Calico Critters House Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Calico Critters House sales on Amazon US totaled 17,650 units in July 2026 (▲ 2.9% vs. the prior month), generating an estimated $563,115 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.9% of unit volume and 45.7% of revenue, while a typical listing is priced at $36.80. The keyword itself pulled 18,696 Amazon queries over the same period (▼ 4.3% MoM).
Zooming out to the 12-month window ending July 2026, the calico critters house Top 50 moved 189,500 units and $6,451,886 in cumulative sales — an average of 15,792 units and $537,657 per month. Monthly throughput topped out at 48,700 units in December 2025 and dipped to 5,900 in August 2025, leaving the latest reading 199.2% higher than August 2025.
Calico Critters House Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
17.6K
▲ 2.9% MoM
Monthly Revenue 2026/07
$563.1K
▼ 9.3% MoM
Top 10 Market Share 2026/07
49.9%
Calico Critters House Market Share & Sales Concentration on Amazon US — July 2026
The most-sold calico critters house listing on Amazon US in July 2026 is ASIN B078J2YZJJ (Brand: Calico Critters), which sold 1,000 units at $12.99 apiece — equal to 5.7% of every unit tracked in this report.
The Top 10 ASINs account for 8,800 units and $257,073 in July 2026 — 49.9% of unit volume and 45.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Calico Critters House' on Amazon
July 2026
Is 49.9% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B078J2YZJJ
Calico Critters Tea and Treats Set - Town Collection | Pour afternoon tea for the whole village - dainty cups, cakes and tray details for garden party storytelling, Ages 3+
1K
▲ 0.0%vs. prior month
$13K
latest month
12-month trend
B0FMYWQVVC
LEGO DUPLO Disney Mickey Mouse Clubhouse with Minnie & Pluto 10465 | Birthday Gifts for Girls & Boys, Ages 2+, Disney Building Toy for Toddlers, 87 pieces, Fine Motor Skills, Figures & Playset
1K
▲ 0.0%vs. prior month
$40.3K
latest month
12-month trend
B0G269R5R1
Calico Critters Fennec Fox Family - Collectible Dollhouse Figures | Desert charm with oversized ears - poseable flocked figures in removable outfits for imaginative family storytelling, Ages 3+
1K
▲ 42.9%vs. prior month
$25.3K
latest month
12-month trend
B0FLGZNFY7
Dollhouse Kitchen Furniture Suitcase Set for Kids, 2 Flexible Dolls/Dining Tble/Kitchenware/Tableware/Refrigerator/Bread, Pretend Play Dollhouse Accessories Christmas Birthday Gift for Girls Ages 3+
1K
▲ 100.0%vs. prior month
$37.3K
latest month
12-month trend
B0G26278WW
Calico Critters Reindeer Family - Collectible Dollhouse Figures | Flocked figures with velvety antlers - pose the family for snowy storytelling, a magical holiday stocking stuffer, Ages 3+
900
▲ 28.6%vs. prior month
$23.3K
latest month
12-month trend
B0CSG89X52
Calico Critters Triple Bunk Beds Set - Dollhouse Furniture & Accessories | Three beds in one cozy tower - sleepover-ready furniture for big families and giggly bedtime storytelling scenes, Ages 3+
900
▲ 50.0%vs. prior month
$11.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Calico Critters House Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Calico Critters is the best-performing calico critters house brand in July 2026, moving 5,400 units across 6 ASINs for 61.4% of Top 10 volume. LEGO follows with 1,700 units (19.3%), ahead of Golray on 1,000 units (11.4%).
