Casio Duro Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Casio Duro sales on Amazon US totaled 48,600 units in July 2026 (▼ 2.7% vs. the prior month), generating an estimated $1,820,947 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.4% of unit volume and 38.1% of revenue, while a typical listing is priced at $49.46. The keyword itself pulled 48,995 Amazon queries over the same period (▲ 2.0% MoM).

Zooming out to the 12-month window ending July 2026, the casio duro Top 50 moved 599,300 units and $20,994,451 in cumulative sales — an average of 49,942 units and $1,749,538 per month. Monthly throughput topped out at 81,300 units in December 2025 and dipped to 26,400 in May 2026, leaving the latest reading 21.1% lower than August 2025.

599.3KTotal units sold · Last 12 months
$21MTotal revenue · Last 12 months
49K▲ 2.0% MoM
Monthly search volume
$49.46Avg. price · July 2026

Casio Duro Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales61.6K
Revenue$1.9M

2025/09

Sales48.3K
Revenue$1.6M

2025/10

Sales55.5K
Revenue$1.9M

2025/11

Sales62.8K
Revenue$2.1M

2025/12

Sales81.3K
Revenue$2.8M

2026/01

Sales40.3K
Revenue$1.5M

2026/02

Sales32.1K
Revenue$1.2M

2026/03

Sales44.5K
Revenue$1.6M

2026/04

Sales48.9K
Revenue$1.7M

2026/05

Sales26.4K
Revenue$996.6K

2026/06

Sales48.9K
Revenue$1.9M
48.6K

2026/07

Sales48.6K
Revenue$1.8M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

48.6K

▼ 2.7% MoM

Monthly Revenue 2026/07

$1.8M

▼ 6.4% MoM

Top 10 Market Share 2026/07

49.4%

See the Top 10 ASINs driving 49.4% of sales

Casio Duro Market Share & Sales Concentration on Amazon US — July 2026

The most-sold casio duro listing on Amazon US in July 2026 is ASIN B000GAYQJ0 (Brand: Casio), which sold 8,000 units at $29.95 apiece — equal to 16.5% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 24,000 units and $694,190 in July 2026 — 49.4% of unit volume and 38.1% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Casio Duro' on Amazon

July 2026
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49.4% Volume Share 24K units sold
38.1% Revenue Share $694.2K estimated
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Top 5 Volume Share breakdown

B000GAYQJ0 16.5%
B08VNR3NRW 8.2%
B0CGX3KN95 6.2%
B0094B79CI 4.1%
B000GB1R7S 4.1%
Others 60.9%
#1
Casio A158WA Series | Unisex Digital Watch | Vintage | WR | 100 SEC Stop Watch | Daily Alarm | Regular Time Keeping: Hour, Minute, Second, PM, Date, Day | Led Light | 7 Yr Battery

B000GAYQJ0

Casio A158WA Series | Unisex Digital Watch | Vintage | WR | 100 SEC Stop Watch | Daily Alarm | Regular Time Keeping: Hour, Minute, Second, PM, Date, Day | Led Light | 7 Yr Battery

$29.95· 4.6·58.2K reviews
Monthly Sales

8K

▼ 20.0%

vs. prior month

Revenue

$209.7K

latest month

Monthly Trend

12-month trend

#2
Casio Illuminator AE1500WH Series | 10-Year Battery | LED Backlight | 5-Alarms | 1/100 Sec Stopwatch | Men's Digital Watch

B08VNR3NRW

Casio Illuminator AE1500WH Series | 10-Year Battery | LED Backlight | 5-Alarms | 1/100 Sec Stopwatch | Men's Digital Watch

