Calm Magnesium Gummies Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Calm Magnesium Gummies sales on Amazon US totaled 302,000 units in July 2026 (▼ 15.5% vs. the prior month), generating an estimated $7,153,280 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.7% of unit volume and 54.1% of revenue, while a typical listing is priced at $23.49. The keyword itself pulled 25,049 Amazon queries over the same period (▲ 10.6% MoM).
Zooming out to the 12-month window ending July 2026, the calm magnesium gummies Top 50 moved 3,383,400 units and $80,183,412 in cumulative sales — an average of 281,950 units and $6,681,951 per month. Monthly throughput topped out at 357,400 units in June 2026 and dipped to 187,600 in May 2026, leaving the latest reading 12.5% higher than August 2025.
Calm Magnesium Gummies Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
302K
▼ 15.5% MoM
Monthly Revenue 2026/07
$7.2M
▼ 14.3% MoM
Top 10 Market Share 2026/07
49.7%
Calm Magnesium Gummies Market Share & Sales Concentration on Amazon US — July 2026
The most-sold calm magnesium gummies listing on Amazon US in July 2026 is ASIN B0BL79D45P (Brand: Lemme), which sold 30,000 units at $29.97 apiece — equal to 9.9% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 150,000 units and $3,869,400 in July 2026 — 49.7% of unit volume and 54.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Calm Magnesium Gummies' on Amazon
July 2026
Is 49.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0BL79D45P
Lemme Sleep Gummies with 5mg Melatonin, 30-Day Supply | 5 mg Melatonin, Elderberry, Magnesium, L-Theanine, Chamomile, Lavender, Drug-Free Sleep Aid, Gluten & Gelatin Free, Non GMO
30K
▼ 50.0%vs. prior month
$854.4K
latest month
12-month trend
B00NJ1BQZA
Relaxium Relaxium Sleep Aid for Adults, 5mg Melatonin, Magnesium Glycinate, 30-Day | Non-Habit Forming Dietary Supplement, Drug-Free, Stress Relief
20K
▲ 0.0%vs. prior month
$557.6K
latest month
12-month trend
B0CBVZ9B2G
Nature Made High Absorption Magnesium Glycinate Gummies, 40 Count | Magnesium Supplement 100 mg per Serving for Muscle, Nerve, Bone and Heart Support, Magnesium Gummies, 20 Day Supply
20K
▲ 0.0%vs. prior month
$249.6K
latest month
12-month trend
B0DDK4XJ7Z
Magnesium Glycinate Gummies for Adults & Kids 4+, Sugar Free Magnesium Bisglycinate Supplement 400/200mg with B6D3, L-Theanine for Sleep & Relaxation, Brain, Muscle, Melatonin Free Gummies,1Pack
20K
▲ 0.0%vs. prior month
$399.8K
latest month
12-month trend
B078KJLT6G
Natural Vitality Calm Magnesium Gummies | 330mg Per Serving | Raspberry Lemon Flavored Supplement | Gluten-Free & Vegan | 240 Count
10K
▲ 0.0%vs. prior month
$314K
latest month
12-month trend
B000OQ2DL4
Natural Vitality Calm, Magnesium Supplement, Anti-Stress Drink Mix Powder, Gluten Free, Vegan, & Non-GMO, Original Unflavored, 16 oz
10K
▲ 11.1%vs. prior month
$249.5K
latest month
12-month trend
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Best Calm Magnesium Gummies Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Lemme is the best-performing calm magnesium gummies brand in July 2026, moving 30,000 units across 1 ASIN for 20.0% of Top 10 volume. NEVISS follows with 30,000 units (20.0%), ahead of Relaxium on 20,000 units (13.3%).
Volume is spread across 8 brands, with the top three holding 53.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $27.90 to $29.97, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Lemme
1 ASIN in Top 10
20.0%
Units
30K
Revenue
$854.4K
Avg. price
$29.97
B0BL79D45P
$29.97·★4.2·4.2K revsLemme Sleep Gummies with 5mg Melatonin, 30-Day Supply | 5 mg Melatonin, Elderberry, Magnesium, L-Theanine, Chamomile, Lavender, Drug-Free Sleep Aid, Gluten & Gelatin Free, Non GMO
Units sold30K
NEVISS
2 ASINs in Top 10
20.0%
Units
30K
Revenue
$758.3K
Avg. price
$28.35
B0DDK4XJ7Z
$20.88·★4.5·1.4K revsMagnesium Glycinate Gummies for Adults & Kids 4+, Sugar Free Magnesium Bisglycinate Supplement 400/200mg with B6D3, L-Theanine for Sleep & Relaxation, Brain, Muscle, Melatonin Free Gummies,1Pack
Units sold20KB0CXM73KFT
$35.83·★4.6·1.3K revsMagnesium Glycinate Gummies for Adults & Kids 4+, Sugar Free Magnesium Bisglycinate Supplement 400/200mg with B6D3, L-Theanine for Sleep & Relaxation, Brain, Muscle, Melatonin Free Gummies,2Pack
Units sold10K
Relaxium
1 ASIN in Top 10
13.3%
Units
20K
Revenue
$557.6K
Avg. price
$27.90
B00NJ1BQZA
$27.90·★3.7·28.7K revsRelaxium Relaxium Sleep Aid for Adults, 5mg Melatonin, Magnesium Glycinate, 30-Day | Non-Habit Forming Dietary Supplement, Drug-Free, Stress Relief
Units sold20K
Trending Calm Magnesium Gummies Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B000OQ2DL4 booked 10K units at $23.97, with ▲ 11.1% MoM change. On the growth side, B099GYT4RV leads positive momentum with ▲ 300.0% MoM growth on 4K units, with B0CJ647S9B close behind at ▲ 150.0% MoM on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B000OQ2DL4
Natural Vitality Calm, Magnesium Supplement, Anti-Stress Drink Mix Powder, Gluten Free, Vegan, & Non-GMO, Original Unflavored, 16 oz
Price
$23.97
Rating
4.5
Reviews
11.7K
Latest month sales
B099GYT4RV
Natural Vitality Calm Magnesium Powder | Raspberry Lemon Flavored Supplement | Non-GMO, Vegan & Gluten Free Formula | 8oz
Price
$20.24
Rating
4.6
Reviews
574
Latest month sales
B0CJ647S9B
Nordic Naturals Kids Calm Gummies, Magnesium L-Theanine - 60 Gummies | Calming & Relaxation Support for Kids. Strawberry Watermelon Flavor. Up to 60 Servings. Natural Stress Relief Supplement.
Unlock to view ASIN details and product titles
Price
$24.61
Rating
4.4
Reviews
342
Latest month sales
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