With 4 brands splitting the Top 10 and 92.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $27.45 to $49.97, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Calico Critters
6 ASINs in Top 10
61.4%
Units
5.4K
Revenue
$127.7K
Avg. price
$27.45
B078J2YZJJ
$12.99·★4.8·2.3K revsCalico Critters Tea and Treats Set - Town Collection | Pour afternoon tea for the whole village - dainty cups, cakes and tray details for garden party storytelling, Ages 3+
Units sold1KB0G269R5R1
$25.58·★4.9·41 revsCalico Critters Fennec Fox Family - Collectible Dollhouse Figures | Desert charm with oversized ears - poseable flocked figures in removable outfits for imaginative family storytelling, Ages 3+
Units sold1KB0G26278WW
$25.16·★4.7·43 revsCalico Critters Reindeer Family - Collectible Dollhouse Figures | Flocked figures with velvety antlers - pose the family for snowy storytelling, a magical holiday stocking stuffer, Ages 3+
Units sold900B0CSG89X52
$12.99·★4.7·464 revsCalico Critters Triple Bunk Beds Set - Dollhouse Furniture & Accessories | Three beds in one cozy tower - sleepover-ready furniture for big families and giggly bedtime storytelling scenes, Ages 3+
Units sold900B0FCHC8QYB
$54.99·★4.7·95 revsCalico Critters Red Roof Home - Cozy Cottage - 2026 Edition Dollhouse | A snug starter home with an open layout little hands love - furnish, decorate and connect to grow the whole village, Ages 3+
Units sold800B0DTW55KQT
$32.99·★4.7·135 revsCalico Critters Sleepy Dream Siblings - Dollhouse Playset with 2 Figures | Bedtime buddies with dreamy accessories - two flocked figures plus nursery pieces for sleepy storytelling scenes, Ages 3+
Units sold800
LEGO
2 ASINs in Top 10
19.3%
Units
1.7K
Revenue
$82.3K
Avg. price
$49.97
B0FMYWQVVC
$39.95·★4.9·95 revsLEGO DUPLO Disney Mickey Mouse Clubhouse with Minnie & Pluto 10465 | Birthday Gifts for Girls & Boys, Ages 2+, Disney Building Toy for Toddlers, 87 pieces, Fine Motor Skills, Figures & Playset
Units sold1KB0BLJ6CCXZ
$59.99·★4.8·1.6K revsLEGO Creator 3 in 1 Cozy House Building Toys - Toy Figures & Pretend Play Playsets for Boys & Girls, Ages 8+ - 3 Building Options - Gift for Birthdays - 31139
Units sold700
Golray
1 ASIN in Top 10
11.4%
Units
1K
Revenue
$37.3K
Avg. price
$36.99
B0FLGZNFY7
$36.99·★4.5·77 revsDollhouse Kitchen Furniture Suitcase Set for Kids, 2 Flexible Dolls/Dining Tble/Kitchenware/Tableware/Refrigerator/Bread, Pretend Play Dollhouse Accessories Christmas Birthday Gift for Girls Ages 3+
Units sold1K
Trending Calico Critters House Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0FLGZNFY7 booked 1K units at $36.99, with ▲ 100.0% MoM change. On the growth side, B0BQWZ9SHT leads positive momentum with ▲ 500.0% MoM growth on 300 units, with B00004U328 close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0FLGZNFY7
Dollhouse Kitchen Furniture Suitcase Set for Kids, 2 Flexible Dolls/Dining Tble/Kitchenware/Tableware/Refrigerator/Bread, Pretend Play Dollhouse Accessories Christmas Birthday Gift for Girls Ages 3+
Price
$36.99
Rating
4.5
Reviews
77
Latest month sales
B0BQWZ9SHT
Calico Critters Fennec Fox Twins - Collectible Dollhouse Dolls | Big-eared twin babies ready for double the mischief - poseable flocked pair that slots into any critter family story, Ages 3+
Price
$17.99
Rating
4.8
Reviews
1.9K
Latest month sales
B00004U328
Calico Critters Stack & Play Beds Set - Dollhouse Furniture & Accessories | Bunk-style beds that stack for sleepover scenes - bedtime storytelling pieces for any critter kids' room makeover, Ages 3+
Unlock to view ASIN details and product titles
Price
$9.77
Rating
4.8
Reviews
3K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this calico critters house report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card