20KB00I2VLHEM
$5.89·★4.6·3.5K revsApplegate, Natural Uncured Pork & Beef Pepperoni, 4oz
Units sold10K
HILLSHIRE FARM
2 ASINs in Top 10
15.3%
Units
30K
Revenue
$119.1K
Avg. price
$4.45
B00M30AWJY
$4.93·★4.8·18.4K revsHillshire Farm - Sausage Beef Smoked Sausage Rope, 12 Ounce | Fully cooked; ready in minutes; great for grilling & cookouts
Units sold20KB00CJT3138
$3.97·★4.7·10K revsHillshire Farm Polska Kielbasa Smoked Sausage, 14 Oz. | Fully cooked; ready in minutes; great for grilling & cookouts
Units sold10K
Trending Chorizo Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B071RF5JJP booked 8K units at $9.99, with ▲ 33.3% MoM change. On the growth side, B07HRKK2GX leads positive momentum with ▲ 900.0% MoM growth on 2K units, with B00FTBD20A close behind at ▲ 100.0% MoM on 20K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B071RF5JJP
Teton Waters Ranch 100% Grass-Fed Beef Polish Sausage Links, Cooked Uncured Smoked Sausage, No Sugar Added, Certified Humane - 10oz
Price
$9.99
Rating
4.3
Reviews
558
Latest month sales
B07HRKK2GX
Principe Uncured Mortadella, 4 oz
Price
$7.69
Rating
4.5
Reviews
1.1K
Latest month sales
B00FTBD20A
APPLEGATE ORGANICS Uncured Genoa Salami, 4 oz | No Antibiotics Ever, No Artificial Ingredients, Snack & Charcuterie Favorite
Unlock to view ASIN details and product titles
Price
$5.49
Rating
4.6
Reviews
5.5K
Latest month sales
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