Car Seat Tray Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Car Seat Tray sales on Amazon US totaled 40,200 units in July 2026 (▼ 15.0% vs. the prior month), generating an estimated $889,543 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 59.7% of unit volume and 50.7% of revenue, while a typical listing is priced at $25.41. The keyword itself pulled 13,991 Amazon queries over the same period (▼ 21.0% MoM).
Zooming out to the 12-month window ending July 2026, the car seat tray Top 50 moved 362,300 units and $7,752,089 in cumulative sales — an average of 30,192 units and $646,007 per month. Monthly throughput topped out at 47,300 units in June 2026 and dipped to 19,600 in May 2026, leaving the latest reading 27.0% higher than August 2025.
Car Seat Tray Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
40.2K
▼ 15.0% MoM
Monthly Revenue 2026/07
$889.5K
▼ 16.4% MoM
Top 10 Market Share 2026/07
59.7%
Car Seat Tray Market Share & Sales Concentration on Amazon US — July 2026
The most-sold car seat tray listing on Amazon US in July 2026 is ASIN B099XCWH22 (Brand: PILLANI), which sold 6,000 units at $20.89 apiece — equal to 14.9% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 24,000 units and $451,150 in July 2026 — 59.7% of unit volume and 50.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Car Seat Tray' on Amazon
July 2026
Is 59.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B099XCWH22
PILLANI Kids Travel Tray for Car - Car Seat Tray with Activity Sheets & Pens, Road Trip Essentials for Car & Airplane, Must Have Toddler Travel Lap Desk Accessories - Road Trip Activities for Kids
6K
▲ 0.0%vs. prior month
$142.9K
latest month
12-month trend
B08T75LT1Z
EcoNour 2 in 1 Car Steering Wheel Desk | Car Tray for Laptop | Car desk for Laptop Mount | Car Table | Steering Wheel Tray, Car Food Tray For Eating| Multipurpose Travel Car Accessories
3K
▲ 0.0%vs. prior month
$30K
latest month
12-month trend
B07ZNRTQDN
ONE PIX Backseat Car Organizer Mats Back Seat Organizers and Storage Bag with Touch Screen Tablet Holder for Kids Toddlers Car Seats, Travel Accessories, Road Trip Essentials Kids
3K
▼ 25.0%vs. prior month
$29.2K
latest month
12-month trend
B0C1G4985Z
Universal Stroller Snack Tray with Cup Holder, Stroller Bumper Bar | Compatible With Nuna Mockingbird Bugaboo Joie Graco Mompush Uppababy Cybex Strolee Chicco
2K
▲ 0.0%vs. prior month
$53.8K
latest month
12-month trend
B0D459JNF4
Snack Tray Fits for UPPAbaby Vista/Vista V2/Vista V3/Cruz/Cruz V2/ RumbleSeat/RumbleSeat V2, Stroller Tray with Cup Holder & Recessed Bowl, Dishwasher Safe, Quick Attachment, Folds with Stroller, Grey
2K
▲ 0.0%vs. prior month
$48.6K
latest month
12-month trend
B09C2LC2W2
PILLANI Kids Travel Tray for Car - Car Seat Tray for Kids Travel, Road Trip Essentials, Carseat Table for Roadtrip Activities - Must Haves Toddler Lap Desk Organizer for Airplane - Car Accessories
2K
▲ 0.0%vs. prior month
$50.2K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Car Seat Tray Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
PILLANI is the best-performing car seat tray brand in July 2026, moving 8,000 units across 2 ASINs for 33.3% of Top 10 volume. EcoNour follows with 3,000 units (12.5%), ahead of ONE PIX on 3,000 units (12.5%).
Volume is spread across 9 brands, with the top three holding 58.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $8.99 to $21.44, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
PILLANI
2 ASINs in Top 10
33.3%
Units
8K
Revenue
$193.2K
Avg. price
$21.44
B099XCWH22
$20.89·★4.5·4.8K revsPILLANI Kids Travel Tray for Car - Car Seat Tray with Activity Sheets & Pens, Road Trip Essentials for Car & Airplane, Must Have Toddler Travel Lap Desk Accessories - Road Trip Activities for Kids
Units sold6KB09C2LC2W2
$21.99·★4.5·4.8K revsPILLANI Kids Travel Tray for Car - Car Seat Tray for Kids Travel, Road Trip Essentials, Carseat Table for Roadtrip Activities - Must Haves Toddler Lap Desk Organizer for Airplane - Car Accessories
Units sold2K
EcoNour
1 ASIN in Top 10
12.5%
Units
3K
Revenue
$30K
Avg. price
$8.99
B08T75LT1Z
$8.99·★4.3·9.9K revsEcoNour 2 in 1 Car Steering Wheel Desk | Car Tray for Laptop | Car desk for Laptop Mount | Car Table | Steering Wheel Tray, Car Food Tray For Eating| Multipurpose Travel Car Accessories
Units sold3K
ONE PIX
1 ASIN in Top 10
12.5%
Units
3K
Revenue
$29.2K
Avg. price
$9.99
B07ZNRTQDN
$9.99·★4.4·8.8K revsONE PIX Backseat Car Organizer Mats Back Seat Organizers and Storage Bag with Touch Screen Tablet Holder for Kids Toddlers Car Seats, Travel Accessories, Road Trip Essentials Kids
Units sold3K
Trending Car Seat Tray Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B08BNRQV8J booked 1K units at $9.99, with ▲ 0.0% MoM change. On the growth side, B08R3B946X leads positive momentum with ▲ 100.0% MoM growth on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B08BNRQV8J
JUSTTOP Car Steering Wheel Desk for Laptop,Multipurpose Travel Car Accessories, Car Seat Stand Trays for Eating, Steering Wheel Overhead Table Console(Black)
Price
$9.99
Rating
4.1
Reviews
4K
Latest month sales
B0BZVNTTTZ
Lynmark® Potty Training Car Seat Protector Cover - Pee Protector, 1 Pk Navy | Waterproof Piddle Pads for Toddlers & Baby Universal Carseat - Washable Liner Mat for Spills, Nappy Leaks, Accidents
Price
$23.99
Rating
4.6
Reviews
184
Latest month sales
B08R3B946X
JOYTUTUS 3 in 1 Steering Wheel Eating Tray, Car Back Seat Laptop Desk, Multifunctional Office Bag, Car Work Table for Writing, Car Organizer for Kids, Commuters, Family
Unlock to view ASIN details and product titles
Price
$22.58
Rating
4.4
Reviews
2.2K
Latest month sales
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