Butter Yellow Top Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Butter Yellow Top sales on Amazon US totaled 9,900 units in July 2026 (▼ 3.4% vs. the prior month), generating an estimated $202,464 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 44.4% of unit volume and 42.5% of revenue, while a typical listing is priced at $21.43. The keyword itself pulled 31,072 Amazon queries over the same period (▼ 24.4% MoM).
Zooming out to the 12-month window ending July 2026, the butter yellow top Top 50 moved 48,500 units and $1,079,995 in cumulative sales — an average of 4,042 units and $90,000 per month. Monthly throughput topped out at 10,250 units in June 2026 and dipped to 650 in December 2025, leaving the latest reading 90.4% higher than August 2025.
Butter Yellow Top Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
9.9K
▼ 3.4% MoM
Monthly Revenue 2026/07
$202.5K
▼ 10.6% MoM
Top 10 Market Share 2026/07
44.4%
Butter Yellow Top Market Share & Sales Concentration on Amazon US — July 2026
The most-sold butter yellow top listing on Amazon US in July 2026 is ASIN B0DPX85FYF (Brand: Saodimallsu), which sold 1,000 units at $26.99 apiece — equal to 10.1% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 4,400 units and $86,077 in July 2026 — 44.4% of unit volume and 42.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Butter Yellow Top' on Amazon
July 2026
Is 44.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0DPX85FYF
Saodimallsu Womens Fall Short Sleeve Cardigans Sweater Oversized Tops
1K
▲ 25.0%vs. prior month
$17.4K
latest month
12-month trend
B0FBV3PMBR
YEOREO Ease Women Fitted Workout Tops
600
▲ 0.0%vs. prior month
$11.5K
latest month
12-month trend
B0DQ74HC4R
SUUKSESS Women Double Line Square Neck Tank Top Summer Y2K Going Out Basic Cami Shirt
500
▼ 16.7%vs. prior month
$11.2K
latest month
12-month trend
B0CSDHCRK3
G Gradual Women's Sun Shirts UPF 50+ Long Sleeve Workout Hiking Tops
400
▲ 0.0%vs. prior month
$6K
latest month
12-month trend
B0GBSXSR2W
QINSEN Women's Double Lined Basic Tank Top Adjustable Spaghetti Straps Sleeveless Camisole Shirts
400
▲ 33.3%vs. prior month
$8.9K
latest month
12-month trend
B0FVXDF5S7
Milumia Women's Eyelet Tie Front Ruched Tank Tops Y2k Going Out Peplum Top
300
▲ 0.0%vs. prior month
$6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Butter Yellow Top Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
SUUKSESS is the best-performing butter yellow top brand in July 2026, moving 1,100 units across 3 ASINs for 25.0% of Top 10 volume. Saodimallsu follows with 1,000 units (22.7%), ahead of YEOREO on 600 units (13.6%).
With 8 brands splitting the Top 10 and 61.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $17.99 to $26.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
SUUKSESS
3 ASINs in Top 10
25.0%
Units
1.1K
Revenue
$24.4K
Avg. price
$26.28
B0DQ74HC4R
$26.95·★4.2·3.5K revsSUUKSESS Women Double Line Square Neck Tank Top Summer Y2K Going Out Basic Cami Shirt
Units sold500B0DNDR275K
$25.95·★4.3·1.7K revsSUUKSESS Women Off Shoulder Tops Sleeveless Shirts Y2K Going Out Crop Tank Top
Units sold300B0DQ794K9Y
$25.95·★4.3·2.2K revsSUUKSESS Women Sexy Tube Top Summer Y2K Going Out Double Lined Basic Tank Top
Units sold300
Saodimallsu
1 ASIN in Top 10
22.7%
Units
1K
Revenue
$17.4K
Avg. price
$26.99
B0DPX85FYF
$26.99·★4.3·1.1K revsSaodimallsu Womens Fall Short Sleeve Cardigans Sweater Oversized Tops
Units sold1K
YEOREO
1 ASIN in Top 10
13.6%
Units
600
Revenue
$11.5K
Avg. price
$17.99
B0FBV3PMBR
$17.99·★4.5·1.8K revsYEOREO Ease Women Fitted Workout Tops
Units sold600
Trending Butter Yellow Top Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0GBSXSR2W booked 400 units at $19.99, with ▲ 33.3% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GBSXSR2W
QINSEN Women's Double Lined Basic Tank Top Adjustable Spaghetti Straps Sleeveless Camisole Shirts
Price
$19.99
Rating
4.2
Reviews
2.4K
Latest month sales
B0FVXDF5S7
Milumia Women's Eyelet Tie Front Ruched Tank Tops Y2k Going Out Peplum Top
Price
$19.99
Rating
4.0
Reviews
246
Latest month sales
B0GQH6L89S
EasyGala Womens Padded Camisole Tank Tops Double Lined Built in Bra Shirts
Unlock to view ASIN details and product titles
Price
$23.99
Rating
4.2
Reviews
928
Latest month sales
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