$23.97· 4.6·24K reviews
Monthly Sales

4K

▲ 300.0%

vs. prior month

Revenue

$103.6K

latest month

Monthly Trend

12-month trend

#3
LN LENQIN Mens Watches Military Sport Analog Quartz Watch for Men

B0CGX3KN95

LN LENQIN Mens Watches Military Sport Analog Quartz Watch for Men

$9.99· 4.2·4.4K reviews
Monthly Sales

3K

▲ 0.0%

vs. prior month

Revenue

$30K

latest month

Monthly Trend

12-month trend

#4
Casio AE1200WH Series | Men’s Digital Watch | 100M WR | Multi Alarms | 100 SEC Stopwatch | Countdown Timer | World Map for World Time | LED Light | LC Analog Display | 10 Year Battery

B0094B79CI

Casio AE1200WH Series | Men’s Digital Watch | 100M WR | Multi Alarms | 100 SEC Stopwatch | Countdown Timer | World Map for World Time | LED Light | LC Analog Display | 10 Year Battery

$49.99· 4.6·14.9K reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$86.5K

latest month

Monthly Trend

12-month trend

#5
Casio CA53W Vintage Series | Data Bank | 1/100 SEC Stopwatch | Water Resistant | 8 Digit Calculator | Dual Time | Resin Band | Resin Case | Auto Calendar | Daily Alarm | 5 Year Battery

B000GB1R7S

Casio CA53W Vintage Series | Data Bank | 1/100 SEC Stopwatch | Water Resistant | 8 Digit Calculator | Dual Time | Resin Band | Resin Case | Auto Calendar | Daily Alarm | 5 Year Battery

$30.67· 4.6·25.5K reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$60.3K

latest month

Monthly Trend

12-month trend

#6
Casio F108WH Series | Men's Digital Watch | Illuminator | Water Resistant | LED Light | Daily Alarm | 1/100 SEC Stopwatch | 3 Hands (HR, Min, SEC) | Date/Day Display | Daily Alarm | 7 Year Battery

B0053HBJBE

Casio F108WH Series | Men's Digital Watch | Illuminator | Water Resistant | LED Light | Daily Alarm | 1/100 SEC Stopwatch | 3 Hands (HR, Min, SEC) | Date/Day Display | Daily Alarm | 7 Year Battery

$21.92· 4.6·12.6K reviews
Monthly Sales

1K

vs. prior month

Revenue

$22.7K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Casio Duro Brands on Amazon US — Top 2 Brand Sales Concentration (July 2026)

Casio is the best-performing casio duro brand in July 2026, moving 21,000 units across 9 ASINs for 87.5% of Top 10 volume. LN LENQIN follows with 3,000 units (12.5%).

With 2 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.99 to $38.46, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

87.5%
12.5%
Casio
LN LENQIN
1

Casio

9 ASINs in Top 10

87.5%

Units

21K

Revenue

$664.2K

Avg. price

$38.46

  • Casio A158WA Series | Unisex Digital Watch | Vintage | WR | 100 SEC Stop Watch | Daily Alarm | Regular Time Keeping: Hour, Minute, Second, PM, Date, Day | Led Light | 7 Yr Battery

    B000GAYQJ0

    $29.95·4.6·58.2K revs

    Casio A158WA Series | Unisex Digital Watch | Vintage | WR | 100 SEC Stop Watch | Daily Alarm | Regular Time Keeping: Hour, Minute, Second, PM, Date, Day | Led Light | 7 Yr Battery

    Units sold8K
  • Casio Illuminator AE1500WH Series | 10-Year Battery | LED Backlight | 5-Alarms | 1/100 Sec Stopwatch | Men's Digital Watch

    B08VNR3NRW

    $23.97·4.6·24K revs

    Casio Illuminator AE1500WH Series | 10-Year Battery | LED Backlight | 5-Alarms | 1/100 Sec Stopwatch | Men's Digital Watch

    Units sold4K
  • Casio AE1200WH Series | Men’s Digital Watch | 100M WR | Multi Alarms | 100 SEC Stopwatch | Countdown Timer | World Map for World Time | LED Light | LC Analog Display | 10 Year Battery

    B0094B79CI

    $49.99·4.6·14.9K revs

    Casio AE1200WH Series | Men’s Digital Watch | 100M WR | Multi Alarms | 100 SEC Stopwatch | Countdown Timer | World Map for World Time | LED Light | LC Analog Display | 10 Year Battery

    Units sold2K
  • Casio CA53W Vintage Series | Data Bank | 1/100 SEC Stopwatch | Water Resistant | 8 Digit Calculator | Dual Time | Resin Band | Resin Case | Auto Calendar | Daily Alarm | 5 Year Battery

    B000GB1R7S

    $30.67·4.6·25.5K revs

    Casio CA53W Vintage Series | Data Bank | 1/100 SEC Stopwatch | Water Resistant | 8 Digit Calculator | Dual Time | Resin Band | Resin Case | Auto Calendar | Daily Alarm | 5 Year Battery

    Units sold2K
  • Casio F108WH Series | Men's Digital Watch | Illuminator | Water Resistant | LED Light | Daily Alarm | 1/100 SEC Stopwatch | 3 Hands (HR, Min, SEC) | Date/Day Display | Daily Alarm | 7 Year Battery

    B0053HBJBE

    $21.92·4.6·12.6K revs

    Casio F108WH Series | Men's Digital Watch | Illuminator | Water Resistant | LED Light | Daily Alarm | 1/100 SEC Stopwatch | 3 Hands (HR, Min, SEC) | Date/Day Display | Daily Alarm | 7 Year Battery

    Units sold1K
  • Casio Collection Unisex Adults Watch A168WA

    B000LAKYW8

    $29.92·4.7·32.4K revs

    Casio Collection Unisex Adults Watch A168WA

    Units sold1K
  • Casio MDV106 Series | Unisex Analog Watch | 200M WR | Stainless Steel Case | Resin Band | 2 Hand Analog (HR, Min, SEC) | Date Display | Screw Down Crown/Screw Down Caseback | 3 Year Battery

    B009KYJAJY

    $66.26·4.7·32K revs

    Casio MDV106 Series | Unisex Analog Watch | 200M WR | Stainless Steel Case | Resin Band | 2 Hand Analog (HR, Min, SEC) | Date Display | Screw Down Crown/Screw Down Caseback | 3 Year Battery

    Units sold1K
  • Casio F91W Series | Digital Watch | Water Resistant | LED Light | 1/100 SEC Stopwatch | Regular Time Keeping (HR, Min, SEC, PM, Date, Day) | Daily Alarm | Lightweight | 7 Year Battery

    B086RNZX13

    $33.50·4.6·3.7K revs

    Casio F91W Series | Digital Watch | Water Resistant | LED Light | 1/100 SEC Stopwatch | Regular Time Keeping (HR, Min, SEC, PM, Date, Day) | Daily Alarm | Lightweight | 7 Year Battery

    Units sold1K
  • Casio DW9052 Series | Men’s Digital Watch | G-Shock | 1/100 SEC Stop Watch | Countdown Timer | LED Light | 200M WR | Shock Resistant | Multi Alarm | Auto Calendar | Dual Time | 2 Yr Batt

    B000GAYQLI

    $59.92·4.7·10.3K revs

    Casio DW9052 Series | Men’s Digital Watch | G-Shock | 1/100 SEC Stop Watch | Countdown Timer | LED Light | 200M WR | Shock Resistant | Multi Alarm | Auto Calendar | Dual Time | 2 Yr Batt

    Units sold1K
2

LN LENQIN

1 ASIN in Top 10

12.5%

Units

3K

Revenue

$30K

Avg. price

$9.99

  • LN LENQIN Mens Watches Military Sport Analog Quartz Watch for Men

    B0CGX3KN95

    $9.99·4.2·4.4K revs

    LN LENQIN Mens Watches Military Sport Analog Quartz Watch for Men

    Units sold3K

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